Creativity is Essential Agency: AMV BBDO / London + OMD / London + Ogilvy PR / London + Niemand Studio / London Client: Bacardi Bombay Sapphire Category: Innovation & Transformation / Innovation in Lockdown
Shutter Ads Agency: Publicis Italy / Milan + Prodigious / Milan + JAJAFilms / Spain + TresBien / Argentina Client: Heineken Category: Innovation & Transformation / Innovation in Lockdown
Where are you really from? Agency: Droga5 / New York + Asian American Federation / New York Client: Asian American Federation Category: Craft / Illustration
Only keep the best of France Agency: TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Bilancourt Client: Le chocolat des Français Category: Craft / Illustration
The Bread Exam Agency: McCann / Paris Client: Spinneys + Lebanese Breast Cancer Foundation Category: Brand Partnerships
Salla 2032 Agency: Africa / São Paulo Client: House of Lapland Category: Current Event Response
The 9th Lane Agency: BETC / Paris + Mars Octobre Music / Paris + Collectif Ensemble / Paris + Duck Factory / Paris Client: Lacoste Category: Real-Time Data
Reverse Selfie Agency: Ogilvy UK / London Client: Dove Category: Billboards & Transit / Dynamic Billboards & Transit
The Lost Class Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Craft / Photography
Unbreakable Agency: Area 23, An IPG Health Company / New York + Roof Studio / New York + Jamute / São Paulo + Insmed Incorporated / Bridgewater NJ Client: Insmed Incorporated/NTMFacts.com Category: Film
Plastic fishing tournament Agency: We Believers / New York + Primo Content / Mexico + Relevant + StereoMonkey Studio Client: AB InBev / Corona Category: Innovation & Transformation / Innovation in Experiential
WATERLIGHT Agency: Wunderman Thompson / Bogota Client: E-DINA ENERGY Category: Innovation & Transformation / Innovation in Experiential
Toll Booth Agency: FCB New Zealand / Auckland + 3&7 / Los Angeles Client: Waka Kotahi Category: Cinema Advertising
The Lost Class Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Events & Experiential
9/12: The untold story of reconnecting New York Agency: Verizon Creative Marketing / New York + Unit 9 / Los Angeles + PixelPusher / New York + Boombox / New York Client: Verizon Category: Brand-Side Initiated & Originated Projects
UnF**k It Agency: YouTube Creative Studio / New York Client: YouTube Category: Brand-Side Initiated & Originated Projects
The Bread Exam Agency: McCann / Paris Client: Spinneys + Lebanese Breast Cancer Foundation Category: Social Post / Series
Only keep the best of France Agency: TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Bilancourt Client: Le chocolat des Français Category: Posters / Series
The Journey Agency: Blacksmith / New York + FIG / New York + Epoch Films / New York Client: Zillow Category: Visual Effects / Single
The spider and the window Agency: Leo Burnett GmbH / Frankfurt am Main + The Mill / Berlin + Zauberberg Productions / Berlin Client: Samsung Electronics GmbH Category: Visual Effects / Single
Our Little World Agency: Rethink + IKEA + Scouts Honour + a52 VFX Client: IKEA Canada Category: Visual Effects / Single
The Reset Agency: The Mill / New York Client: Verizon Category: Visual Effects / Single
The Lost Class Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Spatial Design / Experiential & Immersive
The Wish Agency: SERVICEPLAN GERMANY / Munich Client: PENNY Category: Cinematography / Single
We Will Become Better Agency: Voskhod + Daddy's Film Production / Moscow + SPOT Production / Moscow + HALAL / Amsterdam Client: Russian LGBT Network Category: Cinematography / Single
Salla 2032 Agency: Africa / São Paulo Client: House of Lapland Category: Targeted Video / Online
The Bread Exam Agency: McCann / Paris Client: Spinneys + Lebanese Breast Cancer Foundation Category: Targeted Video / Online
Shutter Ads Agency: Publicis Italy / Milan + Prodigious / Milan + JAJAFilms / Spain + TresBien / Argentina Client: Heineken Category: Out of Home / Billboards & Transit
Fearless Night Agency: TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Bilancourt Client: HandsAway Category: Out of Home / Billboards & Transit
Even More Confusing Times Agency: DAVID / Madrid + BURGER KING / Miami + Pickle Music / New York Client: Burger King Category: Broadcast / Series
The Lost Class Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Events / Stunts / Competitions / In-Person
Signal For Help Agency: Juniper Park \ TBWA / Toronto Client: Canadian Women's Foundation Category: Multi-Country or Global / Non-Profit / Charity
Salla 2032 Agency: Africa / São Paulo Client: House of Lapland Category: Non-traditional & Guerrilla Marketing
RECEATS Agency: OneMethod / Toronto + Bensimon Byrne / Toronto + Narrative / Toronto Client: Good Fortune Category: Innovation & Transformation / Innovation in Lockdown
Drawn Closer Agency: 180LA / Los Angeles + Cox Communications / Atlanta Client: Cox Communications Category: Innovation & Transformation / Innovation in Lockdown
The Academic | Google Slides Experience Agency: BBDO / New York Client: Capitol Records Category: Innovation & Transformation / Innovation in Lockdown
KFC Ciné Agency: Havas Paris / Puteaux + AllSo / Paris + HRCLS / Puteaux Client: KFC France Category: Sound Design
The Unfiltered History Tour Agency: Dentsu Creative / Bengaluru Client: VICE World News Category: Experiential Radio & Audio
Bedtime Stories Agency: FCB / Chicago + Lord + Thomas / Chicago + FCB/SIX / Toronto Client: Walmart Category: Experiential Radio & Audio
DojaCode Agency: Mojo Supermarket + Active Theory + Girls Who Code Client: Girls Who Code Category: Innovation & Transformation / Innovation in Branded Entertainment
The Lost Class Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs Client: Change the Ref Inc. Category: Public Relations
Shopping Inside Songs Agency: Ogilvy Brasil / São Paulo + Magazine Luiza / São Paulo Client: Magazine Luiza Category: Digital & Online / Ecommerce
TIENDA CERCA Agency: draftLine AB InBev Colombia / Bogota + Abaco / Bogota + Macarena Client: AB INBEV COLOMBIA / TIENDA CERCA Category: Customer Experience (CX)
Nature is Calling for Help Agency: Wunderman Thompson Chile / Santiago Client: World Wildlife Fund Category: Craft / Sound Design
It's a New World of Cocktails Agency: Anomaly / New York + Shelter / Kiev + Iconoclast / Los Angeles Client: Crown Royal Category: Production Design
Find Your Own Way Agency: DENTSU INC. / Tokyo + Spoon Inc. / Tokyo + SUNNY SIDE UP Inc. / Tokyo Client: Otsuka Pharmaceutical Co., Ltd. Category: Production Design
Auditorial Agency: R/GA / London + R/GA / Sao Paolo + Google / London Client: Google Category: Editorial / Digital Publications
House Rules Agency: McCann Health New Jersey / Parsippany + Real Chemistry / New York + McCann Health Engagement / New York + MediaHub / Minneapolis Client: Evofem/Phexxi Category: Integrated Campaign
Drawn Closer Agency: 180LA / Los Angeles + Cox Communications / Atlanta Client: Cox Communications Category: Visual Craft / Animation
Teenage Dream Agency: BBDO / New York + Dini von Mueffling Communications + Smuggler Client: Sandy Hook Promise Category: Music Adaptation / Song

2022 Out of Home Gold Pencil

AMV BBDO / London + OMD / London + Ogilvy PR / London + Niemand Studio / London

Bacardi Bombay Sapphire

Creativity is Essential

Innovation & Transformation / Innovation in Lockdown

OS22_OH012G

2022 Out of Home Gold Pencil

Publicis Italy / Milan + Prodigious / Milan + JAJAFilms / Spain + TresBien / Argentina

Heineken

Shutter Ads

Innovation & Transformation / Innovation in Lockdown

OS22_OH013G

2022 Print Gold Pencil

Droga5 / New York + Asian American Federation / New York

Asian American Federation

Where are you really from?

Craft / Illustration

OS22_PT006G

2022 Print Gold Pencil

TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Bilancourt

Le chocolat des Français

Only keep the best of France

Craft / Illustration

OS22_PT007G

2022 Direct Marketing Gold Pencil

McCann / Paris

Spinneys + Lebanese Breast Cancer Foundation

The Bread Exam

Brand Partnerships

OS22_DM014G

2022 Public Relations Gold Pencil

Africa / São Paulo

House of Lapland

Salla 2032

Current Event Response

OS22_PR003G

2022 Creative Use of Data Gold Pencil

BETC / Paris + Mars Octobre Music / Paris + Collectif Ensemble / Paris + Duck Factory / Paris

Lacoste

The 9th Lane

Real-Time Data

OS22_CU003G

2022 Out of Home Gold Pencil

Ogilvy UK / London

Dove

Reverse Selfie

Billboards & Transit / Dynamic Billboards & Transit

OS22_OH003G

2022 Out of Home Gold Pencil

Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs

Change the Ref Inc.

The Lost Class

Craft / Photography

OS22_OH011G

2022 Pharma Gold Pencil

Area 23, An IPG Health Company / New York + Roof Studio / New York + Jamute / São Paulo + Insmed Incorporated / Bridgewater NJ

Insmed Incorporated/NTMFacts.com

Unbreakable

Film

OS22_PH002G

2022 Experiential & Immersive Gold Pencil

We Believers / New York + Primo Content / Mexico + Relevant + StereoMonkey Studio

AB InBev / Corona

Plastic fishing tournament

Innovation & Transformation / Innovation in Experiential

OS22_EX009G

2022 Experiential & Immersive Gold Pencil

Wunderman Thompson / Bogota

E-DINA ENERGY

WATERLIGHT

Innovation & Transformation / Innovation in Experiential

OS22_EX010G

2022 Film Gold Pencil

FCB New Zealand / Auckland + 3&7 / Los Angeles

Waka Kotahi

Toll Booth

Cinema Advertising

OS22_FI010G

2022 Public Relations Gold Pencil

Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs

Change the Ref Inc.

The Lost Class

Events & Experiential

OS22_PR002G

2022 Brand-Side / In-House Gold Pencil

Verizon Creative Marketing / New York + Unit 9 / Los Angeles + PixelPusher / New York + Boombox / New York

Verizon

9/12: The untold story of reconnecting New York

Brand-Side Initiated & Originated Projects

OS22_BS002G

2022 Brand-Side / In-House Gold Pencil

YouTube Creative Studio / New York

YouTube

UnF**k It

Brand-Side Initiated & Originated Projects

OS22_BS003G

2022 Social Media Gold Pencil

McCann / Paris

Spinneys + Lebanese Breast Cancer Foundation

The Bread Exam

Social Post / Series

OS22_SM001G

2022 Print Gold Pencil

TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Bilancourt

Le chocolat des Français

Only keep the best of France

Posters / Series

OS22_PT004G

2022 Moving Image Craft Gold Pencil

Blacksmith / New York + FIG / New York + Epoch Films / New York

Zillow

The Journey

Visual Effects / Single

OS22_MI013G

2022 Moving Image Craft Gold Pencil

Leo Burnett GmbH / Frankfurt am Main + The Mill / Berlin + Zauberberg Productions / Berlin

Samsung Electronics GmbH

The spider and the window

Visual Effects / Single

OS22_MI014G

2022 Moving Image Craft Gold Pencil

Rethink + IKEA + Scouts Honour + a52 VFX

IKEA Canada

Our Little World

Visual Effects / Single

OS22_MI015G

2022 Moving Image Craft Gold Pencil

The Mill / New York

Verizon

The Reset

Visual Effects / Single

OS22_MI016G

2022 Design Gold Pencil

Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs

Change the Ref Inc.

The Lost Class

Spatial Design / Experiential & Immersive

OS22_DE013G

2022 Moving Image Craft Gold Pencil

SERVICEPLAN GERMANY / Munich

PENNY

The Wish

Cinematography / Single

OS22_MI001G

2022 Moving Image Craft Gold Pencil

Voskhod + Daddy's Film Production / Moscow + SPOT Production / Moscow + HALAL / Amsterdam

Russian LGBT Network

We Will Become Better

Cinematography / Single

OS22_MI008G

2022 Direct Marketing Gold Pencil

Africa / São Paulo

House of Lapland

Salla 2032

Targeted Video / Online

OS22_DM004G

2022 Direct Marketing Gold Pencil

McCann / Paris

Spinneys + Lebanese Breast Cancer Foundation

The Bread Exam

Targeted Video / Online

OS22_DM005G

2022 Direct Marketing Gold Pencil

Publicis Italy / Milan + Prodigious / Milan + JAJAFilms / Spain + TresBien / Argentina

Heineken

Shutter Ads

Out of Home / Billboards & Transit

OS22_DM002G

2022 Direct Marketing Gold Pencil

TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Bilancourt

HandsAway

Fearless Night

Out of Home / Billboards & Transit

OS22_DM003G

2022 Radio & Audio Gold Pencil

DAVID / Madrid + BURGER KING / Miami + Pickle Music / New York

Burger King

Even More Confusing Times

Broadcast / Series

OS22_RA002G

2022 Experiential & Immersive Gold Pencil

Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs

Change the Ref Inc.

The Lost Class

Events / Stunts / Competitions / In-Person

OS22_EX002G

2022 Creative Effectiveness Gold Pencil

Juniper Park \ TBWA / Toronto

Canadian Women's Foundation

Signal For Help

Multi-Country or Global / Non-Profit / Charity

OS22_CE004G

2022 Direct Marketing Gold Pencil

Africa / São Paulo

House of Lapland

Salla 2032

Non-traditional & Guerrilla Marketing

OS22_DM012G

2022 Social Media Gold Pencil

OneMethod / Toronto + Bensimon Byrne / Toronto + Narrative / Toronto

Good Fortune

RECEATS

Innovation & Transformation / Innovation in Lockdown

OS22_SM011G

2022 Moving Image Craft Gold Pencil

180LA / Los Angeles + Cox Communications / Atlanta

Cox Communications

Drawn Closer

Innovation & Transformation / Innovation in Lockdown

OS22_MI019G

2022 Moving Image Craft Gold Pencil

BBDO / New York

Capitol Records

The Academic | Google Slides Experience

Innovation & Transformation / Innovation in Lockdown

OS22_MI020G

2022 Music & Sound Craft Gold Pencil

Havas Paris / Puteaux + AllSo / Paris + HRCLS / Puteaux

KFC France

KFC Ciné

Sound Design

OS22_MS006G

2022 Radio & Audio Gold Pencil

Dentsu Creative / Bengaluru

VICE World News

The Unfiltered History Tour

Experiential Radio & Audio

OS22_RA001G

2022 Radio & Audio Gold Pencil

FCB / Chicago + Lord + Thomas / Chicago + FCB/SIX / Toronto

Walmart

Bedtime Stories

Experiential Radio & Audio

OS22_RA006G

2022 Branded Entertainment Gold Pencil

Mojo Supermarket + Active Theory + Girls Who Code

Girls Who Code

DojaCode

Innovation & Transformation / Innovation in Branded Entertainment

OS22_BE009G

2022 Health & Wellness Gold Pencil

Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs

Change the Ref Inc.

The Lost Class

Public Relations

OS22_HW004G

2022 Direct Marketing Gold Pencil

Ogilvy Brasil / São Paulo + Magazine Luiza / São Paulo

Magazine Luiza

Shopping Inside Songs

Digital & Online / Ecommerce

OS22_DM009G

2022 Brand-Side / In-House Gold Pencil

draftLine AB InBev Colombia / Bogota + Abaco / Bogota + Macarena

AB INBEV COLOMBIA / TIENDA CERCA

TIENDA CERCA

Customer Experience (CX)

OS22_BS001G

2022 Radio & Audio Gold Pencil

Wunderman Thompson Chile / Santiago

World Wildlife Fund

Nature is Calling for Help

Craft / Sound Design

OS22_RA008G

2022 Moving Image Craft Gold Pencil

Anomaly / New York + Shelter / Kiev + Iconoclast / Los Angeles

Crown Royal

It's a New World of Cocktails

Production Design

OS22_MI009G

2022 Moving Image Craft Gold Pencil

DENTSU INC. / Tokyo + Spoon Inc. / Tokyo + SUNNY SIDE UP Inc. / Tokyo

Otsuka Pharmaceutical Co., Ltd.

Find Your Own Way

Production Design

OS22_MI010G

2022 Design Gold Pencil

R/GA / London + R/GA / Sao Paolo + Google / London

Google

Auditorial

Editorial / Digital Publications

OS22_DE007G

2022 Pharma Gold Pencil

McCann Health New Jersey / Parsippany + Real Chemistry / New York + McCann Health Engagement / New York + MediaHub / Minneapolis

Evofem/Phexxi

House Rules

Integrated Campaign

OS22_PH003G

2022 Interactive & Mobile Craft Gold Pencil

180LA / Los Angeles + Cox Communications / Atlanta

Cox Communications

Drawn Closer

Visual Craft / Animation

OS22_IC002G

2022 Music & Sound Craft Gold Pencil

BBDO / New York + Dini von Mueffling Communications + Smuggler

Sandy Hook Promise

Teenage Dream

Music Adaptation / Song

OS22_MS001G