ADC Awards
The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.
Category
Craft in Video / Direction - Single
Annual ID
ADC101_ADV080M
About the Work
"Born of a Dream" is an ambitious short film project in "Netflix style quality" that portrays the journeys of IWC Schaffhausen founder F.A. Jones (played by Hollywood actor James Marsden) and US superstar Tom Brady in a highly emotional cinematic experience.
We show that these two personalities, divided by a century, share the same values. The ambition to dream big and to chase their dream against all odds.
And it all started in the City of Boston, Massachusetts.
In Tom Brady's dream, we accompany the young Tom. Since his childhood, he has been considered too weak and not very talented. But with his irrepressible will, he asserts himself at high school and college. Scouts and experts still give him little chance of making the pro league and his dream threatens to fail. Shortly before the end of the draft, however, he is selected by New England, moves to Boston and is to become the best player in history in the following years.
2022 Awards
Total Points: 3
Merit Honor
Credits
Agency
Scholz & Friends / Berlin
Production Company
who’s mcqueen / Zurich
Post Production Company
Copenhagen VFX / Copenhagen
Art Director
Leonardo Valadão
Nathalie Poets
Copywriter
Alannah Stritch
Chief Creative Officer
Matthias Spaetgens
Chief Marketing Officer
Franziska Gsell-Etterlin
Composer
Anders Vesterdahl
Jonas Larsen
Creative Director
Joerg Waschescio
Director
Rune Milton
Director of Photography
Paul Meyers
Editor
Adam Nielsen
Emil Gundersen
Executive Producer
Clemens Petersson
Producer
Niels Kau
Agency Producer
Daniel Klessig
Daniela Berther
David Voss
Thomas Griesbach
Project Manager
Caroline Spoerry
Patricia Kas
Account Manager
Janice Kretschmer
Janin Brauer
Head of Advertising, Media & Digital
Maurice Moitroux
Managing Creative Director
Robert Krause
Script Supervisor
Christopher Disher
Sound Design & Mixing
Kevin Koch
Strategic Brand Planner
Thomas Scheuring
VFX Supervisor
Alexander Schepelern
Christian Sjostedt
Mikael Balle
Robin Scheller
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