Billboard powered by oranges Agency: DDB, Paris / Paris Client: Tropicana Category: Events and Installations
THINK: An Exploration Into Making the World Work Better Agency: Mirada / Los Angeles Client: IBM Category: Events and Installations
Wall of Fame Agency: kempertrautmann gmbh / Hamburg Client: edding International GmbH Category: Magazine / Full Page or Spread - Campaign
Hotel Bar Agency: BBDO / New York Client: HBO/Eastbound and Down Category: Consumer Radio / Single
The Solar Annual Report 2011 Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: Austria Solar - Verein zur Förderung der thermischen Solarenergie Category: Collateral / Promotional Items
LIVING MASTERPIECE Agency: Abbott Mead Vickers BBDO / London Client: GE Category: Sustainability in Design / Single or Campaign
Take This Lollipop Agency: Tool / Santa Monica Client: Little Monster Category: Interactive Advertising / Self-Promotion
UNHATE Agency: Fabrica, 72andSunny NL Client: United Colors of Benetton Category: Public Service / Outdoor and Posters - Campaign
SPENT Agency: McKinney / durham Client: Urban Ministries of Durham Category: Interactive Advertising / Public Service/Non-Profit
The Ultra Asian Agency: DENTSU INC. / Minato-ku Client: Yoshida Hideo Memorial Foundation Category: Collateral Design / Posters - Campaign
GIFT A LIFE Agency: DDB Dubai / Dubai Client: COMMITTEE OF ORGAN DONATION IN LEBANON Category: Corporate Identity / Individual Item
Small Business Gets an Official Day Agency: CP+B/Digitas / Boulder Client: American Express Category: Brand Transformation / Single
The Last Ones Left Agency: TBWAHuntLascaris - Johannesburg / Sandton Client: Endangered Wildlife Trust (EWT) Category: Public Service / Newspaper or Magazine - Campaign
A new warrior Agency: DDB, Paris / Paris Client: Greenpeace Category: Websites / Public Service/Non-Profit
Bear 71 Agency: Jam3 / Toronto Client: National Film Board Category: Websites / Public Service/Non-Profit
Drive the Dream Agency: David&Goliath / El Segundo Client: Kia Motors America Category: Consumer Television / Over 60 second - Single
OFFF Festival Barcelona 2011 Agency: Savage / PostPanic / Prague 5 Client: OFFF Festival Category: Broadcast Design / Title Sequence - Television
Whopper Lust Agency: CP+B / Boulder Client: Burger King Category: Branded Content / Games
TAMIYA CALENDAR Agency: Creative Juice Bangkok (TBWA Thailand) / Bangkok Client: SIAM TAMIYA Category: Collateral Design / Promotion
Mano y Mano en el Bano Agency: Wieden + Kennedy, Portland / Portland Client: Old Spice Category: Online Films & Video / Event or Live Webcast - Single
Take This Lollipop Agency: Tool / Santa Monica Client: Little Monster Category: Social Media / Best Use of Social Media
The absolute pitch Agency: Ogilvy Germany / Frankfurt Client: HMTM (Academy for Music, Theatre and Media Hannover) Category: Public Service / Radio - Single
Sneakerpedia Agency: SapientNitro / London Client: Foot Locker Europe Category: Websites / Social Networks/Community
POM Wonderful Presents: The Greatest Movie Ever Sold Agency: Warrior Poets / New York Client: Warrior Poets Category: Branded Content / Cinema
We Make Voting Easy Agency: Leo Burnett / Toronto Client: Elections Ontario Category: Corporate Identity / Campaign
THE BEAUTY OF A SECOND Agency: Leo Burnett Italy / Milan Client: MONTBLANC INTERNATIONAL GMBH Category: Best Brand Channel
EBALL Agency: BBDO Proximity Berlin / Duesseldorf Client: Daimler AG Category: Innovation in Advertising / Single or Campaign
Lucid Dreams - Sephora Sensorium Agency: The Department of the 4th Dimension / Los Angeles Client: Sephora & Firmenich Category: Spatial Design / Indoor Spaces
Vending Machine Agency: Grey Group - China / Shanghai Client: World kitchen Category: Out Of Home / Transit & Outdoor Installations - Single
Your Mom Hates Dead Space 2 Agency: Draftfcb San Francisco / San Francisco Client: Electronic Arts Category: Integrated Branding / Integrated Branding Campaign - Online
Eastbound and Down Radio Campaign Agency: BBDO / New York Client: HBO Category: Consumer Radio / Campaign
GT Academy Agency: TBWA Chiat Day, Los Angeles / Los Angeles Client: Nissan Category: Television / Reality/Unscripted Series
Slavery Footprint Agency: MUH·TAY·ZIK | HOF·FER / San Francisco Client: Call + Response and the US State Department Category: Craft / Interface Design
Touch the Rainbow Agency: BBDO Toronto / Toronto Client: Wrigley Canada Category: Online Films & Video / Short Form - Series/Episodes
Five Agency: JWT New York / New York Client: Lifetime Category: Television / Specials or one-time screenings
Smell is Power Agency: Wieden + Kennedy, Portland / Portland Client: Old Spice Category: Consumer Television / Commercials of Var. Length - Campaign
Dig Deeper Agency: BBDO / New York Client: HBO Category: Online Branded Entertainment / Short-form
Your Second Shot Agency: Dentsu America / Harrison Client: Canon PowerShot Category: Online Branded Entertainment / Short-form
Sonic Launch Agency: Goodby, Silverstein and Partners / San Francisco Client: Chevrolet Category: Integrated Branding / Integrated Branding Campaign - 360
GIFT A LIFE Agency: DDB Dubai / Dubai Client: COMMITTEE OF ORGAN DONATION IN LEBANON Category: Branding / Logo Design
Elephant Combs Agency: TBWA\ India / Mumbai Client: MKV Household Products Category: Branding / Logo Design
Chipotle's Back to the Start Agency: Creative Artists Agency / Los Angeles Client: Chipotle Category: Music
One Copy Song Agency: R/GA / New York Client: Adam Tensta Category: Music
OK Go - All Is Not Lost - Agency: HAKUHODO / Tokyo Client: Google Inc. Category: Online Films & Video / Music Videos
The Solar Annual Report 2011 Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: Austria Solar - Verein zur Förderung der thermischen Solarenergie Category: Branding / Annual Report
Snowball Effect Agency: Leo Burnett Chicago / Chicago Client: Coca-Cola Category: Gaming / Branded mobile games
Curb Your Enthusiasm Agency: Brand Arc / Los Angeles Client: Toyota Category: Television / Scripted series
Charmin Agency: Wieden + Kennedy, Portland / Portland Client: Old Spice Category: Consumer Television / :20 and Under - Single
Legend Agency: F/Nazca Saatchi & Saatchi / Sao Paulo Client: Leica Category: Collateral Design / P.O.P. and In-Store - Campaign
Brotherhood Promo Agency: Triple Double / NY Client: NBC Category: Promos / Television Promo

2012 Branded Entertainment Gold Pencil

DDB, Paris / Paris

Tropicana

Billboard powered by oranges

Events and Installations

12040E

2012 Branded Entertainment Gold Pencil

Mirada / Los Angeles

IBM

THINK: An Exploration Into Making the World Work Better

Events and Installations

12041E

2012 Advertising Gold Pencil

kempertrautmann gmbh / Hamburg

edding International GmbH

Wall of Fame

Magazine / Full Page or Spread - Campaign

12010A

2012 Advertising Gold Pencil

BBDO / New York

HBO/Eastbound and Down

Hotel Bar

Consumer Radio / Single

12046R

2012 Advertising Gold Pencil

Serviceplan Gruppe GmbH & Co. KG / Munich

Austria Solar - Verein zur Förderung der thermischen Solarenergie

The Solar Annual Report 2011

Collateral / Promotional Items

12033A

2012 Design Gold Pencil

Abbott Mead Vickers BBDO / London

GE

LIVING MASTERPIECE

Sustainability in Design / Single or Campaign

12079D

2012 Interactive Gold Pencil

Tool / Santa Monica

Little Monster

Take This Lollipop

Interactive Advertising / Self-Promotion

12047N

2012 Advertising Gold Pencil

Fabrica, 72andSunny NL

United Colors of Benetton

UNHATE

Public Service / Outdoor and Posters - Campaign

12037A

2012 Interactive Gold Pencil

McKinney / durham

Urban Ministries of Durham

SPENT

Interactive Advertising / Public Service/Non-Profit

12044N

2012 Design Gold Pencil

DENTSU INC. / Minato-ku

Yoshida Hideo Memorial Foundation

The Ultra Asian

Collateral Design / Posters - Campaign

12030D

2012 Design Gold Pencil

DDB Dubai / Dubai

COMMITTEE OF ORGAN DONATION IN LEBANON

GIFT A LIFE

Corporate Identity / Individual Item

12015D

2012 Advertising Gold Pencil

CP+B/Digitas / Boulder

American Express

Small Business Gets an Official Day

Brand Transformation / Single

12115G

2012 Advertising Gold Pencil

TBWAHuntLascaris - Johannesburg / Sandton

Endangered Wildlife Trust (EWT)

The Last Ones Left

Public Service / Newspaper or Magazine - Campaign

12034A

2012 Interactive Gold Pencil

DDB, Paris / Paris

Greenpeace

A new warrior

Websites / Public Service/Non-Profit

12013N

2012 Interactive Gold Pencil

Jam3 / Toronto

National Film Board

Bear 71

Websites / Public Service/Non-Profit

12014N

2012 Advertising Gold Pencil

David&Goliath / El Segundo

Kia Motors America

Drive the Dream

Consumer Television / Over 60 second - Single

12075T

2012 Design Gold Pencil

Savage / PostPanic / Prague 5

OFFF Festival

OFFF Festival Barcelona 2011

Broadcast Design / Title Sequence - Television

12063D

2012 Advertising Gold Pencil

CP+B / Boulder

Burger King

Whopper Lust

Branded Content / Games

12096T

2012 Design Gold Pencil

Creative Juice Bangkok (TBWA Thailand) / Bangkok

SIAM TAMIYA

TAMIYA CALENDAR

Collateral Design / Promotion

12038D

2012 Interactive Gold Pencil

Wieden + Kennedy, Portland / Portland

Old Spice

Mano y Mano en el Bano

Online Films & Video / Event or Live Webcast - Single

12049N

2012 Interactive Gold Pencil

Tool / Santa Monica

Little Monster

Take This Lollipop

Social Media / Best Use of Social Media

12089N

2012 Advertising Gold Pencil

Ogilvy Germany / Frankfurt

HMTM (Academy for Music, Theatre and Media Hannover)

The absolute pitch

Public Service / Radio - Single

12052R

2012 Interactive Gold Pencil

SapientNitro / London

Foot Locker Europe

Sneakerpedia

Websites / Social Networks/Community

12020N

2012 Advertising Gold Pencil

Warrior Poets / New York

Warrior Poets

POM Wonderful Presents: The Greatest Movie Ever Sold

Branded Content / Cinema

12090T

2012 Design Gold Pencil

Leo Burnett / Toronto

Elections Ontario

We Make Voting Easy

Corporate Identity / Campaign

12011D

2012 Branded Entertainment Gold Pencil

Leo Burnett Italy / Milan

MONTBLANC INTERNATIONAL GMBH

THE BEAUTY OF A SECOND

Best Brand Channel

12051E

2012 Advertising Gold Pencil

BBDO Proximity Berlin / Duesseldorf

Daimler AG

EBALL

Innovation in Advertising / Single or Campaign

12099G

2012 Design Gold Pencil

The Department of the 4th Dimension / Los Angeles

Sephora & Firmenich

Lucid Dreams - Sephora Sensorium

Spatial Design / Indoor Spaces

12041D

2012 Advertising Gold Pencil

Grey Group - China / Shanghai

World kitchen

Vending Machine

Out Of Home / Transit & Outdoor Installations - Single

12013A

2012 Interactive Gold Pencil

Draftfcb San Francisco / San Francisco

Electronic Arts

Your Mom Hates Dead Space 2

Integrated Branding / Integrated Branding Campaign - Online

12069N

2012 Advertising Gold Pencil

BBDO / New York

HBO

Eastbound and Down Radio Campaign

Consumer Radio / Campaign

12049R

2012 Branded Entertainment Gold Pencil

TBWA Chiat Day, Los Angeles / Los Angeles

Nissan

GT Academy

Television / Reality/Unscripted Series

12004E

2012 Interactive Gold Pencil

MUH·TAY·ZIK | HOF·FER / San Francisco

Call + Response and the US State Department

Slavery Footprint

Craft / Interface Design

12073N

2012 Interactive Gold Pencil

BBDO Toronto / Toronto

Wrigley Canada

Touch the Rainbow

Online Films & Video / Short Form - Series/Episodes

12057N

2012 Branded Entertainment Gold Pencil

JWT New York / New York

Lifetime

Five

Television / Specials or one-time screenings

12008E

2012 Advertising Gold Pencil

Wieden + Kennedy, Portland / Portland

Old Spice

Smell is Power

Consumer Television / Commercials of Var. Length - Campaign

12071T

2012 Branded Entertainment Gold Pencil

BBDO / New York

HBO

Dig Deeper

Online Branded Entertainment / Short-form

12027E

2012 Branded Entertainment Gold Pencil

Dentsu America / Harrison

Canon PowerShot

Your Second Shot

Online Branded Entertainment / Short-form

12028E

2012 Interactive Gold Pencil

Goodby, Silverstein and Partners / San Francisco

Chevrolet

Sonic Launch

Integrated Branding / Integrated Branding Campaign - 360

12066N

2012 Design Gold Pencil

DDB Dubai / Dubai

COMMITTEE OF ORGAN DONATION IN LEBANON

GIFT A LIFE

Branding / Logo Design

12007D

2012 Design Gold Pencil

TBWA\ India / Mumbai

MKV Household Products

Elephant Combs

Branding / Logo Design

12008D

2012 Branded Entertainment Gold Pencil

Creative Artists Agency / Los Angeles

Chipotle

Chipotle's Back to the Start

Music

12011E

2012 Branded Entertainment Gold Pencil

R/GA / New York

Adam Tensta

One Copy Song

Music

12037E

2012 Interactive Gold Pencil

HAKUHODO / Tokyo

Google Inc.

OK Go - All Is Not Lost -

Online Films & Video / Music Videos

12065N

2012 Design Gold Pencil

Serviceplan Gruppe GmbH & Co. KG / Munich

Austria Solar - Verein zur Förderung der thermischen Solarenergie

The Solar Annual Report 2011

Branding / Annual Report

12001D

2012 Branded Entertainment Gold Pencil

Leo Burnett Chicago / Chicago

Coca-Cola

Snowball Effect

Gaming / Branded mobile games

12021E

2012 Branded Entertainment Gold Pencil

Brand Arc / Los Angeles

Toyota

Curb Your Enthusiasm

Television / Scripted series

12001E

2012 Advertising Gold Pencil

Wieden + Kennedy, Portland / Portland

Old Spice

Charmin

Consumer Television / :20 and Under - Single

12067T

2012 Design Gold Pencil

F/Nazca Saatchi & Saatchi / Sao Paulo

Leica

Legend

Collateral Design / P.O.P. and In-Store - Campaign

12035D

2012 Branded Entertainment Gold Pencil

Triple Double / NY

NBC

Brotherhood Promo

Promos / Television Promo

12057E