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Philips Digital Scanners / Philips Healthcare

Submitted By Liz Branger

Description

The CT Spectral experience is an interactive storytelling experience for doctors, clinicians and scientists to explore a CT Spectral scanner, from Philips Healthcare. This responsive designed experience hooks or challenges the user to see the spectral difference and prompts them to scroll and learn as they virtually scan two men’s bodies to see the difference of an abdominal scan using CT Spectral scanning against a similar abdominal scan using conventional scanning methodologies.

The Digital PET digital experience is a quick, compelling and simple, interactive storytelling experience for doctors, clinicians and scientists to explore the world’s first digital PET scan, from Philips Healthcare. This responsive design experience hooks the user and prompts them to scroll and learn as they virtually ‘scan the man’ (video and photography) and learn about this new innovation in healthcare tech.

Philips Digital Scanners

http://submittingads.com/Ph...

Client

Philips Healthcare

Agency

SapientNitro
http://www.sapientnitro.com...

Media

Interactive

Market

Health and Pharmaceutical Products

Credits

Account Executive

Matt Thompson

Art Director

Kit Casey, Tom Kershaw

Creative Director

Jared Kelleher

Designer

Sarah Peng, Qianru Zhang, Linda Mateos

Photographer

Pete Tschudy

Writer

Emily Morgan

Views

23

 

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