ADC Awards
The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.
Category
Television / Film / Online Video / Film - Single
Annual ID
ADC101_ADV118M
About the Work
Director Niclas Larsson stops time with this three-minute film from WhatsApp’s New Year’s campaign: As the New Year’s countdown unfolds, he tells the story of an entire love affair within (a slightly stretched) ten seconds.
Equipped with punch and attention to detail, Niclas demonstrates once again that he ranks among the very greats for quite some time now. He skillfully draws extraordinary performances from his actors. He artfully weaves Oscar winner Linus Sandgren’s camerawork with Jacob Mühlrad’s emotional soundtrack. Ultimately, Niclas’ sensitive work turns a simple countdown into a rich narrative about love, loss, and reunion.
Equipped with punch and attention to detail, Niclas demonstrates once again that he ranks among the very greats for quite some time now. He skillfully draws extraordinary performances from his actors. He artfully weaves Oscar winner Linus Sandgren’s camerawork with Jacob Mühlrad’s emotional soundtrack. Ultimately, Niclas’ sensitive work turns a simple countdown into a rich narrative about love, loss, and reunion.
2022 Awards
Total Points: 3
Merit Honor
Credits
Agency
BBDO Group Germany / Berlin
Production Company
Iconoclast Germany GmbH / Berlin
Post Production Company
SLGH Slaughterhouse Berlin
Creative Director
Erick Barrios Hernandez
Wolfgang Warzilek
Director
Niclas Larsson
Director of Photography
Linus Sandgren
Editor
Carla Luffe
Executive Producer
Swantje Rummel
Producer
Jacqueline Wilkinson
Agency Producer
Alexander Geier
Colorist
Sofie Friis Borup
Line Producer
Sybella Stevens
Music Composer
Jacob Mühlrad
Account
Virginia Cardozo
Casting
Des Hamilton
Global Creative Lead
Tres Colacion
Managing Director Creative
Till Diestel
Postproducer
Veronika Fürthauer
Service Production Company
Oriental Films
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