Make Up Genius Agency: McCann / Clichy + Image Metrics / Las Vegas + My Studio Factory / Paris Client: L'Oréal Paris Category: Consumer - Digital / Mobile
Whatever Happens Agency: HAVAS PARIS / PUTEAUX + OPEN HOUSE / LOS ANGELES Client: Juva Sante Category: Consumer - Television / 20 Second & Under - Campaign
Make Sense of the Present Agency: OpenCo - The Open Collaboration / Johannesburg Client: Apartheid Museum Category: Craft - Photography - Single or Series / Photography - Single or Series
The Gun Shop Agency: Grey / New York + Rival School Pictures / New York Client: States United to Prevent Gun Violence Category: Non-Profit - Environmental / Immersive Design / Environmental / Immersive Design
Love Has No Labels Agency: R/GA / New York Client: Ad Council Category: Non-Profit - Environmental / Immersive Design / Environmental / Immersive Design
#OptOutside Agency: Venables Bell & Partners / San Francisco + Edelman / Seattle + Starcom MediaVest Group / Chicago + North Kingdom / Santa Monica Client: REI Category: Consumer - Applications & Sites / Social Networks / Community
The Tribal Rapport Field Guide Agency: Impact BBDO / Dubai Client: Mercedes-Benz Category: Consumer - Print / Dimensional Mailing
Holograms for Freedom Agency: DDB Spain / Madrid Client: No somos delito (We are not crime) Category: Non-Profit - Experiential Advertising / Experiential Advertising
The Gun Shop Agency: Grey / New York + Rival School Pictures / New York Client: States United to Prevent Gun Violence Category: Non-Profit - Experiential Advertising / Experiential Advertising
Nivea Doll Agency: FCB BRASIL / SAO PAULO Client: BDF Nivea Brasil Category: Consumer - Experiential Advertising / Guerilla
#OptOutside Agency: Venables Bell & Partners / San Francisco + Edelman / Seattle + Starcom MediaVest Group / San Francisco + North Kingdom / Los Angeles Client: REI Category: Consumer - Experiential Advertising / Guerilla
Make Up Genius Agency: McCann / Paris + Image Metrics / Las Vegas + My Studio Factory / Paris Client: L'Oréal Paris Category: Consumer - Applications & Sites / E-Commerce
Tiny Dancer Agency: adam&eveDDB / London + Blink / London + Final Cut / London + Manning Gotlieb OMD (Media Agency) / London Client: John Lewis Insurance Category: Consumer - Television / Over 60 Second - Single
The Man on the Moon Agency: adam&eveDDB / London + Somesuch / London + Manning Gotlieb OMD (Media Agency) / London + Trim / London Client: John Lewis Category: Consumer - Television / Over 60 Second - Single
Make Up Genius Agency: McCann / Clichy + Image Metrics / Las Vegas + My Studio Factory / Paris Client: L'Oréal Paris Category: Consumer - Use of Technology / Augmented Reality
Ripple Agency: Wieden+Kennedy / Portland + Biscuit Filmworks / Los Angeles Client: Nike Golf Category: Craft - Editing / Editing
Call Brussels Agency: Air / Brussels + Lovo Films / Brussels + Globule Bleu / Brussels + Whyte / Brussels Client: visit.brussels Category: Consumer - Websites / Travel, Entertainment & Leisure
Celebrity Tantrum Agency: Leo Burnett, Sydney / Millers Point + Minds Eye Production / London Client: Samsung Australia Category: Consumer - Digital / Websites, Microsites & Banners
#HandsOff Agency: Marcel / Paris Client: Marc Dorcel Category: Consumer - Digital / Websites, Microsites & Banners
Hello Pizza Agency: Fcb Brasil / São Paulo Client: CNA Category: Consumer - Cross-Channel / Utility
...And That's the Smell of Archer Agency: FCB / Chicago Client: Archer+Wolf Category: Consumer - Collateral / Posters - Campaign
Designed to be Forgotten Agency: Droga5 / New York + Quilted Northern / Atlanta + Smuggler / New York + Method / New York/Atlanta Client: Quilted Northern Category: Consumer - Television / 30 Second - Campaign
Endangered Love Agency: DDB / New York Client: WCFF Category: Craft - Art Direction / Art Direction
It Happens Here Agency: Ogilvy & Mather / London Client: 28 Too Many Category: Craft - Art Direction / Art Direction
Shedding Light on What Matters Agency: J. Walter Thompson Canada / Toronto Client: Toronto PFLAG Category: Craft - Printing & Paper Craft - Single or Series / Printing & Paper Craft - Single or Series
Back off Radio Agency: Geometry Global / Dubai + Memac Ogilvy / Dubai Client: Roads And Transport Authority Category: Innovation - Innovation in Radio / Innovation in Radio
Security Moms Agency: Ogilvy Brasil / São Paulo + Academia de Filmes / São Paulo + Jamute / São Paulo Client: Sport Clube do Recife Category: CSR - Experiential Advertising / Experiential Advertising
Aid To Cart Agency: Sancho BBDO / Bogota Client: Exito Group / Food Bank Category: CSR - Digital (Websites, Mobile, Social Media) / Digital (Websites, Mobile, Social Media)
In Search of the Most Dangerous Town on the Internet Agency: GREY / San Francisco Client: Norton by Symantec Category: Consumer - Broadcast & Film / Branded Documentary
Endangered Love Agency: DDB / New York Client: WCFF Category: Non-Profit - Collateral / Collateral
It Happens Here Agency: Ogilvy & Mather / London Client: 28 Too Many Category: Non-Profit - Collateral / Collateral
Reduce Speed Dial Agency: Colenso BBDO / Auckland Client: Volkswagen Category: Innovation - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Groceries Not Guns Agency: Grey Canada / Toronto Client: Moms Demand Action for Gun Sense in America Category: Non-Profit - Advertising / Advertising
37 Days Agency: Leo Burnett / Saint-Denis + Quad / Clichy Client: Atlantic Group Category: Craft - Cinematography / Cinematography
Fountain Against Torture Agency: Scholz & Friends / Berlin Client: Amnesty International Category: Non-Profit - Architecture / Architecture
Volkswagen "Moments" Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Consumer - Television / Budget Under $100K - Single
Sports Alphabet Agency: Bleacher Report / San Francisco + barrettSF / San Francisco + Gentleman Scholar / Los Angeles Client: Bleacher Report Category: Consumer - Music / Music Videos
Survival Billboard Agency: McCann / London + Momentum Worldwide / London Client: Microsoft Category: Consumer - Experiential Advertising / Installations
Vodafone "Between Us" Agency: Y&R Team Red / Istanbul Client: Vodafone Category: CSR - Applications & Sites / Applications & Sites
Sexy Times Agency: TBWA\Hunt\Lascaris / Johannesburg Client: Tiger Brands Category: Consumer - Advertising - Campaign / Advertising - Campaign
Act of Love Agency: Rock'n Roll Japan / Tokyo + PROJECTOR / Tokyo + White Briefs / Tokyo + kaibutsu / Tokyo Client: Sagami Rubber Industries Category: Consumer - Websites / Cosmetics, Toiletries & Personal Care
The Day Shazam Went Deaf Agency: Baumann Ber Rivnay Saatchi & Saatchi / Ramat Gan Client: World Health Organization Category: Non-Profit - Advertising on Mobile Devices / Advertising on Mobile Devices
Search For Free Wifi Search For Missing Children Agency: TBWA / SHANGHAI Client: Baobeihuijia Category: Non-Profit - Advertising on Mobile Devices / Advertising on Mobile Devices
Game Spot Palo Agency: Dentsu Inc. / Tokyo Client: Aeon Fantasy Category: Consumer - Brand Identity / Series
Long Lasting Sharpness Agency: HEREZIE / PARIS Client: Miyabi - Zwilling J.A. Henckels Category: Consumer - Magazine / Full Page or Spread - Campaign
Volkswagen "The Car That Takes You Places" Agency: Ogilvy & Mather / Cape Town Client: Volkswagen South Africa Category: Consumer - Magazine / Full Page or Spread - Campaign
Inside Abbey Road Agency: Google Creative Lab / London + Stinkdigital / London Client: Google Category: Consumer - Web / User Experience
The New Eurosport Player Agency: Work & Co / Brooklyn, NY Client: Eurosport Category: Consumer - Web / User Experience
Rainbows Agency: Goodby Silverstein & Partners / San Francisco Client: Doritos Category: CSR - Branded Social Campaign / Branded Social Campaign
The Tweeting Pothole Agency: P4 Ogilvy & Mather / Panama Client: Medcom Category: CSR - Branded Social Campaign / Branded Social Campaign

2016 Direct Gold Pencil

McCann / Clichy + Image Metrics / Las Vegas + My Studio Factory / Paris

L'Oréal Paris

Make Up Genius

Consumer - Digital / Mobile

DI16012G

2016 Film Gold Pencil

HAVAS PARIS / PUTEAUX + OPEN HOUSE / LOS ANGELES

Juva Sante

Whatever Happens

Consumer - Television / 20 Second & Under - Campaign

FI16018G

2016 Design Gold Pencil

OpenCo - The Open Collaboration / Johannesburg

Apartheid Museum

Make Sense of the Present

Craft - Photography - Single or Series / Photography - Single or Series

DE16065G

2016 Design Gold Pencil

Grey / New York + Rival School Pictures / New York

States United to Prevent Gun Violence

The Gun Shop

Non-Profit - Environmental / Immersive Design / Environmental / Immersive Design

DE16047G

2016 Design Gold Pencil

R/GA / New York

Ad Council

Love Has No Labels

Non-Profit - Environmental / Immersive Design / Environmental / Immersive Design

DE16048G

2016 Mobile Gold Pencil

Venables Bell & Partners / San Francisco + Edelman / Seattle + Starcom MediaVest Group / Chicago + North Kingdom / Santa Monica

REI

#OptOutside

Consumer - Applications & Sites / Social Networks / Community

MO16007G

2016 Direct Gold Pencil

Impact BBDO / Dubai

Mercedes-Benz

The Tribal Rapport Field Guide

Consumer - Print / Dimensional Mailing

DI16003G

2016 Cross-Platform Gold Pencil

DDB Spain / Madrid

No somos delito (We are not crime)

Holograms for Freedom

Non-Profit - Experiential Advertising / Experiential Advertising

CP16018G

2016 Cross-Platform Gold Pencil

Grey / New York + Rival School Pictures / New York

States United to Prevent Gun Violence

The Gun Shop

Non-Profit - Experiential Advertising / Experiential Advertising

CP16019G

2016 Cross-Platform Gold Pencil

FCB BRASIL / SAO PAULO

BDF Nivea Brasil

Nivea Doll

Consumer - Experiential Advertising / Guerilla

CP16006G

2016 Cross-Platform Gold Pencil

Venables Bell & Partners / San Francisco + Edelman / Seattle + Starcom MediaVest Group / San Francisco + North Kingdom / Los Angeles

REI

#OptOutside

Consumer - Experiential Advertising / Guerilla

CP16007G

2016 Mobile Gold Pencil

McCann / Paris + Image Metrics / Las Vegas + My Studio Factory / Paris

L'Oréal Paris

Make Up Genius

Consumer - Applications & Sites / E-Commerce

MO16006G

2016 Film Gold Pencil

adam&eveDDB / London + Blink / London + Final Cut / London + Manning Gotlieb OMD (Media Agency) / London

John Lewis Insurance

Tiny Dancer

Consumer - Television / Over 60 Second - Single

FI16020G

2016 Film Gold Pencil

adam&eveDDB / London + Somesuch / London + Manning Gotlieb OMD (Media Agency) / London + Trim / London

John Lewis

The Man on the Moon

Consumer - Television / Over 60 Second - Single

FI16021G

2016 Mobile Gold Pencil

McCann / Clichy + Image Metrics / Las Vegas + My Studio Factory / Paris

L'Oréal Paris

Make Up Genius

Consumer - Use of Technology / Augmented Reality

MO16009G

2016 Branded Entertainment Gold Pencil

Wieden+Kennedy / Portland + Biscuit Filmworks / Los Angeles

Nike Golf

Ripple

Craft - Editing / Editing

BE16045G

2016 Interactive Gold Pencil

Air / Brussels + Lovo Films / Brussels + Globule Bleu / Brussels + Whyte / Brussels

visit.brussels

Call Brussels

Consumer - Websites / Travel, Entertainment & Leisure

IN16008G

2016 Direct Silver Pencil

Leo Burnett, Sydney / Millers Point + Minds Eye Production / London

Samsung Australia

Celebrity Tantrum

Consumer - Digital / Websites, Microsites & Banners

DI16009S

2016 Direct Silver Pencil

Marcel / Paris

Marc Dorcel

#HandsOff

Consumer - Digital / Websites, Microsites & Banners

DI16010S

2016 UX / UI Silver Pencil

Fcb Brasil / São Paulo

CNA

Hello Pizza

Consumer - Cross-Channel / Utility

UX16010S

2016 Print & Outdoor Silver Pencil

FCB / Chicago

Archer+Wolf

...And That's the Smell of Archer

Consumer - Collateral / Posters - Campaign

PO16021S

2016 Film Silver Pencil

Droga5 / New York + Quilted Northern / Atlanta + Smuggler / New York + Method / New York/Atlanta

Quilted Northern

Designed to be Forgotten

Consumer - Television / 30 Second - Campaign

FI16013S

2016 Print & Outdoor Silver Pencil

DDB / New York

WCFF

Endangered Love

Craft - Art Direction / Art Direction

PO16068S

2016 Print & Outdoor Silver Pencil

Ogilvy & Mather / London

28 Too Many

It Happens Here

Craft - Art Direction / Art Direction

PO16069S

2016 Design Silver Pencil

J. Walter Thompson Canada / Toronto

Toronto PFLAG

Shedding Light on What Matters

Craft - Printing & Paper Craft - Single or Series / Printing & Paper Craft - Single or Series

DE16063S

2016 Radio Silver Pencil

Geometry Global / Dubai + Memac Ogilvy / Dubai

Roads And Transport Authority

Back off Radio

Innovation - Innovation in Radio / Innovation in Radio

RA16010S

2016 Cross-Platform Silver Pencil

Ogilvy Brasil / São Paulo + Academia de Filmes / São Paulo + Jamute / São Paulo

Sport Clube do Recife

Security Moms

CSR - Experiential Advertising / Experiential Advertising

CP16014S

2016 Direct Silver Pencil

Sancho BBDO / Bogota

Exito Group / Food Bank

Aid To Cart

CSR - Digital (Websites, Mobile, Social Media) / Digital (Websites, Mobile, Social Media)

DI16028S

2016 Branded Entertainment Silver Pencil

GREY / San Francisco

Norton by Symantec

In Search of the Most Dangerous Town on the Internet

Consumer - Broadcast & Film / Branded Documentary

BE16004S

2016 Print & Outdoor Silver Pencil

DDB / New York

WCFF

Endangered Love

Non-Profit - Collateral / Collateral

PO16050S

2016 Print & Outdoor Silver Pencil

Ogilvy & Mather / London

28 Too Many

It Happens Here

Non-Profit - Collateral / Collateral

PO16051S

2016 Print & Outdoor Silver Pencil

Colenso BBDO / Auckland

Volkswagen

Reduce Speed Dial

Innovation - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)

PO16061S

2016 Interactive Silver Pencil

Grey Canada / Toronto

Moms Demand Action for Gun Sense in America

Groceries Not Guns

Non-Profit - Advertising / Advertising

IN16027S

2016 Film Silver Pencil

Leo Burnett / Saint-Denis + Quad / Clichy

Atlantic Group

37 Days

Craft - Cinematography / Cinematography

FI16081S

2016 Responsive Environments Silver Pencil

Scholz & Friends / Berlin

Amnesty International

Fountain Against Torture

Non-Profit - Architecture / Architecture

RE16005S

2016 Film Silver Pencil

Ogilvy & Mather / Cape Town

Volkswagen South Africa

Volkswagen "Moments"

Consumer - Television / Budget Under $100K - Single

FI16028S

2016 Branded Entertainment Silver Pencil

Bleacher Report / San Francisco + barrettSF / San Francisco + Gentleman Scholar / Los Angeles

Bleacher Report

Sports Alphabet

Consumer - Music / Music Videos

BE16036S

2016 Cross-Platform Silver Pencil

McCann / London + Momentum Worldwide / London

Microsoft

Survival Billboard

Consumer - Experiential Advertising / Installations

CP16004S

2016 Mobile Silver Pencil

Y&R Team Red / Istanbul

Vodafone

Vodafone "Between Us"

CSR - Applications & Sites / Applications & Sites

MO16015S

2016 Radio Silver Pencil

TBWA\Hunt\Lascaris / Johannesburg

Tiger Brands

Sexy Times

Consumer - Advertising - Campaign / Advertising - Campaign

RA16004S

2016 Interactive Silver Pencil

Rock'n Roll Japan / Tokyo + PROJECTOR / Tokyo + White Briefs / Tokyo + kaibutsu / Tokyo

Sagami Rubber Industries

Act of Love

Consumer - Websites / Cosmetics, Toiletries & Personal Care

IN16001S

2016 Mobile Silver Pencil

Baumann Ber Rivnay Saatchi & Saatchi / Ramat Gan

World Health Organization

The Day Shazam Went Deaf

Non-Profit - Advertising on Mobile Devices / Advertising on Mobile Devices

MO16022S

2016 Mobile Silver Pencil

TBWA / SHANGHAI

Baobeihuijia

Search For Free Wifi Search For Missing Children

Non-Profit - Advertising on Mobile Devices / Advertising on Mobile Devices

MO16023S

2016 Design Silver Pencil

Dentsu Inc. / Tokyo

Aeon Fantasy

Game Spot Palo

Consumer - Brand Identity / Series

DE16013S

2016 Print & Outdoor Silver Pencil

HEREZIE / PARIS

Miyabi - Zwilling J.A. Henckels

Long Lasting Sharpness

Consumer - Magazine / Full Page or Spread - Campaign

PO16008S

2016 Print & Outdoor Silver Pencil

Ogilvy & Mather / Cape Town

Volkswagen South Africa

Volkswagen "The Car That Takes You Places"

Consumer - Magazine / Full Page or Spread - Campaign

PO16009S

2016 UX / UI Silver Pencil

Google Creative Lab / London + Stinkdigital / London

Google

Inside Abbey Road

Consumer - Web / User Experience

UX16002S

2016 UX / UI Silver Pencil

Work & Co / Brooklyn, NY

Eurosport

The New Eurosport Player

Consumer - Web / User Experience

UX16003S

2016 Social Media Silver Pencil

Goodby Silverstein & Partners / San Francisco

Doritos

Rainbows

CSR - Branded Social Campaign / Branded Social Campaign

SM16010S

2016 Social Media Silver Pencil

P4 Ogilvy & Mather / Panama

Medcom

The Tweeting Pothole

CSR - Branded Social Campaign / Branded Social Campaign

SM16011S