Award:
2016 Social Media Merit Award

Agency:
Edelman / Los Angeles + AKQA / San Francisco

Client:
Activision

Title:
Call of Duty Hack in Black

Category:
Innovation - Innovation in Social Media / Innovation in Social Media

Annual ID:
SM16053M

Award:
2016 Social Media Merit Award

Agency:
Havas Worldwide / Chicago + Dan Goldberg Photography / Chicago

Client:
Reynolds

Title:
Endless Table

Category:
Innovation - Innovation in Social Media / Innovation in Social Media

Annual ID:
SM16054M

Award:
2016 Social Media Merit Award

Agency:
Ignition – A Razorfish Company / El Segundo

Client:
Acura

Title:
Slot Car Holiday Heats

Category:
Innovation - Innovation in Social Media / Innovation in Social Media

Annual ID:
SM16055M

Award:
2016 Social Media Merit Award

Agency:
Saatchi & Saatchi LA / Torrance

Client:
Toyota Motor Sales

Title:
Rav4 You

Category:
Innovation - Innovation in Social Media / Innovation in Social Media

Annual ID:
SM16056M

Award:
2016 Social Media Merit Award

Agency:
Wieden+Kennedy / London

Client:
WWF

Title:
#EndangeredEmoji

Category:
Innovation - Innovation in Social Media / Innovation in Social Media

Annual ID:
SM16057M

Award:
2016 Social Media Merit Award

Agency:
DDB / Paris + Les fils de / Paris + Facebook France / Paris

Client:
Licra

Title:
#nolikesforracism

Category:
Non-Profit - Branded Social Post / Branded Social Post

Annual ID:
SM16041M

Award:
2016 Social Media Merit Award

Agency:
Leo Burnett / San José

Client:
Fundación Rahab

Title:
Jailbnb

Category:
Non-Profit - Branded Social Post / Branded Social Post

Annual ID:
SM16042M

Award:
2016 Social Media Merit Award

Agency:
Y&R / New York

Client:
MTV Staying Alive Foundation

Title:
MTV Sext Life

Category:
Non-Profit - Branded Social Post / Branded Social Post

Annual ID:
SM16043M