ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

Award

Agency

Client

Title

Category

Annual ID

The Snow Fox Agency: AKQA / New York + MassiveMusic / New York Client: AKQA Category: Craft in Digital / Use of Technology - Single
Design your time Agency: Leo Burnett / Frankfurt Client: Samsung Category: Craft in Digital / Use of Technology - Single
STRATA Agency: The Mill / New York Client: The Mill Category: Interactive / Augmented Reality / Virtual Reality - Single
Multi-Screen Music Video Agency: Goodby Silverstein & Partners / San Francisco + MediaMonks / Los Angeles + Triggr&Bloom / Los Angeles Client: Doritos Category: Interactive / Interactive Film - Single
Playing with Fire Agency: R/GA / Sydney Client: Google Category: Interactive / Interactive Film - Single
Like my addiction Agency: BETC / Paris Client: ADDICT AIDE Category: Digital Experiences / Guerrilla / Stunts - Single
The World's First Music Video You Can Taste Agency: Sid Lee / New York + Tool of North America / Los Angeles Client: Stella Artois Category: Craft in Digital / Sound Design - Single
Visual Identity conducted by Sir Simon Rattle Agency: The Partners / London + University of Portsmouth / Portsmouth + Vicon Motion Systems / Oxford + Symphony Orchestra / London Client: London Symphony Orchestra Category: Craft in Digital / Sound Design - Single
History of the Internet Agency: DENTSU INC. / Tokyo + Yahoo Japan Corporation / Tokyo + Taki Corporation / Tokyo + Amana inc. / Tokyo Client: Yahoo Japan Corporation Category: Interactive / Websites - Single
Window Wonderland / Google Shopping Agency: Grow / Norfolk Client: Google Category: Interactive / Websites - Single
Your Name Saves Agency: Leo Burnett / Chicago Client: Donate Life America Category: Interactive / Websites - Single
Made by professionals Agency: SID LEE / Paris Client: PagesJaunes Category: Interactive / Websites - Single
Barbed Wire Agency: Cossette / Montreal Client: Amnesty International Category: Apps / Wildcard - Single
Google Presents: The Hidden Worlds of the National Parks Agency: Google Brand Studio / San Francisco + Stink Digital / New York + Ghost Robot / New York + Kaitlyn Aurelia Smith / Los Angeles Client: National Parks Service + Google Category: Interactive / 360 Video - Single
ANTIdiaRy Agency: R/GA / New York Client: Samsung Category: Interactive / 360 Video - Single
InstantDJ Agency: BBDO / New York Client: Bacardi Category: Interactive / Games for Web or Social Media - Single
Cryptaris Agency: McCann / New York + UM / New York + MRM/McCann / New York + Weber Shandwick / New York Client: US Army Category: Interactive / Games for Web or Social Media - Single
Secret Society Agency: GSD&M / Austin Client: Avocados from Mexico Category: Craft in Digital / Copywriting for Digital - Single
People-Powered Marketing Agency: Airbnb / San Francisco + Studio Koto / London Client: Airbnb Category: Craft in Digital / Art Direction Single
Sir David Attenborough's Story of Life Agency: AKQA / London + BBC Worldwide / London Client: BBC Worldwide Category: Craft in Digital / Art Direction Single
Share Beauty Agency: Shiseido Co., Ltd. / Tokyo + BBmedia Inc. / Tokyo Client: Shiseido Co., Ltd. Category: Craft in Digital / Art Direction Single
The OA Social Launch Agency: Carrot Creative / Brooklyn Client: Netflix Category: Craft in Digital / Art Direction Single
Honda. Great Journey. Agency: DENTSU INC. / Tokyo + Mori Inc. / Tokyo Client: HONDA MOTOR CO., LTD. Category: Craft in Digital / Art Direction Single
ANTIdiaRy Agency: R/GA / New York Client: Samsung Category: Craft in Digital / Art Direction Single
Predictive World Agency: Sid Lee / Paris Client: UBISOFT Category: Craft in Digital / Art Direction Single
End of society simulator Agency: BETC / Paris + BETC DIGITAL / Paris Client: UBISOFT Category: Interactive / Data Visualization - Single
Nike On Demand Agency: R/GA / London Client: Nike Category: Apps / Sports - Single
Minecraft: Light Your Way Home Agency: 215 McCann / San Francisco Client: Microsoft Xbox Category: Digital Experiences / Installation - Single
Cheetos Museum Agency: Goodby Silverstein & Partners / San Francisco + Caviar / Los Angeles + Company 3 / Los Angeles Client: Cheetos Category: Digital Experiences / Installation - Single
Salesforce West Lobby Pixelscape Agency: Salesforce / San Francisco + Obscura / San Francisco Client: Salesforce Category: Digital Experiences / Installation - Single
ANTIdiaRy Agency: R/GA / New York Client: Samsung Category: Apps / Games / Entertainment - Single
People-Powered Marketing Agency: Airbnb / San Francisco + Studio Koto / London Client: Airbnb Category: Craft in Digital / Content Strategy - Single
In-a-Snap Agency: BBDO / New York Client: Lowe's Category: Craft in Digital / Content Strategy - Single
INDUSTRIAL JP Agency: DENTSU INC. / Tokyo Client: YUKI Precision Co., Ltd. Komatsu Spring Industrial Co., Ltd./Asaiseisakusyo.Co.Ltd./Shin Ei Industry Co., Ltd./Sakamoto Factory Ltd./Goko Hatsujo, Co., Ltd./Iwasahaguruma Co., Ltd Category: Craft in Digital / Content Strategy - Single
Santa Project Agency: Figliulo&Partners / New York Client: Macy's Category: Craft in Digital / Content Strategy - Single
Design your time Agency: Leo Burnett / Frankfurt Client: Samsung Category: Craft in Digital / Content Strategy - Single
Dove: Dear Media Agency: SapientRazorfish / New York Client: Dove Category: Craft in Digital / Content Strategy - Single
brainBAND Agency: Leo Burnett / Sydney Client: Samsung Australia Category: Interactive / Innovation - Single
Make a Masterpiece Agency: Goodby Silverstein & Partners / San Francisco + Emotion Studios / Sausalito + eLevel / San Francisco Client: Adobe Category: Interactive / Campaign Site - Single
Google Presents: The Hidden Worlds of the National Parks Agency: Google Brand Studio / San Francisco + Stink Digital / New York + Ghost Robot / New York + Kaitlyn Aurelia Smith / Los Angeles Client: National Parks Service + Google Category: Interactive / Campaign Site - Single
Cryptaris Agency: McCann / New York + Universal McCann / New York + MRM/McCann / New York + Weber Shandwick / New York Client: US Army Category: Interactive / Campaign Site - Single
Can't Stop Agency: R/GA / New York Client: Samsung Category: Interactive / Campaign Site - Single
Dove: Dear Media Agency: SapientRazorfish / New York Client: Dove Category: Interactive / Campaign Site - Single
Outcast Interactive Trailer: ?Possession Begins? Agency: Campfire at SapientRazorfish / New York Client: Cinemax Category: Interactive / Campaign Site - Single
Pixel Live Wallpapers Agency: B-Reel / Los Angeles Client: Google Category: Craft in Digital / Use of Technology - Single
Pocket Patrol Agency: Leo Burnett / Sydney Client: Samsung Australia Category: Craft in Digital / Use of Technology - Single
Can't Stop Agency: R/GA / New York Client: Samsung Category: Craft in Digital / Use of Technology - Single
NIKEiD VR Studio Agency: R/GA / Buenos Aires Client: Nike Category: Interactive / Augmented Reality / Virtual Reality - Single
In-a-Snap Agency: BBDO / New York Client: Lowe's Category: Interactive / Interactive Film - Single
Commercializer Agency: CP+B / Miami + Caviar / Los Angeles Client: letgo Category: Interactive / Interactive Film - Single

2017 Digital Bronze Cube

AKQA / New York + MassiveMusic / New York

AKQA

The Snow Fox

Craft in Digital / Use of Technology - Single

ADC_DIG17034B

2017 Digital Bronze Cube

Leo Burnett / Frankfurt

Samsung

Design your time

Craft in Digital / Use of Technology - Single

ADC_DIG17035B

2017 Digital Bronze Cube

The Mill / New York

The Mill

STRATA

Interactive / Augmented Reality / Virtual Reality - Single

ADC_DIG17018B

2017 Digital Bronze Cube

Goodby Silverstein & Partners / San Francisco + MediaMonks / Los Angeles + Triggr&Bloom / Los Angeles

Doritos

Multi-Screen Music Video

Interactive / Interactive Film - Single

ADC_DIG17013B

2017 Digital Bronze Cube

R/GA / Sydney

Google

Playing with Fire

Interactive / Interactive Film - Single

ADC_DIG17014B

2017 Digital Bronze Cube

BETC / Paris

ADDICT AIDE

Like my addiction

Digital Experiences / Guerrilla / Stunts - Single

ADC_DIG17053B

2017 Digital Bronze Cube

Sid Lee / New York + Tool of North America / Los Angeles

Stella Artois

The World's First Music Video You Can Taste

Craft in Digital / Sound Design - Single

ADC_DIG17030B

2017 Digital Bronze Cube

The Partners / London + University of Portsmouth / Portsmouth + Vicon Motion Systems / Oxford + Symphony Orchestra / London

London Symphony Orchestra

Visual Identity conducted by Sir Simon Rattle

Craft in Digital / Sound Design - Single

ADC_DIG17031B

2017 Digital Merit Honor

DENTSU INC. / Tokyo + Yahoo Japan Corporation / Tokyo + Taki Corporation / Tokyo + Amana inc. / Tokyo

Yahoo Japan Corporation

History of the Internet

Interactive / Websites - Single

ADC_DIG17057M

2017 Digital Merit Honor

Grow / Norfolk

Google

Window Wonderland / Google Shopping

Interactive / Websites - Single

ADC_DIG17058M

2017 Digital Merit Honor

Leo Burnett / Chicago

Donate Life America

Your Name Saves

Interactive / Websites - Single

ADC_DIG17059M

2017 Digital Merit Honor

SID LEE / Paris

PagesJaunes

Made by professionals

Interactive / Websites - Single

ADC_DIG17060M

2017 Digital Merit Honor

Cossette / Montreal

Amnesty International

Barbed Wire

Apps / Wildcard - Single

ADC_DIG17100M

2017 Digital Merit Honor

Google Brand Studio / San Francisco + Stink Digital / New York + Ghost Robot / New York + Kaitlyn Aurelia Smith / Los Angeles

National Parks Service + Google

Google Presents: The Hidden Worlds of the National Parks

Interactive / 360 Video - Single

ADC_DIG17108M

2017 Digital Merit Honor

R/GA / New York

Samsung

ANTIdiaRy

Interactive / 360 Video - Single

ADC_DIG17109M

2017 Digital Merit Honor

BBDO / New York

Bacardi

InstantDJ

Interactive / Games for Web or Social Media - Single

ADC_DIG17074M

2017 Digital Merit Honor

McCann / New York + UM / New York + MRM/McCann / New York + Weber Shandwick / New York

US Army

Cryptaris

Interactive / Games for Web or Social Media - Single

ADC_DIG17075M

2017 Digital Merit Honor

GSD&M / Austin

Avocados from Mexico

Secret Society

Craft in Digital / Copywriting for Digital - Single

ADC_DIG17095M

2017 Digital Merit Honor

Airbnb / San Francisco + Studio Koto / London

Airbnb

People-Powered Marketing

Craft in Digital / Art Direction Single

ADC_DIG17077M

2017 Digital Merit Honor

AKQA / London + BBC Worldwide / London

BBC Worldwide

Sir David Attenborough's Story of Life

Craft in Digital / Art Direction Single

ADC_DIG17078M

2017 Digital Merit Honor

Shiseido Co., Ltd. / Tokyo + BBmedia Inc. / Tokyo

Shiseido Co., Ltd.

Share Beauty

Craft in Digital / Art Direction Single

ADC_DIG17079M

2017 Digital Merit Honor

Carrot Creative / Brooklyn

Netflix

The OA Social Launch

Craft in Digital / Art Direction Single

ADC_DIG17080M

2017 Digital Merit Honor

DENTSU INC. / Tokyo + Mori Inc. / Tokyo

HONDA MOTOR CO., LTD.

Honda. Great Journey.

Craft in Digital / Art Direction Single

ADC_DIG17081M

2017 Digital Merit Honor

R/GA / New York

Samsung

ANTIdiaRy

Craft in Digital / Art Direction Single

ADC_DIG17082M

2017 Digital Merit Honor

Sid Lee / Paris

UBISOFT

Predictive World

Craft in Digital / Art Direction Single

ADC_DIG17083M

2017 Digital Merit Honor

BETC / Paris + BETC DIGITAL / Paris

UBISOFT

End of society simulator

Interactive / Data Visualization - Single

ADC_DIG17067M

2017 Digital Merit Honor

R/GA / London

Nike

Nike On Demand

Apps / Sports - Single

ADC_DIG17099M

2017 Digital Merit Honor

215 McCann / San Francisco

Microsoft Xbox

Minecraft: Light Your Way Home

Digital Experiences / Installation - Single

ADC_DIG17101M

2017 Digital Merit Honor

Goodby Silverstein & Partners / San Francisco + Caviar / Los Angeles + Company 3 / Los Angeles

Cheetos

Cheetos Museum

Digital Experiences / Installation - Single

ADC_DIG17102M

2017 Digital Merit Honor

Salesforce / San Francisco + Obscura / San Francisco

Salesforce

Salesforce West Lobby Pixelscape

Digital Experiences / Installation - Single

ADC_DIG17103M

2017 Digital Merit Honor

R/GA / New York

Samsung

ANTIdiaRy

Apps / Games / Entertainment - Single

ADC_DIG17096M

2017 Digital Merit Honor

Airbnb / San Francisco + Studio Koto / London

Airbnb

People-Powered Marketing

Craft in Digital / Content Strategy - Single

ADC_DIG17089M

2017 Digital Merit Honor

BBDO / New York

Lowe's

In-a-Snap

Craft in Digital / Content Strategy - Single

ADC_DIG17090M

2017 Digital Merit Honor

DENTSU INC. / Tokyo

YUKI Precision Co., Ltd. Komatsu Spring Industrial Co., Ltd./Asaiseisakusyo.Co.Ltd./Shin Ei Industry Co., Ltd./Sakamoto Factory Ltd./Goko Hatsujo, Co., Ltd./Iwasahaguruma Co., Ltd

INDUSTRIAL JP

Craft in Digital / Content Strategy - Single

ADC_DIG17091M

2017 Digital Merit Honor

Figliulo&Partners / New York

Macy's

Santa Project

Craft in Digital / Content Strategy - Single

ADC_DIG17092M

2017 Digital Merit Honor

Leo Burnett / Frankfurt

Samsung

Design your time

Craft in Digital / Content Strategy - Single

ADC_DIG17093M

2017 Digital Merit Honor

SapientRazorfish / New York

Dove

Dove: Dear Media

Craft in Digital / Content Strategy - Single

ADC_DIG17094M

2017 Digital Merit Honor

Leo Burnett / Sydney

Samsung Australia

brainBAND

Interactive / Innovation - Single

ADC_DIG17076M

2017 Digital Merit Honor

Goodby Silverstein & Partners / San Francisco + Emotion Studios / Sausalito + eLevel / San Francisco

Adobe

Make a Masterpiece

Interactive / Campaign Site - Single

ADC_DIG17061M

2017 Digital Merit Honor

Google Brand Studio / San Francisco + Stink Digital / New York + Ghost Robot / New York + Kaitlyn Aurelia Smith / Los Angeles

National Parks Service + Google

Google Presents: The Hidden Worlds of the National Parks

Interactive / Campaign Site - Single

ADC_DIG17062M

2017 Digital Merit Honor

McCann / New York + Universal McCann / New York + MRM/McCann / New York + Weber Shandwick / New York

US Army

Cryptaris

Interactive / Campaign Site - Single

ADC_DIG17063M

2017 Digital Merit Honor

R/GA / New York

Samsung

Can't Stop

Interactive / Campaign Site - Single

ADC_DIG17064M

2017 Digital Merit Honor

SapientRazorfish / New York

Dove

Dove: Dear Media

Interactive / Campaign Site - Single

ADC_DIG17065M

2017 Digital Merit Honor

Campfire at SapientRazorfish / New York

Cinemax

Outcast Interactive Trailer: ?Possession Begins?

Interactive / Campaign Site - Single

ADC_DIG17066M

2017 Digital Merit Honor

B-Reel / Los Angeles

Google

Pixel Live Wallpapers

Craft in Digital / Use of Technology - Single

ADC_DIG17086M

2017 Digital Merit Honor

Leo Burnett / Sydney

Samsung Australia

Pocket Patrol

Craft in Digital / Use of Technology - Single

ADC_DIG17087M

2017 Digital Merit Honor

R/GA / New York

Samsung

Can't Stop

Craft in Digital / Use of Technology - Single

ADC_DIG17088M

2017 Digital Merit Honor

R/GA / Buenos Aires

Nike

NIKEiD VR Studio

Interactive / Augmented Reality / Virtual Reality - Single

ADC_DIG17073M

2017 Digital Merit Honor

BBDO / New York

Lowe's

In-a-Snap

Interactive / Interactive Film - Single

ADC_DIG17068M

2017 Digital Merit Honor

CP+B / Miami + Caviar / Los Angeles

letgo

Commercializer

Interactive / Interactive Film - Single

ADC_DIG17069M

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