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Common Ground Poster Campaign / Harley-Davidson Canada

Submitted By Rebecca Lyon

Description

To celebrate their 100th anniversary in Canada, Harley-Davidson launched Common Ground. Part foreign exchange, part road trip, the documentary series follows three Harley riders from around the world on three different journeys across Canada. The episodes were advertised through a series of retro-style illustrated movie posters, with each poster depicting a different Canadian landscape explored by the riders.

Client

Harley-Davidson Canada

Agency

Zulu Alpja Kilo
zulualphakilo.com

Media

Print

Market

Automotive

Credits

Creative Director

Zak Mroueh
Allen Oke

Art Director

Andrea Romanelli

Designer

Ryan Booth

Writer

Jacob Pacey

Illustrator

Adi Gilbert – 99 Seconds

Producer

Kari Macknight Dearborn

Views

24

 

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