BMW Documentaries - Chapter 4: How We’ll Learn To Stop Worrying and Love the Future Agency: Kirshenbaum Bond Senecal + Partners / New York Client: BMW North America Category: Online Branded Entertainment / Short-form
THE BEAUTY OF A SECOND Agency: Leo Burnett Italy / Milan Client: MONTBLANC INTERNATIONAL GMBH Category: Online Branded Entertainment / Short-form
Untitled Jersey City Project Agency: MediaCom / New York Client: Audi Category: Online Branded Entertainment / Short-form
Healthy Choice Top Chef Showdown Agency: MediaCom / New York Client: ConAgra Foods Category: Online Branded Entertainment / Short-form
The Return of Dictator Ben Ali Agency: Memac Ogilvy Label / Tunis Mahrajene Client: Engagement Citoyen Category: Online Branded Entertainment / Short-form
Million Mile Joe - Parade Agency: RPA / Santa Moinca Client: American Honda Motor Co., Inc. Category: Online Branded Entertainment / Short-form
Metamorphosis Agency: String Theory / Auckland Client: Good Books Category: Online Branded Entertainment / Short-form
Bieber/Usher Agency: The Martin Agency / Richmond Client: American Cancer Category: Online Branded Entertainment / Short-form
WeRClassic.com Agency: Tribal DDB Worldwide / New York Client: Reebok Category: Online Branded Entertainment / Short-form
Google Chrome: Lady Gaga Agency: BBH / New York Client: Google Category: Music
Converse Three Artists One Song Agency: Cornerstone Agency / New York Client: Converse Category: Music
Chipotle's Back to the Start Agency: Creative Artists Agency / Los Angeles Client: Chipotle Category: Music
The RE:GENERATION MUSIC PROJECT Agency: GreenLight Media & Marketing / West Hollywood Client: Hyundai Motor America Category: Music
Track Me Agency: InnovativeThunder / NewYork Client: Riot !n Paris Category: Music
THE NIGHTJAR Agency: Abbott Mead Vickers BBDO / London Client: WRIGLEYS Category: Gaming / Branded mobile games
The Long Khan Agency: Deep Focus / New York Client: Epix Category: Promos / Television Promo
The Human Element Agency: Discovery Networks Asia-Pacific / Singapore Client: Discovery Science Category: Promos / Television Promo
TCM 31 Days of Oscars Agency: Ferroconcrete / Los Angeles Client: TCM Category: Promos / Television Promo
Voltron Force Promo Agency: Oishii Creative / Pasadena Client: Nicktoons Category: Promos / Television Promo
Guess who’s been watching DStv - Chopstix Agency: Studio Zoo / Randburg Client: DStv Category: Promos / Television Promo
Catch the Flash Agency: Jung von Matt AG / Stuttgart Client: Nike Gesellschaft mbH Category: Promos / Gaming Promos
Game of life Nebacetin Agency: Santa Clara / São Paulo Client: Nycomed Category: Promos / Gaming Promos
Epic Comic Movies Agency: MSN Video and Multimedia / Bellevue Client: MSN Entertainment Category: Promos / Trailer/Cinema Promo
Whopper Lust Agency: CP+B / Boulder Client: Burger King Category: Innovation in Branded Content
Small Business Gets An Official Day Agency: CP+B and Digitas / Boulder Client: American Express Category: Innovation in Branded Content
ENTEGA ENERGY SAVING SPOT Agency: DDB Tribal Group GmbH / Berlin Client: Entega Category: Innovation in Branded Content
Discovery Channel/Chevy presents: The Rising: Rebuilding Ground Zero Agency: Discovery Creative / Alexandria Client: Chevy Category: Innovation in Branded Content
Entertainment Experience Agency: FCCE / Amsterdam Client: ZIGGO Telecom Category: Innovation in Branded Content
Watermark Agency: Leo Burnett / Millers Point Client: Diageo Australia Category: Innovation in Branded Content
U-Code Agency: Leo Burnett Sp. z o.o. / Warsaw Client: Grupa Zywiec S.A. / Heineken / Heineken Open'er Festiival organized by Alter Art Category: Innovation in Branded Content
Swap Meet Agency: mono / Minneapolis Client: Blu Dot Category: Innovation in Branded Content
Diary Agency: Ogilvy Beijing / Beijing Client: Johnson & Johnson Category: Innovation in Branded Content
Negative Tweet Eliminator Agency: The Martin Agency / Richmond Client: Mentos Category: Innovation in Branded Content
Take This Lollipop Agency: Tool / Santa Monica Client: Little Monster Category: Innovation in Branded Content
SCREW*D Agency: Y&R Chicago / Chicago Client: Craftsman Category: Innovation in Branded Content
Google Chrome: The Web Is What You Make of It Agency: BBH / New York + Google Creative Lab / New York Client: Google Category: Online Branded Entertainment / Long-form
Unstaged - Coldplay Agency: Digitas & Momentum / New York Client: American Express Category: Online Branded Entertainment / Long-form
Paul Rudd Pitches Harvey Weinstein Agency: Funny Or Die / Los Angeles Client: The Weinstein Company Category: Online Branded Entertainment / Long-form
Impossible Airfield Agency: George Patterson Y&R / Melbourne Client: Defence Force Recruiting/Royal Australian Air Force Category: Online Branded Entertainment / Long-form
Always Open - Sarah Silverman Agency: Gotham / New York Client: Denny's Category: Online Branded Entertainment / Long-form
Always Open - Jason Bateman Agency: Gotham / New York Client: Denny's Category: Online Branded Entertainment / Long-form
"The Inside Experience" Agency: Pereira & O'Dell / San Francisco Client: Intel + Toshiba Category: Online Branded Entertainment / Long-form
Panyee FC Agency: Leo Burnett Thailand / Bangkok Client: TMB Corporate Branding Category: Online Branded Entertainment / Long-form
Gum Gallery Documentary Agency: The Martin Agency / Richmond Client: Mentos Category: Online Branded Entertainment / Long-form
DIPS DESPERADO Agency: Abbott Mead Vickers BBDO / London Client: PEPSICO DORITOS Category: Branded Applications / Branded applications
Touching The Stars Agency: BBH / New York Client: BBC Category: Branded Applications / Branded applications
Pepsi Max Top Mates Agency: Clemenger BBDO Sydney / Sydney Client: Pepsi Max Category: Branded Applications / Branded applications
Autodance Agency: CP+B / Gothenburg Client: Ubisoft Category: Branded Applications / Branded applications
MINI Maps Agency: DDB, Paris / Paris Client: MINI France Category: Branded Applications / Branded applications
The Paper Baron Agency: George Patterson Y&R / Melbourne Client: Australian Defence Force Category: Branded Applications / Branded applications

2012 Branded Entertainment Merit Award

Kirshenbaum Bond Senecal + Partners / New York

BMW North America

BMW Documentaries - Chapter 4: How We’ll Learn To Stop Worrying and Love the Future

Online Branded Entertainment / Short-form

12113E

2012 Branded Entertainment Merit Award

Leo Burnett Italy / Milan

MONTBLANC INTERNATIONAL GMBH

THE BEAUTY OF A SECOND

Online Branded Entertainment / Short-form

12114E

2012 Branded Entertainment Merit Award

MediaCom / New York

Audi

Untitled Jersey City Project

Online Branded Entertainment / Short-form

12115E

2012 Branded Entertainment Merit Award

MediaCom / New York

ConAgra Foods

Healthy Choice Top Chef Showdown

Online Branded Entertainment / Short-form

12116E

2012 Branded Entertainment Merit Award

Memac Ogilvy Label / Tunis Mahrajene

Engagement Citoyen

The Return of Dictator Ben Ali

Online Branded Entertainment / Short-form

12117E

2012 Branded Entertainment Merit Award

RPA / Santa Moinca

American Honda Motor Co., Inc.

Million Mile Joe - Parade

Online Branded Entertainment / Short-form

12118E

2012 Branded Entertainment Merit Award

String Theory / Auckland

Good Books

Metamorphosis

Online Branded Entertainment / Short-form

12119E

2012 Branded Entertainment Merit Award

The Martin Agency / Richmond

American Cancer

Bieber/Usher

Online Branded Entertainment / Short-form

12120E

2012 Branded Entertainment Merit Award

Tribal DDB Worldwide / New York

Reebok

WeRClassic.com

Online Branded Entertainment / Short-form

12121E

2012 Branded Entertainment Merit Award

BBH / New York

Google

Google Chrome: Lady Gaga

Music

12131E

2012 Branded Entertainment Merit Award

Cornerstone Agency / New York

Converse

Converse Three Artists One Song

Music

12132E

2012 Branded Entertainment Merit Award

Creative Artists Agency / Los Angeles

Chipotle

Chipotle's Back to the Start

Music

12133E

2012 Branded Entertainment Merit Award

GreenLight Media & Marketing / West Hollywood

Hyundai Motor America

The RE:GENERATION MUSIC PROJECT

Music

12134E

2012 Branded Entertainment Merit Award

InnovativeThunder / NewYork

Riot !n Paris

Track Me

Music

12135E

2012 Branded Entertainment Merit Award

Abbott Mead Vickers BBDO / London

WRIGLEYS

THE NIGHTJAR

Gaming / Branded mobile games

12090E

2012 Branded Entertainment Merit Award

Deep Focus / New York

Epix

The Long Khan

Promos / Television Promo

12183E

2012 Branded Entertainment Merit Award

Discovery Networks Asia-Pacific / Singapore

Discovery Science

The Human Element

Promos / Television Promo

12184E

2012 Branded Entertainment Merit Award

Ferroconcrete / Los Angeles

TCM

TCM 31 Days of Oscars

Promos / Television Promo

12185E

2012 Branded Entertainment Merit Award

Oishii Creative / Pasadena

Nicktoons

Voltron Force Promo

Promos / Television Promo

12186E

2012 Branded Entertainment Merit Award

Studio Zoo / Randburg

DStv

Guess who’s been watching DStv - Chopstix

Promos / Television Promo

12187E

2012 Branded Entertainment Merit Award

Jung von Matt AG / Stuttgart

Nike Gesellschaft mbH

Catch the Flash

Promos / Gaming Promos

12192E

2012 Branded Entertainment Merit Award

Santa Clara / São Paulo

Nycomed

Game of life Nebacetin

Promos / Gaming Promos

12193E

2012 Branded Entertainment Merit Award

MSN Video and Multimedia / Bellevue

MSN Entertainment

Epic Comic Movies

Promos / Trailer/Cinema Promo

12191E

2012 Branded Entertainment Merit Award

CP+B / Boulder

Burger King

Whopper Lust

Innovation in Branded Content

12164E

2012 Branded Entertainment Merit Award

CP+B and Digitas / Boulder

American Express

Small Business Gets An Official Day

Innovation in Branded Content

12165E

2012 Branded Entertainment Merit Award

DDB Tribal Group GmbH / Berlin

Entega

ENTEGA ENERGY SAVING SPOT

Innovation in Branded Content

12166E

2012 Branded Entertainment Merit Award

Discovery Creative / Alexandria

Chevy

Discovery Channel/Chevy presents: The Rising: Rebuilding Ground Zero

Innovation in Branded Content

12167E

2012 Branded Entertainment Merit Award

FCCE / Amsterdam

ZIGGO Telecom

Entertainment Experience

Innovation in Branded Content

12168E

2012 Branded Entertainment Merit Award

Leo Burnett / Millers Point

Diageo Australia

Watermark

Innovation in Branded Content

12169E

2012 Branded Entertainment Merit Award

Leo Burnett Sp. z o.o. / Warsaw

Grupa Zywiec S.A. / Heineken / Heineken Open'er Festiival organized by Alter Art

U-Code

Innovation in Branded Content

12170E

2012 Branded Entertainment Merit Award

mono / Minneapolis

Blu Dot

Swap Meet

Innovation in Branded Content

12171E

2012 Branded Entertainment Merit Award

Ogilvy Beijing / Beijing

Johnson & Johnson

Diary

Innovation in Branded Content

12172E

2012 Branded Entertainment Merit Award

The Martin Agency / Richmond

Mentos

Negative Tweet Eliminator

Innovation in Branded Content

12173E

2012 Branded Entertainment Merit Award

Tool / Santa Monica

Little Monster

Take This Lollipop

Innovation in Branded Content

12174E

2012 Branded Entertainment Merit Award

Y&R Chicago / Chicago

Craftsman

SCREW*D

Innovation in Branded Content

12175E

2012 Branded Entertainment Merit Award

BBH / New York + Google Creative Lab / New York

Google

Google Chrome: The Web Is What You Make of It

Online Branded Entertainment / Long-form

12122E

2012 Branded Entertainment Merit Award

Digitas & Momentum / New York

American Express

Unstaged - Coldplay

Online Branded Entertainment / Long-form

12123E

2012 Branded Entertainment Merit Award

Funny Or Die / Los Angeles

The Weinstein Company

Paul Rudd Pitches Harvey Weinstein

Online Branded Entertainment / Long-form

12124E

2012 Branded Entertainment Merit Award

George Patterson Y&R / Melbourne

Defence Force Recruiting/Royal Australian Air Force

Impossible Airfield

Online Branded Entertainment / Long-form

12125E

2012 Branded Entertainment Merit Award

Gotham / New York

Denny's

Always Open - Sarah Silverman

Online Branded Entertainment / Long-form

12126E

2012 Branded Entertainment Merit Award

Gotham / New York

Denny's

Always Open - Jason Bateman

Online Branded Entertainment / Long-form

12127E

2012 Branded Entertainment Merit Award

Pereira & O'Dell / San Francisco

Intel + Toshiba

"The Inside Experience"

Online Branded Entertainment / Long-form

12128E

2012 Branded Entertainment Merit Award

Leo Burnett Thailand / Bangkok

TMB Corporate Branding

Panyee FC

Online Branded Entertainment / Long-form

12129E

2012 Branded Entertainment Merit Award

The Martin Agency / Richmond

Mentos

Gum Gallery Documentary

Online Branded Entertainment / Long-form

12130E

2012 Branded Entertainment Merit Award

Abbott Mead Vickers BBDO / London

PEPSICO DORITOS

DIPS DESPERADO

Branded Applications / Branded applications

12091E

2012 Branded Entertainment Merit Award

BBH / New York

BBC

Touching The Stars

Branded Applications / Branded applications

12092E

2012 Branded Entertainment Merit Award

Clemenger BBDO Sydney / Sydney

Pepsi Max

Pepsi Max Top Mates

Branded Applications / Branded applications

12093E

2012 Branded Entertainment Merit Award

CP+B / Gothenburg

Ubisoft

Autodance

Branded Applications / Branded applications

12094E

2012 Branded Entertainment Merit Award

DDB, Paris / Paris

MINI France

MINI Maps

Branded Applications / Branded applications

12095E

2012 Branded Entertainment Merit Award

George Patterson Y&R / Melbourne

Australian Defence Force

The Paper Baron

Branded Applications / Branded applications

12096E