ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its 99th year, these Awards celebrate the very best in advertising, design, illustration, photography, packaging, motion and digital media, all with a focus on craftsmanship and innovation.

2018 ADC Awards - Integrated

Responsibly the beer

Agency McCann Worldgroup Italy / Milan + MRM//McCann / Milan + Craft / London + Think Cattleya / Milan

Client Ubrew


Integrated / Integrated - Campaign

Annual ID


2018 Awards

Total Points: 2



Chief Creative Officer

Alessandro Sabini

Executive Creative Director

Adrian Botan


Cher Brighton
Sergio Lopez
Mario Benvenuti
Maddalena Crespi

Production Company

Think Cattleya / Milan
Docartist / Milan

Content Strategist

Elia Morra

Digital Artist / Multimedia

Giorgia Raffaelli
Marina Guarino


Francis Harris
Niccolò Braggion

Music & Sound

Ferdinando Arnò


Stefano Campo Antico

Photography Director

Alessandro Pavone

Social Media Manager

Davide Gonzato
Fabio Nobili
Gennaro Palma

Sound Production Company

Quiet Please / Milan

Creative Team

Michele Virgilio
Carmen Bristrian
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