Portfolio
Family Table / Family Time / Campbell's, Hidden Valley, Stove Top and Popeyes
Submitted By Juan Carlos 'Wasabi Gutierrez Zorrilla Delgado Monroy, etc
Description
Value added content created for our advertising partners to air on Nickelodeon and Nick@Nite.
Objective
Every advertising partner in our Network receives a value added proposition for their media investment. That proposition could be a custom marketing program with objectives and strategies that varied depending on the type of challenges facing our clients.
Having worked on a variety of CPG food brands over the years, on the agency side and now at Nick, we knew several of our advertising partners in the Network tended to navigate in similar business strategies. Therefore, we saw this as an opportunity to create custom programs/franchise campaigns to help our partners gain further fandom with our audiences.
So we created Family Table/Family Time, now on it's 10th year running.
Client
Campbell's, Hidden Valley, Stove Top and Popeyes
Agency
Nickelodeon Creative Advertising
www.nickcreativeadvertising...
Media
Television
Market
Consumer Packaged Goods
Credits
Writer
Jared Elliott (Movable Feast and Giggles), Tom Vullo (Mimes) and Jonathan Main (Synesthesia).
Art Director
Juan Carlos Gutierrez Zorrilla Delgado Monroy, Etc (Moveable Feast and Giggles), Jon Lease (Mimes) and Eric Van Skyhawk (Synesthesia)
Director
David Jellison (Movable Feast and Giggles), Dave Mehar (Mimes) and Matt Puccini (Synesthesia)
Production Company
Accomplice Media (Movable Feast and Giggles), Decopauge (Synesthesia) and Bodega Studios (Mimes)
Creative Director
Pete Johnson
Producer
Katie Gillies (Movable Feast & Synesthesia). Hafeez Saheed (Giggles) and Rick Vizzi (Mimes)
Views
975