Project UnderstoodAgency: FCB / TorontoClient: Google AI / Canadian Down SyndromeCategory: Use of Smart Devices & Voice Assistants
ParkscapesAgency: BBDO / Toronto + Flare BBDO / TorontoClient: Regent Park School of MusicCategory: Visual & Audio Craft / Music
Project UnderstoodAgency: FCB / TorontoClient: Google AI / Canadian Down SyndromeCategory: UX / UI / Utility
UnscriptedAgency: Wunderman Thompson UK / LondonClient: BT SportCategory: Creative Use of Data
Sounds of Future OceanAgency: The Walt Disney Company Latin America - National Geographic / São PauloClient: The Walt Disney Company Latin America - National GeographicCategory: Visual & Audio Craft / Sound
Project UnderstoodAgency: FCB / TorontoClient: Google AI / Canadian Down SyndromeCategory: Use of Smart Devices & Voice Assistants
Pay It ForwardAgency: FCB Inferno / LondonClient: The Big IssueCategory: Cross-Channel UX / UI / Digital / Physical
The Birth of Gaming TourismAgency: McCann / London + Craft/McCann / London + Momentum / LondonClient: Xbox / MicrosoftCategory: Cross-Channel UX / UI / Digital / Physical
The Most Metal Scratch-OffAgency: Lottery / New York + McCann / New York + JSM Music / New YorkClient: New York LotteryCategory: Visual & Audio Craft / Music
AI VERSUSAgency: KA.KA.HA / London + Voskhod / Ekaterinburg + ISD Group / Kyiv + TV Rain / MoscowClient: TV RainCategory: Creative Use of Data
The #UNIGNORABLE TowerAgency: TAXI / Toronto/Montreal/Vancouver/New York + United Way / Toronto + Array of Stars / TorontoClient: United WayCategory: Creative Use of Data
Project UnderstoodAgency: FCB / TorontoClient: Google AI / Canadian Down SyndromeCategory: UX / UI / User Experience
See SoundAgency: AREA 23, An FCB Health Network Company / New York + Wavio / Sonoma + Studio Rx, FCB Health Network Company / New York + SIR Design LLC / QueensClient: WavioCategory: Creative Use of Data
JFK MoonshotAgency: Digitas / Boston + Unit 9 / LondonClient: JFK Presidential Library and MuseumCategory: UX / UI / Interface Design
Eggs McMuffinAgency: TBWAParis / Boulogne-Billancourt + DAN Paris / Boulogne-Billancourt + McDonald's France / GuyancourtClient: McDonald's FranceCategory: Visual & Audio Craft / Animation
The Traffic Jam WhopperAgency: We Believers / New YorkClient: Burger King Mexico/GlobalCategory: Cross-Channel UX / UI / Digital / Physical
5G Kung Fu ShowdownAgency: Ogilvy / Beijing + Ogilvy / ShanghaiClient: Huawei Device Co., Ltd.Category: Cross-Channel UX / UI / Digital / Physical
Most Dangerous StreetAgency: FCB / Chicago + Lord + Thomas / Chicago + Illinois Council Against Handgun Violence / Chicago + FCBX / ChicagoClient: Illinois Council Against Handgun ViolenceCategory: Cross-Channel UX / UI / Digital / Physical
CantrollerAgency: DDB / ChicagoClient: Miller LiteCategory: Cross-Channel UX / UI / Digital / Physical
ECHOsAgency: DDB, / Paris + Ubisoft / Paris + makemepulse. / Paris + Studio Press Play On Tape / ParisClient: UbisoftCategory: Cross-Channel UX / UI / Digital / Physical
See SoundAgency: AREA 23, An FCB Health Network Company / New York + Wavio / Sonoma + Studio Rx, FCB Health Network Company / New York + SIR Design LLC / QueensClient: WavioCategory: Cross-Channel UX / UI / Digital / Physical
The Offline PlaylistAgency: 360i / New York + Tourism / New OrleansClient: New Orleans TourismCategory: Visual & Audio Craft / Music
When the game became an artAgency: TBWAParis / Boulogne-Billancourt + Basket Le Mag / ParisClient: Basket Le MagCategory: Creative Use of Data
Catch a Flight to Buenos AiresAgency: thjnk Zürich / Zurich + Ateo / Zurich + Rocket Film / Zurich + Edelweiss Air / ZurichClient: Edelweiss Air AGCategory: Creative Use of Data
SIGNSAgency: MRM//McCANN / Frankfurt + McCANN / FrankfurtClient: German Youth Association of People with Hearing LossCategory: Creative Use of Data
Most Dangerous StreetAgency: FCB / Chicago + Lord + Thomas / Chicago + Illinois Council Against Handgun Violence / Chicago + FCBX / ChicagoClient: Illinois Council Against Handgun ViolenceCategory: Creative Use of Data
Runaway Train 25Agency: MUH-TAY-ZIK / HOF-FER / San Francisco + RSA Films/Black Dog / Los AngelesClient: National Center For Missing & Exploited ChildrenCategory: Creative Use of Data
Ugly GerryAgency: Leo Burnett / ChicagoClient: RepresentUsCategory: Creative Use of Data
Swipe NightAgency: 72andSunny / Los Angeles + Tinder / Los Angeles + M ss ng P eces / Los AngelesClient: TinderCategory: Creative Use of Data
The Most Metal Scratch-OffAgency: Lottery / New York + McCann / New York + JSM Music / New YorkClient: New York LotteryCategory: Visual & Audio Craft / Sound
A Touch of HistoryAgency: Jung von Matt/Limmat / ZurichClient: Samsung SwitzerlandCategory: UX / UI / Interface Design
Stonewall ForeverAgency: Stink Studios / New YorkClient: The LGBT Community CenterCategory: UX / UI / Interface Design
GAME CHRONICLEAgency: ENJIN TOKYO / Tokyo + BIRDMAN / TokyoClient: All Nippon AirwaysCategory: UX / UI / User Experience
JFK MoonshotAgency: Digitas / Boston + Unit 9 / LondonClient: JFK Presidential Library and MuseumCategory: UX / UI / User Experience
My CarerAgency: McCann / London + McCann Europe / London + MRM//McCann / Frankfurt + Skilled.app / LondonClient: Alzheimer's SocietyCategory: Use of Smart Devices & Voice Assistants
Flipkart HagglebotAgency: Dentsu Webchutney / BengaluruClient: Flipkart Internet Private LimitedCategory: Use of Smart Devices & Voice Assistants
SIGNSAgency: MRM//McCANN / Frankfurt + McCANN / FrankfurtClient: German Youth Association of People with Hearing LossCategory: Use of Smart Devices & Voice Assistants
YOU-turnAgency: FCB / TorontoClient: Responsible Gambling CouncilCategory: Use of Smart Devices & Voice Assistants
Memory LaneAgency: Accenture Interactive / StockholmClient: Stockholm Exergi ABCategory: Use of Smart Devices & Voice Assistants
Metro Exodus: Artyom's NightmareAgency: Platige Image / Warsaw + Deep Silver / Larkspur + 4A Games / SliemaClient: Deep SilverCategory: Visual & Audio Craft / Animation