Life Lolli - A lollipop designed to save lives Agency: BBDO GmbH / Duesseldorf Client: KMSZ - Bone Marrow Donation Center Category: Active Engagement

Lonely Rambutan Agency: Wunderman Thompson Thailand / Bangkok + The Film Factory / Bangkok Client: Malee Group Public Company Limited Category: Active Engagement

You're It Agency: Wieden+Kennedy / Amsterdam Client: Nike Kids Category: Active Engagement

Please Arrest Me Agency: Ogilvy / Singapore + Knights Media & Films / India + Edit Machine / Italy + 1908 Scoring Studios / USA Client: RIT Foundation Category: Active Engagement

#SpotifyWrapped Agency: Spotify In-House / New York Client: Spotify Category: Active Engagement

Feast of Legends Agency: VMLY&R / Kansas City + Wendy's / Dublin + Ketchum / Atlanta + Spark Foundry / New York Client: Wendy's Category: Active Engagement

#NationalRoastDay Agency: VMLY&R / Kansas City + Wendy's / Dublin + Ketchum / New York + Spark Foundry / New York Client: Wendy's Category: Active Engagement

#NoBuildChallenge Agency: We Are Social / Paris Client: WWF France Category: Active Engagement

The Last Statement T-shirt Agency: VIRTUE / Copenhagen Client: Carlings Category: Innovation in Social Media

Voice of Hunger Agency: Dentsu Webchutney / Bengaluru Client: Swiggy (Bundl Technologies Private Limited) Category: Innovation in Social Media

The Epidemic Agency: BBDO / New York + Sanctuary / Los Angeles Client: Monica Lewinsky Category: Craft / Use of Visuals

Web of Infamy Agency: 72andSunny / New York + Smirnoff / Global Client: Smirnoff Category: Craft / Use of Visuals

Caption Contest Agency: BBDO / New York + The er / New York Client: The New Yorker Category: Craft / Use of Visuals

Moonments Agency: Wechat / Guangzhou + China Foundation For Cultural Heritage Conservation / Beijing + Tencent / Shenzhen + Stink Studios / Shanghai Client: Wechat Category: Craft / Use of Visuals

Refurbished Tweets Agency: BETC / Paris Client: Back Market Category: Social Post / Campaign

Tom Brady's Big Announcement Agency: Big Family Table / Los Angeles + Hulu / Santa Monica Client: Hulu Category: Social Post / Campaign

AMAZON BINGE SHOPPING Agency: Herezie Group / Paris Client: AMAZON PRIME VIDEO Category: Social Post / Real-time Response

Area 51 Agency: draftLine / New York Client: Bud Light Category: Social Post / Real-time Response

The Affordable Banana Agency: Ogilvy Social Lab / Brussels Client: Carrefour Belgium Category: Social Post / Real-time Response

Stop Lunch Shaming Agency: Chobani / New York Client: Chobani Category: Social Post / Real-time Response

Ice Dog Sandwich Agency: mcgarrybowen / Chicago Client: Oscar Mayer Category: Social Post / Real-time Response

-60% culture Agency: BBDO Belgium / Brussels Client: State of the Arts Category: Social Post / Real-time Response

Refurbished Tweets Agency: BETC / Paris Client: Back Market Category: Influencer Marketing / Single Channel

#GoEqual Agency: Africa / Sao Paulo Client: Go Equal Movement Category: Influencer Marketing / Single Channel

Hulu Sellouts x NBA Agency: Big Family Table / Los Angeles + Hulu / Santa Monica Client: Hulu Category: Influencer Marketing / Single Channel

Hulu Sellouts x NFL Agency: Big Family Table / Los Angeles + Hulu / Santa Monica Client: Hulu Category: Influencer Marketing / Single Channel

Life Lolli - A lollipop designed to save lives Agency: BBDO GmbH / Duesseldorf Client: KMSZ - Bone Marrow Donation Center Category: Influencer Marketing / Single Channel

Changing the Game Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Influencer Marketing / Single Channel

Behind the Record Agency: TBWA\Chiat\Day / Los Angeles Client: The Recording Academy Category: Influencer Marketing / Single Channel

Smells Like Inequality Agency: TAXI / Toronto/Montreal/Vancouver/New York + Canadian Women's Foundation / Toronto + Spark Candles / Toronto Client: Canadian Women's Foundation Category: Social Post / Single

Fly with us Agency: Grey Argentina / Buenos Aires Client: Flybondi Category: Social Post / Single

We All Can Take Care Agency: Ogilvy Brasil / São Paulo Client: Hasbro Category: Social Post / Single

Fix The World Agency: AMV BBDO / London + BBDO / New York + MJZ / LA & London Client: Snickers Category: Social Post / Single

Safer Kids Agency: TBWA Santiago Mangada Puno / Makati City + How's Everything / Makati City Client: UNICEF Philippines Category: Social Post / Single

The HIV+ Episodes Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Social Channel / Multi-Platform

The Dirtiest Porn Ever Agency: Officer & Gentleman / Madrid Client: Pornhub Category: Social Channel / Multi-Platform

Good Morning World Agency: Special / Auckland + Special / Sydney + Tourism New Zealand / Auckland Client: Tourism New Zealand Category: Social Channel / Multi-Platform

Car2Can Agency: Deutsch / New York Client: AB InBev Category: Stunts & Activations

Caught on Camera Agency: Apple / Cupertino + Imposter / LA Client: Apple Category: Stunts & Activations

Don't Retire, Kid Agency: Arnold Worldwide / Boston Client: Aspen Institute's Project Play Category: Stunts & Activations

Real Meals Agency: MullenLowe / US Client: Burger King Category: Stunts & Activations

Mustard Ice Cream Agency: Fitzco / Atlanta + Sunshine Sachs / New York City Client: French's Category: Stunts & Activations

JFK Moonshot Agency: Digitas / Boston + Unit 9 / London Client: JFK Presidential Library and Museum Category: Stunts & Activations

Pour Perfectly Agency: Rethink + Fuze Reps / Toronto + Crimson Fish / Toronto + Alter Ego / Toronto Client: Kraft Heinz Canada Category: Stunts & Activations

The 7th Star for Germany Agency: BBDO GmbH / Berlin + CraftWork - a brand of ad agencyservices GmbH / Duesseldorf Client: Nike Deutschland GmbH Category: Stunts & Activations

Delivering Hope Agency: MRM//McCann / New York Client: United States Postal Service Category: Stunts & Activations

LoFI Beats Suicide Agency: McCann / London + Vice UK / London + College Music / Reading + Craft/McCann / London Client: Vice UK Category: Stunts & Activations

Grönborg Live Agency: Perfect Fools AB / Stockholm + Svenska Spel Sport & Casino / Stockholm Client: Svenska Spel Sport & Casino Category: Livestream

Losing Friends Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Craft / Writing

Smaht Pahk Agency: INNOCEAN USA / Huntington Beach + Hyundai Motor America / Fountain Valley Client: Hyundai Motor America Category: Craft / Writing