The Breakaway Agency: BBDO Belgium / Brussels Client: Decathlon Category: Events / Stunts / Competitions / Virtual
The 9th Lane Agency: BETC / Paris + Mars Octobre Music / Paris + Collectif Ensemble / Paris + Duck Factory / Paris Client: Lacoste Category: Events / Stunts / Competitions / Virtual
Motherland Pride Agency: Saatchi & Saatchi Ukraine / Kyiv + KyivPride / Kyiv + Dronarium / Kyiv Client: KyivPride Category: Events / Stunts / Competitions / Virtual
Cheetle iD Agency: Goodby Silverstein & Partners / San Francisco Client: Cheetos Category: UX / UI / Utility / Ecommerce
ONE/SECOND/SUIT Agency: Uncommon Creative Studio / London + H&M Client: H&M Category: Integrated PR Campaign
Start Up - 45 Years of Apple Sounds Agency: TBWA\Media Arts Lab / Los Angeles + OMD / Los Angeles + Imperial Woodpecker / Los Angeles + Cabin Editing Company / Los Angeles Client: Apple Category: Sound Editing
Real Tone Agency: Google + Google Devices & Services Creative Team Client: Google Category: Innovation & Transformation / Innovation in IP & Products
Soulfuel™️ Safe Lamp™️ Agency: Joe Public United / Johannesburg Client: Chicken Licken Category: Innovation & Transformation / Innovation in IP & Products
The Bread Exam Agency: McCann / Paris Client: Spinneys + Lebanese Breast Cancer Foundation Category: Active Engagement / Call to Action
Roast Day Agency: VMLY&R / Kansas City + Wendy's / Dublin + Ketchum / Chicago + Spark Foundry / New York Client: Wendy's Category: Active Engagement / Call to Action
The Lost Class Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Media Relations
One Agency: BBDO Group Germany / Berlin + WhatsApp Inc. / Menlo Park + BBDO / San Francisco + Iconoclast Germany GmbH / Berlin Client: WhatsApp Category: Editing / Single
Independent Journalism for an Independent Life - Jordan Agency: Cut+Run / New York + Droga5 / New York + LFR Productions / New York Client: The New York Times Category: Editing / Single
No Comply Agency: Droga5 / New York + Facebook / Instagram + Reset Content / New York + Blacksmith / New York Client: Facebook Category: Editing / Single
Skate Nation Ghana Agency: Droga5 / New York + Facebook Client: Facebook Category: Editing / Single
MLKonMLK Agency: Lenovo / Morrisville Client: Lenovo Category: Social Impact
UnF**k It Agency: YouTube Creative Studio / New York Client: YouTube Category: Social Impact
Tokyo Summer Games - Para Pack Agency: BBDO Canada / Toronto Client: Canadian Paralympic Committee Category: Innovation & Transformation / Innovation in Design
Camouflage Against the Machines Agency: DENTSU INC. / Tokyo + Qosmo, Inc. / TOKYO + Dentsu Creative X Inc. / Tokyo Client: UNLABELED, NEXUSVII. Category: Innovation & Transformation / Innovation in Design
Degree Inclusive Agency: Wunderman Thompson Argentina Client: Unilever Category: Innovation & Transformation / Innovation in Design
The Impossible Combo Agency: DAVID / São Paulo + Burger King / São Paulo + Zubi / Miami + Sailor Studio + A9 Audio / São Paulo Client: Burger King Category: Customer Experience / CX
Hidden Spots Agency: GUT / São Paulo + HEFTY / São Paulo + I Hate Flash + Mol / São Paulo Client: Kraft Heinz + Activision Blizzard Category: Livestream
The Lost Class Agency: Hungry Man / Los Angeles + Leo Burnett / Chicago Client: Change the Ref Inc. Category: Cultural Driver
Now You Know Agency: Anomaly / New York + Smuggler Client: Abbott / FreeStyle Libre Category: Film
Vienna strips on OnlyFans Agency: Jung von Matt DONAU GmbH / Vienna Client: Vienna Tourist Board Category: Current Event Response
The Cristiano Bottle Agency: Rethink + IKEA Client: IKEA Canada Category: Current Event Response
Save it See it Agency: GUT / Miami + Canja Audio Culture / Curitiba + Cosmo Street Editorial + Loveboat / Los Angeles Client: AB InBev / Michelob ULTRA Category: Social Channel / Single Platform
ONE/SECOND/SUIT Agency: Uncommon Creative Studio / London + H&M Client: H&M Category: Innovation & Transformation / Innovation in Public Relations
Moldy Whopper Agency: INGO / Stockholm + DAVID / Miami + Publicis / Romania + Colony / Stockholm Client: Burger King Category: Creative Effectiveness / Consumer / Brand
Uber Heetch Agency: Marcel / Paris Client: Heetch Category: Innovation & Transformation / Innovation in Out of Home
Reverse Label Agency: draftLine / Buenos Aires + AB InBev / Buenos Aires Client: AB InBev / Corona Category: Brand-Side Initiated & Originated Projects
National Magazine Awards Identity Agency: Rethink + National Magazine Awards Foundation Client: National Magazine Awards Foundation Category: Branding / Identity System
Signal For Help Agency: Juniper Park \ TBWA / Toronto Client: Canadian Women's Foundation Category: Creative Effectiveness / Non-Profit / Charity
Erase The Line Agency: Intouch Group / New York + Videocubo.tv / Sao Paolo Client: The Chrysalis Initiative Category: Craft / Art Direction
VB Solar Exchange Agency: Clemenger BBDO Melbourne + Carlton & United Breweries (CUB) + Betty Wants In. + Finish Productions Client: Carlton & United Breweries Category: Integrated Campaign
New Logo Design Agency: Amazon / Seattle Client: Amazon Category: User-Generated Content
WATERLIGHT Agency: Wunderman Thompson / Bogota Client: E-DINA ENERGY Category: Innovation & Transformation / Innovation in Health & Wellness
Degree Inclusive Agency: Wunderman Thompson Argentina Client: Unilever Category: Innovation & Transformation / Innovation in Health & Wellness
ONE/SECOND/SUIT Agency: Uncommon Creative Studio / London + H&M Client: H&M Category: Promotional / Collateral Items
Creativity is Essential Agency: AMV BBDO / London + OMD / London + Ogilvy PR / London + Niemand Studio / London Client: Bacardi Bombay Sapphire Category: Innovation & Transformation / Innovation in Lockdown
Bedtime Stories Agency: FCB / Chicago + Lord + Thomas / Chicago + FCB/SIX / Toronto Client: Walmart Category: Innovation & Transformation / Innovation in Music & Sound Craft
Better With Pepsi Agency: alma DDB / Miami + PepsiCo + OMD + Carbo Films Client: Pepsi Category: Billboards & Transit / Series
DojaCode Agency: Mojo Supermarket + Active Theory + Girls Who Code Client: Girls Who Code Category: UX / UI / User Experience / CX / DX
The Bread Exam Agency: McCann / Paris Client: Spinneys + Lebanese Breast Cancer Foundation Category: Direct Marketing
Uncomfortable Truth Agency: TAXI Client: Human Rights Foundation Category: Direct Marketing
New York State of Mind Agency: NYCNext / New York + Our Man In Havana / Brooklyn + Smartypants / Brooklyn + Tom Kitt / New York Client: NYCNext Category: Music Adaptation / Song
Soulfuel™️ Safe Lamp™️ Agency: Joe Public United / Johannesburg Client: Chicken Licken Category: Physical Product / Promotional
Degree Inclusive Agency: Wunderman Thompson Argentina Client: Unilever Category: Physical Product / Promotional
Anthem Agency: Apple Marcom + Elastic / Santa Monica Client: Apple Category: Online Films & Video / Long Form - Single
Confusing Times Agency: DAVID / Madrid + BURGER KING / Miami + MJZ / Los Angeles + Pickle Music / New York Client: Burger King Category: Online Films & Video / Long Form - Single

2022 Experiential & Immersive Silver Pencil

BBDO Belgium / Brussels

Decathlon

The Breakaway

Events / Stunts / Competitions / Virtual

OS22_EX012S

2022 Experiential & Immersive Silver Pencil

BETC / Paris + Mars Octobre Music / Paris + Collectif Ensemble / Paris + Duck Factory / Paris

Lacoste

The 9th Lane

Events / Stunts / Competitions / Virtual

OS22_EX013S

2022 Experiential & Immersive Silver Pencil

Saatchi & Saatchi Ukraine / Kyiv + KyivPride / Kyiv + Dronarium / Kyiv

KyivPride

Motherland Pride

Events / Stunts / Competitions / Virtual

OS22_EX014S

2022 Interactive & Mobile Craft Silver Pencil

Goodby Silverstein & Partners / San Francisco

Cheetos

Cheetle iD

UX / UI / Utility / Ecommerce

OS22_IC004S

2022 Public Relations Silver Pencil

Uncommon Creative Studio / London + H&M

H&M

ONE/SECOND/SUIT

Integrated PR Campaign

OS22_PR014S

2022 Music & Sound Craft Silver Pencil

TBWA\Media Arts Lab / Los Angeles + OMD / Los Angeles + Imperial Woodpecker / Los Angeles + Cabin Editing Company / Los Angeles

Apple

Start Up - 45 Years of Apple Sounds

Sound Editing

OS22_MS010S

2022 IP & Products Silver Pencil

Google + Google Devices & Services Creative Team

Google

Real Tone

Innovation & Transformation / Innovation in IP & Products

OS22_IP008S

2022 IP & Products Silver Pencil

Joe Public United / Johannesburg

Chicken Licken

Soulfuel™️ Safe Lamp™️

Innovation & Transformation / Innovation in IP & Products

OS22_IP009S

2022 Social Media Silver Pencil

McCann / Paris

Spinneys + Lebanese Breast Cancer Foundation

The Bread Exam

Active Engagement / Call to Action

OS22_SM015S

2022 Social Media Silver Pencil

VMLY&R / Kansas City + Wendy's / Dublin + Ketchum / Chicago + Spark Foundry / New York

Wendy's

Roast Day

Active Engagement / Call to Action

OS22_SM016S

2022 Public Relations Silver Pencil

Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs

Change the Ref Inc.

The Lost Class

Media Relations

OS22_PR007S

2022 Moving Image Craft Silver Pencil

BBDO Group Germany / Berlin + WhatsApp Inc. / Menlo Park + BBDO / San Francisco + Iconoclast Germany GmbH / Berlin

WhatsApp

One

Editing / Single

OS22_MI028S

2022 Moving Image Craft Silver Pencil

Cut+Run / New York + Droga5 / New York + LFR Productions / New York

The New York Times

Independent Journalism for an Independent Life - Jordan

Editing / Single

OS22_MI029S

2022 Moving Image Craft Silver Pencil

Droga5 / New York + Facebook / Instagram + Reset Content / New York + Blacksmith / New York

Facebook

No Comply

Editing / Single

OS22_MI030S

2022 Moving Image Craft Silver Pencil

Droga5 / New York + Facebook

Facebook

Skate Nation Ghana

Editing / Single

OS22_MI031S

2022 Brand-Side / In-House Silver Pencil

Lenovo / Morrisville

Lenovo

MLKonMLK

Social Impact

OS22_BS005S

2022 Brand-Side / In-House Silver Pencil

YouTube Creative Studio / New York

YouTube

UnF**k It

Social Impact

OS22_BS006S

2022 Design Silver Pencil

BBDO Canada / Toronto

Canadian Paralympic Committee

Tokyo Summer Games - Para Pack

Innovation & Transformation / Innovation in Design

OS22_DE031S

2022 Design Silver Pencil

DENTSU INC. / Tokyo + Qosmo, Inc. / TOKYO + Dentsu Creative X Inc. / Tokyo

UNLABELED, NEXUSVII.

Camouflage Against the Machines

Innovation & Transformation / Innovation in Design

OS22_DE032S

2022 Design Silver Pencil

Wunderman Thompson Argentina

Unilever

Degree Inclusive

Innovation & Transformation / Innovation in Design

OS22_DE033S

2022 Interactive, Online & Mobile Silver Pencil

DAVID / São Paulo + Burger King / São Paulo + Zubi / Miami + Sailor Studio + A9 Audio / São Paulo

Burger King

The Impossible Combo

Customer Experience / CX

OS22_IN015S

2022 Social Media Silver Pencil

GUT / São Paulo + HEFTY / São Paulo + I Hate Flash + Mol / São Paulo

Kraft Heinz + Activision Blizzard

Hidden Spots

Livestream

OS22_SM014S

2022 Cultural Driver Silver Pencil

Hungry Man / Los Angeles + Leo Burnett / Chicago

Change the Ref Inc.

The Lost Class

Cultural Driver

OS22_CD002S

2022 Pharma Silver Pencil

Anomaly / New York + Smuggler

Abbott / FreeStyle Libre

Now You Know

Film

OS22_PH005S

2022 Public Relations Silver Pencil

Jung von Matt DONAU GmbH / Vienna

Vienna Tourist Board

Vienna strips on OnlyFans

Current Event Response

OS22_PR012S

2022 Public Relations Silver Pencil

Rethink + IKEA

IKEA Canada

The Cristiano Bottle

Current Event Response

OS22_PR013S

2022 Social Media Silver Pencil

GUT / Miami + Canja Audio Culture / Curitiba + Cosmo Street Editorial + Loveboat / Los Angeles

AB InBev / Michelob ULTRA

Save it See it

Social Channel / Single Platform

OS22_SM012S

2022 Public Relations Silver Pencil

Uncommon Creative Studio / London + H&M

H&M

ONE/SECOND/SUIT

Innovation & Transformation / Innovation in Public Relations

OS22_PR015S

2022 Creative Effectiveness Silver Pencil

INGO / Stockholm + DAVID / Miami + Publicis / Romania + Colony / Stockholm

Burger King

Moldy Whopper

Creative Effectiveness / Consumer / Brand

OS22_CE005S

2022 Out of Home Silver Pencil

Marcel / Paris

Heetch

Uber Heetch

Innovation & Transformation / Innovation in Out of Home

OS22_OH021S

2022 Brand-Side / In-House Silver Pencil

draftLine / Buenos Aires + AB InBev / Buenos Aires

AB InBev / Corona

Reverse Label

Brand-Side Initiated & Originated Projects

OS22_BS004S

2022 Design Silver Pencil

Rethink + National Magazine Awards Foundation

National Magazine Awards Foundation

National Magazine Awards Identity

Branding / Identity System

OS22_DE022S

2022 Creative Effectiveness Silver Pencil

Juniper Park \ TBWA / Toronto

Canadian Women's Foundation

Signal For Help

Creative Effectiveness / Non-Profit / Charity

OS22_CE007S

2022 Health & Wellness Silver Pencil

Intouch Group / New York + Videocubo.tv / Sao Paolo

The Chrysalis Initiative

Erase The Line

Craft / Art Direction

OS22_HW015S

2022 Direct Marketing Silver Pencil

Clemenger BBDO Melbourne + Carlton & United Breweries (CUB) + Betty Wants In. + Finish Productions

Carlton & United Breweries

VB Solar Exchange

Integrated Campaign

OS22_DM019S

2022 Branded Entertainment Silver Pencil

Amazon / Seattle

Amazon

New Logo Design

User-Generated Content

OS22_BE017S

2022 Health & Wellness Silver Pencil

Wunderman Thompson / Bogota

E-DINA ENERGY

WATERLIGHT

Innovation & Transformation / Innovation in Health & Wellness

OS22_HW016S

2022 Health & Wellness Silver Pencil

Wunderman Thompson Argentina

Unilever

Degree Inclusive

Innovation & Transformation / Innovation in Health & Wellness

OS22_HW017S

2022 Design Silver Pencil

Uncommon Creative Studio / London + H&M

H&M

ONE/SECOND/SUIT

Promotional / Collateral Items

OS22_DE025S

2022 Experiential & Immersive Silver Pencil

AMV BBDO / London + OMD / London + Ogilvy PR / London + Niemand Studio / London

Bacardi Bombay Sapphire

Creativity is Essential

Innovation & Transformation / Innovation in Lockdown

OS22_EX018S

2022 Music & Sound Craft Silver Pencil

FCB / Chicago + Lord + Thomas / Chicago + FCB/SIX / Toronto

Walmart

Bedtime Stories

Innovation & Transformation / Innovation in Music & Sound Craft

OS22_MS011S

2022 Out of Home Silver Pencil

alma DDB / Miami + PepsiCo + OMD + Carbo Films

Pepsi

Better With Pepsi

Billboards & Transit / Series

OS22_OH014S

2022 Interactive & Mobile Craft Silver Pencil

Mojo Supermarket + Active Theory + Girls Who Code

Girls Who Code

DojaCode

UX / UI / User Experience / CX / DX

OS22_IC005S

2022 Health & Wellness Silver Pencil

McCann / Paris

Spinneys + Lebanese Breast Cancer Foundation

The Bread Exam

Direct Marketing

OS22_HW010S

2022 Health & Wellness Silver Pencil

TAXI

Human Rights Foundation

Uncomfortable Truth

Direct Marketing

OS22_HW011S

2022 Music & Sound Craft Silver Pencil

NYCNext / New York + Our Man In Havana / Brooklyn + Smartypants / Brooklyn + Tom Kitt / New York

NYCNext

New York State of Mind

Music Adaptation / Song

OS22_MS008S

2022 IP & Products Silver Pencil

Joe Public United / Johannesburg

Chicken Licken

Soulfuel™️ Safe Lamp™️

Physical Product / Promotional

OS22_IP005S

2022 IP & Products Silver Pencil

Wunderman Thompson Argentina

Unilever

Degree Inclusive

Physical Product / Promotional

OS22_IP006S

2022 Film Silver Pencil

Apple Marcom + Elastic / Santa Monica

Apple

Anthem

Online Films & Video / Long Form - Single

OS22_FI019S

2022 Film Silver Pencil

DAVID / Madrid + BURGER KING / Miami + MJZ / Los Angeles + Pickle Music / New York

Burger King

Confusing Times

Online Films & Video / Long Form - Single

OS22_FI020S