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SWISHY CHUG: THE FAKE BRAND THAT LED TO REAL RESULTS / Jamba Juice

Submitted By André Felix

Description

Jamba Juice got an unexpected visit from international pop star Adele. But this wasn’t a regular smoothie order. It was a hidden camera prank for the Ellen DeGeneres Show. How did we respond in real time to a prank and turn it into an opportunity to promote our smoothies? We came back with a prank of our own.

SWISHY CHUG: THE FAKE BRAND THAT LED TO REAL RESULTS

http://www.andrefelix.me/#/...

Client

Jamba Juice

Agency

zimmerman advertising
https://www.zadv.com/

Media

Integrated Branding

Market

Restaurants

Credits

Creative Director

André Felix

Views

6

 

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