ADC Awards
ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.
Learn more about ADC105
You have exceeded your allotted number of views.
For full access to our extensive awards archive
Members Login Here
For full access to our extensive awards archive
Members Login Here
Category
Environmental / Museums / Gallery Installation - Single
Annual ID
ADC_DES17099M
About the Work
Opened in June 2016, La Cité du Vin is the world’s largest visitor centre dedicated to the story of wine. Its permanent exhibition, designed by Casson Mann, is a spectacular, innovative and playful series of displays, choreographed into a rich and entertaining visitor experience. Spread across a floor space of more than 3,000 sqm, nearly 20 different themed areas take visitors on a journey of discovery through the history and culture of wine. The exhibits range from large-scale, cinematic fly-overs of the world’s most stunning vineyards, to tactile digital interactives. There is an emphasis on sensory interaction, with dreamy immersive displays as well as aural and aromatic delights. Welcomed by wine experts, lauded by critics and thoroughly enjoyed by families, the new exhibition has transformed people’s expectations of a wine museum. The Daily Telegraph wrote: ‘The Cité du Vin will render obsolete almost all other French wine museums’.
2017 Awards
Total Points: 5
Merit Honor
Credits
Design Firm
Casson Mann / London
Creative Director
Gary Shelley
Designer
Laure Cheung
Director
Roger Mann
Content Strategist
Kirsty Kelso
Related Awards
