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TV Land / TV Land

Submitted By Jonathan Main

Description

Spec Pilot: A Samsung Galaxy gets sent back in time to be egregiously misused by idiots from the past.

Objective

As part of TV Land's rebrand, we created a spec pilot for a branded content franchise called Time Traveling Products. The goal was to let advertisers integrate into TV Land’s programming with content customized for their Gen-X audience. Since Gen-Xers are notoriously cynical about advertising, we went with a touch of self-awareness and self-deprecating humor.

Client

TV Land

Agency

Nickelodeon Creative Advertising

Media

Television

Market

Spec

Credits

Writer

Jonathan Main

Art Director

Eric Van Skyhawk

Agency Producer

Catherine Crowe

Views

14

 

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