In Someone Else's Shoes Agency: Arnold Worldwide / Boston Client: Santander Bank Category: Craft / Art Direction
Creativity for All Agency: Goodby Silverstein & Partners / San Francisco + Buck Productions / Toronto + One Union Recording Studios / San Francisco + Human / New York Client: Adobe Category: User-Generated Content
#MoviePosterMovie Agency: Pereira O'Dell / San Francisco + Adobe / San Francisco + RSA Films / Los Angeles Client: Adobe Category: User-Generated Content
e.l.f. #eyeslipsface TikTok Campaign Agency: Movers+Shakers / Brooklyn, NY + e.l.f. Cosmetics / Oakland, CA Client: e.l.f. Cosmetics Category: User-Generated Content
Brutal Postings Agency: Rethink + Content:Content / Montreal + TöK Communications / Montreal Client: Fondation Émergence Category: User-Generated Content
Create #ForTheThrone Agency: 360i / New York + HBO / New York Client: HBO Category: User-Generated Content
Caption Contest Agency: BBDO / New York + The er / New York Client: The New Yorker Category: User-Generated Content
Behind the Record Agency: TBWA\Chiat\Day / Los Angeles Client: The Recording Academy Category: User-Generated Content
Out and Proud Classified Agency: FCBIndia Advertising LLP / Gurgaon Client: The Times Of India Category: User-Generated Content
#MoviePosterMovie In The Time It Takes To GetThere Agency: RSA Films / Los Angeles + Pereira O'Dell / San Francisco + Adobe Students / San Jose Client: Adobe Students Category: Long Form Video / Single
Caught on Camera Agency: Apple / Cupertino + Imposter / LA Client: Apple Category: Long Form Video / Single
The Lift Agency: &Co. / NoA / Copenhagen + New Land / Copenhagen Client: Bianco Category: Long Form Video / Single
Losing Friends Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto Client: Casey House Category: Long Form Video / Single
Dear Brother Agency: Rafineri / Istanbul + LÖSEV / Istanbul Client: LÖSEV Category: Long Form Video / Single
SEVEN MOTHERS Agency: m ss ng p eces / Los Angeles + Popp Rok / Toronto + Pyer Moss / New York City Client: Pyer Moss Category: Long Form Video / Single
Please Arrest Me Agency: Ogilvy / Singapore + Knights Media & Films / India + Edit Machine / Italy + 1908 Scoring Studios / USA Client: RIT Foundation Category: Long Form Video / Single
Machine Agency: 303 MullenLowe / Sydney + Finch / Sydney + Audi Australia / Sydney Client: Audi Australia Category: Full Length Video / Single
Out of the Shadows Agency: Courageous Studios / New York, NY + Procter & Gamble / Cincinnati, OH Client: P&G Category: Full Length Video / Single
I Found You / Nilda's Story Agency: Park Pictures LLC / New York Client: Benny Blanco, Calvin Harris & Miguel Category: Music Videos
Pantene Home for the Holidays Agency: GREY / New York + TOWNHOUSE / New York + PANTENE / Cincinnati Client: Procter & Gamble Category: Music Videos
Let's Get Electric! Agency: NORD DDB / Stockholm Client: Volkswagen Sweden Category: Music Videos
HEROES OF THE NIGHT Agency: SERVICEPLAN GERMANY / Munich Client: Beck’s Category: Mobile Apps
Escape The Clown Agency: Grabarz & Partner / Hamburg + BURGER KING Deutschland GmbH / Hannover Client: BURGER KING Deutschland GmbH Category: Mobile Apps
The Legally Binding Beer Contract Agency: Åkestam Holst NoA / Stockholm Client: Norrlands Guld Category: Mobile Apps
A Touch of History Agency: Jung von Matt/Limmat / Zurich Client: Samsung Switzerland Category: Mobile Apps
Jesus our Supporter Agency: Ogilvy Brasil / São Paulo Client: Adidas do Brasil Category: Experiential / Brand Installations
A Night At... The Louvre Agency: Amplify / London Client: Airbnb Category: Experiential / Brand Installations
Signs Of Love Agency: TBWA\ / Melbourne + Revolver/Will O'Rourke / Sydney + ANZ Bank / Melbourne Client: ANZ Bank Category: Experiential / Brand Installations
Scoops Ahoy: Operation Scoop Snoop Agency: 22squared / Atlanta,Tampa + m ss ng p eces / Los Angeles Client: Baskin-Robbins Category: Experiential / Brand Installations
The Drawing Agency: DDB Group Italy / Milan + Karen Film / Milan Client: IKEA Italy Category: Experiential / Brand Installations
Think Inside The Box Agency: McCann / New York + Lockheed Martin / D.C. Client: Lockheed Martin Category: Experiential / Brand Installations
The Punishing Signal Agency: FCBIndia Advertising LLP / Mumbai + FCB Global / New York Client: Mumbai Police Category: Experiential / Brand Installations
The Runaway Pub Agency: VMLY&R / New York + New Balance / UK Client: New Balance Category: Experiential / Brand Installations
The Impactful Reminder Agency: Sid Lee / Montreal Client: Vision Zero Project and the City of Montreal Category: Experiential / Brand Installations
Escape The Clown Agency: Grabarz & Partner / Hamburg + BURGER KING Deutschland GmbH / Hannover Client: BURGER KING Deutschland GmbH Category: Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)
The Last Statement T-shirt Agency: VIRTUE / Copenhagen Client: Carlings Category: Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)
Apollo Agency: Ogilvy / New York Client: IBM Category: Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)
JFK Moonshot Agency: Digitas / Boston + Unit 9 / London Client: JFK Presidential Library and Museum Category: Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)
The never-ending commercial Agency: BETC / Paris Client: Bouygues Telecom Category: Games / Digital & Physical
Pocky K.O. Agency: Hakuhodo Inc. / Osaka + CAPCOM Co., Ltd. / Osaka + Capcom Media Ventures, Inc. / Los Angeles + CAPCOM USA, INC. / San Francisco Client: Ezaki Glico Company, Limited Category: Games / Digital & Physical
The Real Cost - One Leaves Agency: FCB NY / New York + Initiative / New York Client: FDA Category: Games / Digital & Physical
Think Inside The Box Agency: McCann / New York + Lockheed Martin / D.C. Client: Lockheed Martin Category: Games / Digital & Physical
Cantroller Agency: DDB / Chicago Client: Miller Lite Category: Games / Digital & Physical
BACK2LIFE Agency: Cheil PengTai / Beijing + Cheil / Hong Kong Client: Samsung Category: Games / Digital & Physical
Remembrance Island Agency: Wunderman Thompson / Toronto Client: The Royal Canadian Legion Category: Games / Digital & Physical
#NoBuildChallenge Agency: We Are Social / Paris Client: WWF France Category: Games / Digital & Physical
Spot The Bottle Agency: thjnk AG / Hamburg + thjnk Hamburg GmbH / Hamburg Client: Brauerei C. & A. VELTINS GmbH & Co. KG Category: Live Webcast
Cantroller Agency: DDB / Chicago Client: Miller Lite Category: Live Webcast
Grönborg Live Agency: Perfect Fools AB / Stockholm + Svenska Spel Sport & Casino / Stockholm Client: Svenska Spel Sport & Casino Category: Live Webcast
#MoviePosterMovie Agency: Pereira O'Dell / San Francisco + Adobe / San Francisco + RSA Films / Los Angeles Client: Adobe Category: Innovation in Branded Entertainment

2020 Branded Entertainment Merit Award

Arnold Worldwide / Boston

Santander Bank

In Someone Else's Shoes

Craft / Art Direction

OS_BE20_102M

2020 Branded Entertainment Merit Award

Goodby Silverstein & Partners / San Francisco + Buck Productions / Toronto + One Union Recording Studios / San Francisco + Human / New York

Adobe

Creativity for All

User-Generated Content

OS_BE20_092M

2020 Branded Entertainment Merit Award

Pereira O'Dell / San Francisco + Adobe / San Francisco + RSA Films / Los Angeles

Adobe

#MoviePosterMovie

User-Generated Content

OS_BE20_093M

2020 Branded Entertainment Merit Award

Movers+Shakers / Brooklyn, NY + e.l.f. Cosmetics / Oakland, CA

e.l.f. Cosmetics

e.l.f. #eyeslipsface TikTok Campaign

User-Generated Content

OS_BE20_094M

2020 Branded Entertainment Merit Award

Rethink + Content:Content / Montreal + TöK Communications / Montreal

Fondation Émergence

Brutal Postings

User-Generated Content

OS_BE20_095M

2020 Branded Entertainment Merit Award

360i / New York + HBO / New York

HBO

Create #ForTheThrone

User-Generated Content

OS_BE20_096M

2020 Branded Entertainment Merit Award

BBDO / New York + The er / New York

The New Yorker

Caption Contest

User-Generated Content

OS_BE20_097M

2020 Branded Entertainment Merit Award

TBWA\Chiat\Day / Los Angeles

The Recording Academy

Behind the Record

User-Generated Content

OS_BE20_098M

2020 Branded Entertainment Merit Award

FCBIndia Advertising LLP / Gurgaon

The Times Of India

Out and Proud Classified

User-Generated Content

OS_BE20_099M

2020 Branded Entertainment Merit Award

RSA Films / Los Angeles + Pereira O'Dell / San Francisco + Adobe Students / San Jose

Adobe Students

#MoviePosterMovie In The Time It Takes To GetThere

Long Form Video / Single

OS_BE20_043M

2020 Branded Entertainment Merit Award

Apple / Cupertino + Imposter / LA

Apple

Caught on Camera

Long Form Video / Single

OS_BE20_044M

2020 Branded Entertainment Merit Award

&Co. / NoA / Copenhagen + New Land / Copenhagen

Bianco

The Lift

Long Form Video / Single

OS_BE20_045M

2020 Branded Entertainment Merit Award

Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto

Casey House

Losing Friends

Long Form Video / Single

OS_BE20_046M

2020 Branded Entertainment Merit Award

Rafineri / Istanbul + LÖSEV / Istanbul

LÖSEV

Dear Brother

Long Form Video / Single

OS_BE20_047M

2020 Branded Entertainment Merit Award

m ss ng p eces / Los Angeles + Popp Rok / Toronto + Pyer Moss / New York City

Pyer Moss

SEVEN MOTHERS

Long Form Video / Single

OS_BE20_048M

2020 Branded Entertainment Merit Award

Ogilvy / Singapore + Knights Media & Films / India + Edit Machine / Italy + 1908 Scoring Studios / USA

RIT Foundation

Please Arrest Me

Long Form Video / Single

OS_BE20_049M

2020 Branded Entertainment Merit Award

303 MullenLowe / Sydney + Finch / Sydney + Audi Australia / Sydney

Audi Australia

Machine

Full Length Video / Single

OS_BE20_052M

2020 Branded Entertainment Merit Award

Courageous Studios / New York, NY + Procter & Gamble / Cincinnati, OH

P&G

Out of the Shadows

Full Length Video / Single

OS_BE20_053M

2020 Branded Entertainment Merit Award

Park Pictures LLC / New York

Benny Blanco, Calvin Harris & Miguel

I Found You / Nilda's Story

Music Videos

OS_BE20_057M

2020 Branded Entertainment Merit Award

GREY / New York + TOWNHOUSE / New York + PANTENE / Cincinnati

Procter & Gamble

Pantene Home for the Holidays

Music Videos

OS_BE20_058M

2020 Branded Entertainment Merit Award

NORD DDB / Stockholm

Volkswagen Sweden

Let's Get Electric!

Music Videos

OS_BE20_059M

2020 Branded Entertainment Merit Award

SERVICEPLAN GERMANY / Munich

Beck’s

HEROES OF THE NIGHT

Mobile Apps

OS_BE20_063M

2020 Branded Entertainment Merit Award

Grabarz & Partner / Hamburg + BURGER KING Deutschland GmbH / Hannover

BURGER KING Deutschland GmbH

Escape The Clown

Mobile Apps

OS_BE20_064M

2020 Branded Entertainment Merit Award

Åkestam Holst NoA / Stockholm

Norrlands Guld

The Legally Binding Beer Contract

Mobile Apps

OS_BE20_065M

2020 Branded Entertainment Merit Award

Jung von Matt/Limmat / Zurich

Samsung Switzerland

A Touch of History

Mobile Apps

OS_BE20_066M

2020 Branded Entertainment Merit Award

Ogilvy Brasil / São Paulo

Adidas do Brasil

Jesus our Supporter

Experiential / Brand Installations

OS_BE20_075M

2020 Branded Entertainment Merit Award

Amplify / London

Airbnb

A Night At... The Louvre

Experiential / Brand Installations

OS_BE20_076M

2020 Branded Entertainment Merit Award

TBWA\ / Melbourne + Revolver/Will O'Rourke / Sydney + ANZ Bank / Melbourne

ANZ Bank

Signs Of Love

Experiential / Brand Installations

OS_BE20_077M

2020 Branded Entertainment Merit Award

22squared / Atlanta,Tampa + m ss ng p eces / Los Angeles

Baskin-Robbins

Scoops Ahoy: Operation Scoop Snoop

Experiential / Brand Installations

OS_BE20_078M

2020 Branded Entertainment Merit Award

DDB Group Italy / Milan + Karen Film / Milan

IKEA Italy

The Drawing

Experiential / Brand Installations

OS_BE20_079M

2020 Branded Entertainment Merit Award

McCann / New York + Lockheed Martin / D.C.

Lockheed Martin

Think Inside The Box

Experiential / Brand Installations

OS_BE20_080M

2020 Branded Entertainment Merit Award

FCBIndia Advertising LLP / Mumbai + FCB Global / New York

Mumbai Police

The Punishing Signal

Experiential / Brand Installations

OS_BE20_081M

2020 Branded Entertainment Merit Award

VMLY&R / New York + New Balance / UK

New Balance

The Runaway Pub

Experiential / Brand Installations

OS_BE20_082M

2020 Branded Entertainment Merit Award

Sid Lee / Montreal

Vision Zero Project and the City of Montreal

The Impactful Reminder

Experiential / Brand Installations

OS_BE20_083M

2020 Branded Entertainment Merit Award

Grabarz & Partner / Hamburg + BURGER KING Deutschland GmbH / Hannover

BURGER KING Deutschland GmbH

Escape The Clown

Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)

OS_BE20_088M

2020 Branded Entertainment Merit Award

VIRTUE / Copenhagen

Carlings

The Last Statement T-shirt

Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)

OS_BE20_089M

2020 Branded Entertainment Merit Award

Ogilvy / New York

IBM

Apollo

Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)

OS_BE20_090M

2020 Branded Entertainment Merit Award

Digitas / Boston + Unit 9 / London

JFK Presidential Library and Museum

JFK Moonshot

Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)

OS_BE20_091M

2020 Branded Entertainment Merit Award

BETC / Paris

Bouygues Telecom

The never-ending commercial

Games / Digital & Physical

OS_BE20_067M

2020 Branded Entertainment Merit Award

Hakuhodo Inc. / Osaka + CAPCOM Co., Ltd. / Osaka + Capcom Media Ventures, Inc. / Los Angeles + CAPCOM USA, INC. / San Francisco

Ezaki Glico Company, Limited

Pocky K.O.

Games / Digital & Physical

OS_BE20_068M

2020 Branded Entertainment Merit Award

FCB NY / New York + Initiative / New York

FDA

The Real Cost - One Leaves

Games / Digital & Physical

OS_BE20_069M

2020 Branded Entertainment Merit Award

McCann / New York + Lockheed Martin / D.C.

Lockheed Martin

Think Inside The Box

Games / Digital & Physical

OS_BE20_070M

2020 Branded Entertainment Merit Award

DDB / Chicago

Miller Lite

Cantroller

Games / Digital & Physical

OS_BE20_071M

2020 Branded Entertainment Merit Award

Cheil PengTai / Beijing + Cheil / Hong Kong

Samsung

BACK2LIFE

Games / Digital & Physical

OS_BE20_072M

2020 Branded Entertainment Merit Award

Wunderman Thompson / Toronto

The Royal Canadian Legion

Remembrance Island

Games / Digital & Physical

OS_BE20_073M

2020 Branded Entertainment Merit Award

We Are Social / Paris

WWF France

#NoBuildChallenge

Games / Digital & Physical

OS_BE20_074M

2020 Branded Entertainment Merit Award

thjnk AG / Hamburg + thjnk Hamburg GmbH / Hamburg

Brauerei C. & A. VELTINS GmbH & Co. KG

Spot The Bottle

Live Webcast

OS_BE20_054M

2020 Branded Entertainment Merit Award

DDB / Chicago

Miller Lite

Cantroller

Live Webcast

OS_BE20_055M

2020 Branded Entertainment Merit Award

Perfect Fools AB / Stockholm + Svenska Spel Sport & Casino / Stockholm

Svenska Spel Sport & Casino

Grönborg Live

Live Webcast

OS_BE20_056M

2020 Branded Entertainment Merit Award

Pereira O'Dell / San Francisco + Adobe / San Francisco + RSA Films / Los Angeles

Adobe

#MoviePosterMovie

Innovation in Branded Entertainment

OS_BE20_106M