Eat Your Tweet Agency: CLM BBDO / Boulogne Billancourt Client: CONTINENTAL FOODS FRANCE Category: Digital & Online / Social Media Post - Single
Criminal Reviews Agency: SERVICEPLAN GERMANY / Munich Client: Piper Verlag GmbH Category: Digital & Online / Social Media Post - Single
Samsung Galaxy A - #danceAwesome Agency: R/GA / New York + Wieden+Kennedy / Amsterdam Client: Samsung Electronics Co. Ltd. Category: Digital & Online / Social Media Post - Single
Caption Contest Agency: BBDO / New York + The er / New York Client: The New Yorker Category: Digital & Online / Social Media Post - Single
adidas Operation AirDrop Agency: Jam3 / Toronto Client: Adidas Category: Craft / Use of Technology
The Traffic Jam Whopper Agency: We Believers / New York Client: Burger King Mexico/Global Category: Craft / Use of Technology
Piracy Blockr Agency: Ogilvy / Shanghai + ARMA Global Media Development / Shanghai + The Visual Asylum / Sydney Client: FocusFilm Media Category: Craft / Use of Technology
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Craft / Use of Technology
Invasion #withGalaxy Agency: R/GA / New York Client: Samsung Electronics America Category: Craft / Use of Technology
Fatal Recognition Agency: Cheil / Hong Kong Client: The Hong Kong Stroke Association Category: Craft / Use of Technology
Remembrance Island Agency: Wunderman Thompson / Toronto Client: The Royal Canadian Legion Category: Craft / Use of Technology
Black Friday (Re)Sale Agency: Hjaltelin Stahl / Copenhagen K Client: IKEA Denmark Category: Digital & Online / Banners & Pop-ups
The Puck Agency: Grey Canada / Toronto + Current Studios / Brooklyn Client: ADIABC - Diabetes Association of ABC Category: Innovation in Direct Marketing
adidas Operation AirDrop Agency: Jam3 / Toronto Client: Adidas Category: Innovation in Direct Marketing
Twitter Bait Agency: MullenLowe / US Client: Burger King Category: Innovation in Direct Marketing
Cantroller Agency: DDB / Chicago Client: Miller Lite Category: Innovation in Direct Marketing
Instrument of Hope Agency: Publicis North America / New York + Ritmika Audio Arts / Sao Paulo + Nice Pixles / New York Client: Shine/MSD Category: Innovation in Direct Marketing
adidas Operation AirDrop Agency: Jam3 / Toronto Client: Adidas Category: Non-traditional & Guerrilla Marketing
A Hard Pill To Swallow Agency: Åkestam Holst NoA / Stockholm Client: Apotek Hjärtat Category: Non-traditional & Guerrilla Marketing
50/50 Agency: INGO / Stockholm Client: Burger King Category: Non-traditional & Guerrilla Marketing
Raven Mail Agency: FCB / Chicago + Cutters / Chicago + Dictionary / Chicago + Levinson Locations / Chicago Client: Chicago Humanities Festival Category: Non-traditional & Guerrilla Marketing
Grave of Thrones Agency: DDB / Sydney + Revolver/Will O'Rourke / Sydney + Mango Communications / Sydney Client: Foxtel Category: Non-traditional & Guerrilla Marketing
Project Understood Agency: FCB / Toronto Client: Google AI / Canadian Down Syndrome Category: Non-traditional & Guerrilla Marketing
Maurten Unofficial Agency: Åkestam Holst NoA / Stockholm Client: Maurten Category: Non-traditional & Guerrilla Marketing
Cantroller Agency: DDB / Chicago Client: Miller Lite Category: Non-traditional & Guerrilla Marketing
Ka'Wine & Dine Agency: Rethink Client: Raptors Republic Category: Non-traditional & Guerrilla Marketing
World's Slowest Pizza Delivery Agency: Ogilvy / Chicago + Sargento / Plymouth Client: Sargento Category: Non-traditional & Guerrilla Marketing
Instrument of Hope Agency: Publicis North America / New York + Ritmika Audio Arts / Sao Paulo + Nice Pixles / New York Client: Shine/MSD Category: Non-traditional & Guerrilla Marketing
Green Dawn Agency: DDB, / Paris + Ubisoft / Paris + Studio 5 / Paris Client: Ubisoft Category: Non-traditional & Guerrilla Marketing
A Season of Stories Agency: Ogilvy / London Client: Formula 1 Category: Digital & Online / Email & Newsletters
The Beer Behind Sports Agency: Africa / Sao Paulo Client: AB Inbev (Budweiser) Category: Out of Home / Billboards & Transit
Nothing is as big as Christmas Agency: Ogilvy / Madrid Client: IBERIA Category: Out of Home / Billboards & Transit
Samsung Folding Piccadilly Agency: Cheil / London Client: Samsung Category: Out of Home / Billboards & Transit
Shark Bait Agency: Special / Auckland + Uber Eats / Auckland + Pead PR / Auckland Client: Uber Eats Category: Out of Home / Billboards & Transit
adidas Operation AirDrop Agency: Jam3 / Toronto Client: Adidas Category: Digital & Online / Websites & Mobile
Go Back To Africa Agency: FCB/SIX / Toronto Client: Black & Abroad Category: Digital & Online / Websites & Mobile
Catch a Flight to Buenos Aires Agency: thjnk Zürich / Zurich + Ateo / Zurich + Rocket Film / Zurich + Edelweiss Air / Zurich Client: Edelweiss Air AG Category: Digital & Online / Websites & Mobile
GiveHerABreak - Break The Oscars Agency: Mojo Supermarket / New York Client: GiveHerABreak Category: Digital & Online / Websites & Mobile
"Recommended by Humans" Agency: ENGINE / New York City + HBO / New York City Client: HBO Category: Digital & Online / Websites & Mobile
JFK Moonshot Agency: Digitas / Boston + Unit 9 / London Client: JFK Presidential Library and Museum Category: Digital & Online / Websites & Mobile
The Epidemic Agency: BBDO / New York + Sanctuary / Los Angeles Client: Monica Lewinsky Category: Digital & Online / Websites & Mobile
The Legally Binding Beer Contract Agency: Åkestam Holst NoA / Stockholm Client: Norrlands Guld Category: Digital & Online / Websites & Mobile
BACK2LIFE Agency: Cheil PengTai / Beijing + Cheil / Hong Kong Client: Samsung Category: Digital & Online / Websites & Mobile
Invasion #withGalaxy Agency: R/GA / New York Client: Samsung Electronics America Category: Digital & Online / Websites & Mobile
The #UNIGNORABLE Tower Agency: TAXI / Toronto/Montreal/Vancouver/New York + United Way / Toronto + Array of Stars / Toronto Client: United Way Category: Digital & Online / Websites & Mobile
Stevenage Challenge Agency: DAVID / Madrid + DAVID / Miami + Burger King / Miami Client: Burger King Category: Integrated Campaign
JFK Moonshot Agency: Digitas / Boston + Unit 9 / London Client: JFK Presidential Library and Museum Category: Integrated Campaign
L05T Agency: DDB Group New Zealand / Auckland Client: Lotto NZ Category: Integrated Campaign
New Australia Land Agency: MLA / Sydney + The Monkeys / Sydney Client: MLA Category: Integrated Campaign
Belted Survivors Agency: Clemenger BBDO / Wellington Client: NZ Transport Agency Category: Integrated Campaign

2020 Direct Marketing Merit Award

CLM BBDO / Boulogne Billancourt

CONTINENTAL FOODS FRANCE

Eat Your Tweet

Digital & Online / Social Media Post - Single

OS_DI20_089M

2020 Direct Marketing Merit Award

SERVICEPLAN GERMANY / Munich

Piper Verlag GmbH

Criminal Reviews

Digital & Online / Social Media Post - Single

OS_DI20_090M

2020 Direct Marketing Merit Award

R/GA / New York + Wieden+Kennedy / Amsterdam

Samsung Electronics Co. Ltd.

Samsung Galaxy A - #danceAwesome

Digital & Online / Social Media Post - Single

OS_DI20_091M

2020 Direct Marketing Merit Award

BBDO / New York + The er / New York

The New Yorker

Caption Contest

Digital & Online / Social Media Post - Single

OS_DI20_092M

2020 Direct Marketing Merit Award

Jam3 / Toronto

Adidas

adidas Operation AirDrop

Craft / Use of Technology

OS_DI20_121M

2020 Direct Marketing Merit Award

We Believers / New York

Burger King Mexico/Global

The Traffic Jam Whopper

Craft / Use of Technology

OS_DI20_122M

2020 Direct Marketing Merit Award

Ogilvy / Shanghai + ARMA Global Media Development / Shanghai + The Visual Asylum / Sydney

FocusFilm Media

Piracy Blockr

Craft / Use of Technology

OS_DI20_123M

2020 Direct Marketing Merit Award

FCB / Toronto

Google AI / Canadian Down Syndrome

Project Understood

Craft / Use of Technology

OS_DI20_124M

2020 Direct Marketing Merit Award

R/GA / New York

Samsung Electronics America

Invasion #withGalaxy

Craft / Use of Technology

OS_DI20_125M

2020 Direct Marketing Merit Award

Cheil / Hong Kong

The Hong Kong Stroke Association

Fatal Recognition

Craft / Use of Technology

OS_DI20_126M

2020 Direct Marketing Merit Award

Wunderman Thompson / Toronto

The Royal Canadian Legion

Remembrance Island

Craft / Use of Technology

OS_DI20_127M

2020 Direct Marketing Merit Award

Hjaltelin Stahl / Copenhagen K

IKEA Denmark

Black Friday (Re)Sale

Digital & Online / Banners & Pop-ups

OS_DI20_086M

2020 Direct Marketing Merit Award

Grey Canada / Toronto + Current Studios / Brooklyn

ADIABC - Diabetes Association of ABC

The Puck

Innovation in Direct Marketing

OS_DI20_130M

2020 Direct Marketing Merit Award

Jam3 / Toronto

Adidas

adidas Operation AirDrop

Innovation in Direct Marketing

OS_DI20_131M

2020 Direct Marketing Merit Award

MullenLowe / US

Burger King

Twitter Bait

Innovation in Direct Marketing

OS_DI20_132M

2020 Direct Marketing Merit Award

DDB / Chicago

Miller Lite

Cantroller

Innovation in Direct Marketing

OS_DI20_133M

2020 Direct Marketing Merit Award

Publicis North America / New York + Ritmika Audio Arts / Sao Paulo + Nice Pixles / New York

Shine/MSD

Instrument of Hope

Innovation in Direct Marketing

OS_DI20_134M

2020 Direct Marketing Merit Award

Jam3 / Toronto

Adidas

adidas Operation AirDrop

Non-traditional & Guerrilla Marketing

OS_DI20_100M

2020 Direct Marketing Merit Award

Åkestam Holst NoA / Stockholm

Apotek Hjärtat

A Hard Pill To Swallow

Non-traditional & Guerrilla Marketing

OS_DI20_101M

2020 Direct Marketing Merit Award

INGO / Stockholm

Burger King

50/50

Non-traditional & Guerrilla Marketing

OS_DI20_102M

2020 Direct Marketing Merit Award

FCB / Chicago + Cutters / Chicago + Dictionary / Chicago + Levinson Locations / Chicago

Chicago Humanities Festival

Raven Mail

Non-traditional & Guerrilla Marketing

OS_DI20_103M

2020 Direct Marketing Merit Award

DDB / Sydney + Revolver/Will O'Rourke / Sydney + Mango Communications / Sydney

Foxtel

Grave of Thrones

Non-traditional & Guerrilla Marketing

OS_DI20_104M

2020 Direct Marketing Merit Award

FCB / Toronto

Google AI / Canadian Down Syndrome

Project Understood

Non-traditional & Guerrilla Marketing

OS_DI20_105M

2020 Direct Marketing Merit Award

Åkestam Holst NoA / Stockholm

Maurten

Maurten Unofficial

Non-traditional & Guerrilla Marketing

OS_DI20_106M

2020 Direct Marketing Merit Award

DDB / Chicago

Miller Lite

Cantroller

Non-traditional & Guerrilla Marketing

OS_DI20_107M

2020 Direct Marketing Merit Award

Rethink

Raptors Republic

Ka'Wine & Dine

Non-traditional & Guerrilla Marketing

OS_DI20_108M

2020 Direct Marketing Merit Award

Ogilvy / Chicago + Sargento / Plymouth

Sargento

World's Slowest Pizza Delivery

Non-traditional & Guerrilla Marketing

OS_DI20_109M

2020 Direct Marketing Merit Award

Publicis North America / New York + Ritmika Audio Arts / Sao Paulo + Nice Pixles / New York

Shine/MSD

Instrument of Hope

Non-traditional & Guerrilla Marketing

OS_DI20_110M

2020 Direct Marketing Merit Award

DDB, / Paris + Ubisoft / Paris + Studio 5 / Paris

Ubisoft

Green Dawn

Non-traditional & Guerrilla Marketing

OS_DI20_111M

2020 Direct Marketing Merit Award

Ogilvy / London

Formula 1

A Season of Stories

Digital & Online / Email & Newsletters

OS_DI20_085M

2020 Direct Marketing Merit Award

Africa / Sao Paulo

AB Inbev (Budweiser)

The Beer Behind Sports

Out of Home / Billboards & Transit

OS_DI20_055M

2020 Direct Marketing Merit Award

Ogilvy / Madrid

IBERIA

Nothing is as big as Christmas

Out of Home / Billboards & Transit

OS_DI20_056M

2020 Direct Marketing Merit Award

Cheil / London

Samsung

Samsung Folding Piccadilly

Out of Home / Billboards & Transit

OS_DI20_057M

2020 Direct Marketing Merit Award

Special / Auckland + Uber Eats / Auckland + Pead PR / Auckland

Uber Eats

Shark Bait

Out of Home / Billboards & Transit

OS_DI20_058M

2020 Direct Marketing Merit Award

Jam3 / Toronto

Adidas

adidas Operation AirDrop

Digital & Online / Websites & Mobile

OS_DI20_074M

2020 Direct Marketing Merit Award

FCB/SIX / Toronto

Black & Abroad

Go Back To Africa

Digital & Online / Websites & Mobile

OS_DI20_075M

2020 Direct Marketing Merit Award

thjnk Zürich / Zurich + Ateo / Zurich + Rocket Film / Zurich + Edelweiss Air / Zurich

Edelweiss Air AG

Catch a Flight to Buenos Aires

Digital & Online / Websites & Mobile

OS_DI20_076M

2020 Direct Marketing Merit Award

Mojo Supermarket / New York

GiveHerABreak

GiveHerABreak - Break The Oscars

Digital & Online / Websites & Mobile

OS_DI20_077M

2020 Direct Marketing Merit Award

ENGINE / New York City + HBO / New York City

HBO

"Recommended by Humans"

Digital & Online / Websites & Mobile

OS_DI20_078M

2020 Direct Marketing Merit Award

Digitas / Boston + Unit 9 / London

JFK Presidential Library and Museum

JFK Moonshot

Digital & Online / Websites & Mobile

OS_DI20_079M

2020 Direct Marketing Merit Award

BBDO / New York + Sanctuary / Los Angeles

Monica Lewinsky

The Epidemic

Digital & Online / Websites & Mobile

OS_DI20_080M

2020 Direct Marketing Merit Award

Åkestam Holst NoA / Stockholm

Norrlands Guld

The Legally Binding Beer Contract

Digital & Online / Websites & Mobile

OS_DI20_081M

2020 Direct Marketing Merit Award

Cheil PengTai / Beijing + Cheil / Hong Kong

Samsung

BACK2LIFE

Digital & Online / Websites & Mobile

OS_DI20_082M

2020 Direct Marketing Merit Award

R/GA / New York

Samsung Electronics America

Invasion #withGalaxy

Digital & Online / Websites & Mobile

OS_DI20_083M

2020 Direct Marketing Merit Award

TAXI / Toronto/Montreal/Vancouver/New York + United Way / Toronto + Array of Stars / Toronto

United Way

The #UNIGNORABLE Tower

Digital & Online / Websites & Mobile

OS_DI20_084M

2020 Direct Marketing Merit Award

DAVID / Madrid + DAVID / Miami + Burger King / Miami

Burger King

Stevenage Challenge

Integrated Campaign

OS_DI20_112M

2020 Direct Marketing Merit Award

Digitas / Boston + Unit 9 / London

JFK Presidential Library and Museum

JFK Moonshot

Integrated Campaign

OS_DI20_113M

2020 Direct Marketing Merit Award

DDB Group New Zealand / Auckland

Lotto NZ

L05T

Integrated Campaign

OS_DI20_114M

2020 Direct Marketing Merit Award

MLA / Sydney + The Monkeys / Sydney

MLA

New Australia Land

Integrated Campaign

OS_DI20_115M

2020 Direct Marketing Merit Award

Clemenger BBDO / Wellington

NZ Transport Agency

Belted Survivors

Integrated Campaign

OS_DI20_116M