ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

2022 ADC Awards - Advertising

13865 black dots and 2 red dots.

Agency DENTSU INC. / Tokyo + DENTSU KYUSHU INC. / Fukuoka + Plug Ltd. / Tokyo

Client NAGASAKI SHIMBUNSHA

Category

Press / Newspaper - Single

Annual ID

ADC101_ADV115M

About the Work

August 9 was the day the atomic bomb dropped on Nagasaki. It has been 76 years since the end of the war, and the history is being forgotten. In 2021, the Nuclear Weapons Convention came into effect. Yet Japan and countries who have nuclear weapons have not announced their participation. More than 13,000 nuclear weapons still exist in the world. This advertisement visually appealed that the issue of nuclear weapons is not a problem of the past, but of the present, and that we, all human beings, are involved.

2022 Awards

Total Points: 3

Merit Honor

Credits

Agency

Dentsu Inc. / Tokyo
DENTSU KYUSHU INC. / Fukuoka

Design Firm

Plug Ltd. / Tokyo

Art Director

Rio Ebato

Creative Director

Tomoyuki Torisu

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