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Life Savers Unconventional Digital Load Bar / Life Savers

Submitted By Damien Chambers

Description

While waiting for your movie to load, you are reminded that you can enjoy anything with Life Savers candy.

Objective

Life, from the second you wake up to the second you fall asleep, is filled with an array of moments. This campaign is designed to promote the idea that no matter what the moment, good or bad, it can be enjoyed with life savers.

Client

Life Savers

Industry

Candy

Media

Innovative Use of Media

Credits

Art Director

Earl Ott

Creative Director

Earl Ott

Writer

Earl Ott

Views

207

 

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