Award:
2017 Cross-Platform Merit Award

Agency:
Leo Burnett / Sydney

Client:
Samsung Australia

Title:
Pocket Patrol

Category:
Innovation in Cross-Platform / Experiential

Annual ID:
OS_CP17086M

Award:
2017 Cross-Platform Merit Award

Agency:
McCann / London + Momentum Worldwide / London

Client:
Microsoft / Xbox

Title:
Zombie Christmas: The Real-World Trailer

Category:
Innovation in Cross-Platform / Experiential

Annual ID:
OS_CP17087M

Award:
2017 Cross-Platform Merit Award

Agency:
MCCANN / BUCHAREST

Client:
RADIO XXI

Title:
GO MONO

Category:
Craft / Sound - Campaign

Annual ID:
OS_CP17083M

Award:
2017 Cross-Platform Merit Award

Agency:
Barkley, Inc. / Kansas City

Client:
Russell Athletic

Title:
#SettleYourScore

Category:
Craft / Photography - Campaign

Annual ID:
OS_CP17080M

Award:
2017 Cross-Platform Merit Award

Agency:
Cossette / Toronto

Client:
SickKids Foundation

Title:
SickKids VS

Category:
Craft / Art Direction - Campaign

Annual ID:
OS_CP17073M

Award:
2017 Cross-Platform Merit Award

Agency:
DENTSU INC. / Tokyo

Client:
Panasonic Corporation

Title:
Life is electric

Category:
Craft / Art Direction - Campaign

Annual ID:
OS_CP17074M

Award:
2017 Cross-Platform Merit Award

Agency:
Goodby Silverstein & Partners / San Francisco + Goodby Silverstein & Partners / eLevel / San Francisco + Dwight Eschliman Photography / San Francisco + Dschwen LLC / Minneapolis

Client:
SONIC Drive-In

Title:
#SquareShakes

Category:
Craft / Art Direction - Campaign

Annual ID:
OS_CP17075M

Award:
2017 Cross-Platform Merit Award

Agency:
lg2 / Toronto

Client:
Rethink Breast Cancer

Title:
The Give-A-Care Collection

Category:
Craft / Writing - Campaign

Annual ID:
OS_CP17076M

Award:
2017 Cross-Platform Merit Award

Agency:
Marcel / Sydney

Client:
ABC / Marcel

Title:
Art Breaks

Category:
Craft / Writing - Campaign

Annual ID:
OS_CP17077M

Award:
2017 Cross-Platform Merit Award

Agency:
Spotify / New York

Client:
Spotify

Title:
2016 Wrapped

Category:
Craft / Writing - Campaign

Annual ID:
OS_CP17078M

Award:
2017 Cross-Platform Merit Award

Agency:
The Martin Agency / Richmond + Furlined / Los Angeles

Client:
Donate Life

Title:
The World's Biggest Asshole

Category:
Craft / Writing - Campaign

Annual ID:
OS_CP17079M

Award:
2017 Cross-Platform Merit Award

Agency:
Barton F Graf / New York

Client:
The Scotts Miracle-Gro Company

Title:
Tomcat: Facebook Not Live - Integrated Campaign

Category:
Integrated Branding / Integrated Online

Annual ID:
OS_CP17060M

Award:
2017 Cross-Platform Merit Award

Agency:
Energy BBDO / Chicago

Client:
Wrigley, a Subsidiary of Mars, Incorporated

Title:
Extra Gum "Give Extra, get extra"

Category:
Integrated Branding / Integrated Online

Annual ID:
OS_CP17061M

Award:
2017 Cross-Platform Merit Award

Agency:
FCB Inferno / London

Client:
Pearson

Title:
Project Literacy

Category:
Integrated Branding / Integrated Online

Annual ID:
OS_CP17062M

Award:
2017 Cross-Platform Merit Award

Agency:
Havas / New York + Starcom Mediavest Group / New York + Edelman / New York + Rattling Stick / New York

Client:
Heineken / Dos Equis

Title:
Introducing

Category:
Integrated Branding / Integrated Online

Annual ID:
OS_CP17063M

Award:
2017 Cross-Platform Merit Award

Agency:
King James Group / Cape Town

Client:
Sanlam

Title:
Conspicuous Savers - Integrated Online - National Savings Month

Category:
Integrated Branding / Integrated Online

Annual ID:
OS_CP17064M

Award:
2017 Cross-Platform Merit Award

Agency:
Wieden+Kennedy / Portland + PRETTYBIRD / Culver City + Superprime / Los Angeles

Client:
Nike

Title:
Unlimited

Category:
Integrated Branding / Integrated Online

Annual ID:
OS_CP17065M

Award:
2017 Cross-Platform Merit Award

Agency:
AML Group / London

Client:
AML Group

Title:
Don'T Trump

Category:
Self-Promotion

Annual ID:
OS_CP17072M

Award:
2017 Cross-Platform Merit Award

Agency:
adam&eveDDB / London + Mediacom / London + cain&abel / London + King Henry / London

Client:
Mars - Skittles

Title:
Give the Rainbow

Category:
Experiential / Events & Competitions

Annual ID:
OS_CP17031M

Award:
2017 Cross-Platform Merit Award

Agency:
Bleublancrouge / Montreal + Qu4treCentQu4tre / Montreal + North Strategic / Montreal + 1one production / Montreal

Client:
Ubisoft Canada

Title:
Watch Dogs 2

Category:
Experiential / Events & Competitions

Annual ID:
OS_CP17032M

Award:
2017 Cross-Platform Merit Award

Agency:
Wieden+Kennedy / New York + Joint / New York

Client:
Bud Light

Title:
Bud Light Dive Bar Tour

Category:
Experiential / Events & Competitions

Annual ID:
OS_CP17033M

Award:
2017 Cross-Platform Merit Award

Agency:
BBDO / New York

Client:
Mars Petcare - Pedigree

Title:
A Vote for Good

Category:
Experiential / Guerilla

Annual ID:
OS_CP17037M

Award:
2017 Cross-Platform Merit Award

Agency:
DAVID / Miami

Client:
Burger King

Title:
Scariest BK

Category:
Experiential / Guerilla

Annual ID:
OS_CP17038M

Award:
2017 Cross-Platform Merit Award

Agency:
Grey / New York + Townhouse / New York

Client:
Canon

Title:
Unknowns

Category:
Experiential / Guerilla

Annual ID:
OS_CP17039M

Award:
2017 Cross-Platform Merit Award

Agency:
HEIMAT / Berlin

Client:
Legacy

Title:
#Paintback

Category:
Experiential / Guerilla

Annual ID:
OS_CP17040M

Award:
2017 Cross-Platform Merit Award

Agency:
Leo Burnett / Beirut

Client:
KAFA (enough) Violence & Exploitation

Title:
Kafa "Legally Bride"

Category:
Experiential / Guerilla

Annual ID:
OS_CP17041M

Award:
2017 Cross-Platform Merit Award

Agency:
Nurun / Paris

Client:
Delamaison

Title:
Apartment Stores

Category:
Experiential / Guerilla

Annual ID:
OS_CP17042M

Award:
2017 Cross-Platform Merit Award

Agency:
Shackleton / Madrid

Client:
Sony Pictures Spain

Title:
No Metro

Category:
Experiential / Guerilla

Annual ID:
OS_CP17043M

Award:
2017 Cross-Platform Merit Award

Agency:
Arnold Worldwide / Boston + HAVAS SPORTS & ENTERTAINMENT / Boston

Client:
National Association of Realtors

Title:
Real Estate Phil’s-osophies

Category:
Brand Transformation

Annual ID:
OS_CP17066M

Award:
2017 Cross-Platform Merit Award

Agency:
BBDO India / Mumbai

Client:
P&G India

Title:
Dads #ShareTheLoad (Integrated Case)

Category:
Brand Transformation

Annual ID:
OS_CP17067M

Award:
2017 Cross-Platform Merit Award

Agency:
Cossette / Toronto

Client:
SickKids Foundation

Title:
SickKids VS

Category:
Brand Transformation

Annual ID:
OS_CP17068M

Award:
2017 Cross-Platform Merit Award

Agency:
Grey / San Francisco, CA + Helo / Venice, CA + Beast Editorial / San Francisco, CA + Norton / Mountain View, CA

Client:
Norton

Title:
The Most Dangerous Town on the Internet - Where Cybercrime Goes to Hide

Category:
Brand Transformation

Annual ID:
OS_CP17069M

Award:
2017 Cross-Platform Merit Award

Agency:
Marcel / Paris

Client:
Intermarché

Title:
Sugar Detox

Category:
Brand Transformation

Annual ID:
OS_CP17071M

Award:
2017 Cross-Platform Merit Award

Agency:
Proximity / Barcelona + Post23 / Barcelona

Client:
Audi Spain

Title:
The doll that chose to drive

Category:
Craft / Animation - Campaign

Annual ID:
OS_CP17081M

Award:
2017 Cross-Platform Merit Award

Agency:
TBWA\Chiat\Day / Los Angeles

Client:
Gatorade

Title:
Usain Bolt | The Boy Who Learned to Fly | Gatorade

Category:
Craft / Animation - Campaign

Annual ID:
OS_CP17082M

Award:
2017 Cross-Platform Merit Award

Agency:
BWM Dentsu / Melbourne

Client:
Chadstone

Title:
Tailor Made Store

Category:
Experiential / Installations

Annual ID:
OS_CP17034M

Award:
2017 Cross-Platform Merit Award

Agency:
Ogilvy Group Thailand / Bangkok

Client:
People for the Ethical Treatment of Animals

Title:
Behind the leather

Category:
Experiential / Installations

Annual ID:
OS_CP17035M

Award:
2017 Cross-Platform Merit Award

Agency:
TBWA\ / Melbourne

Client:
ANZ

Title:
GAYNZ

Category:
Experiential / Installations

Annual ID:
OS_CP17036M