ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

2017 ADC Awards - Digital

The World's First Music Video You Can Taste

Agency Sid Lee / New York + Tool of North America / Los Angeles

Client Stella Artois


Craft in Digital / Sound Design - Single

Annual ID


2017 Awards

Total Points: 10

Bronze Cube



Sid Lee USA / New York City

Production Company

Tool of NA / Los Angeles

Creative Technologist

Ben Priddy


Ben Tricklebank

Executive Creative Director

Daniel Chandler

Agency Producer

David Isaac
Kwame Taylor-Hayford

Creative Team

Andre Gidoin
Ryan O'Keefe
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