ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

2022 ADC Awards - Brand / Communication Design

Sunshine In a Box

Agency Leo Burnett / Toronto + Flash Reproductions / Toronto

Client Leo Burnett Toronto

Category

Promotional / Self-Promotion

Annual ID

ADC101_BCD035B

About the Work

During Winter Solstice, daylight in Toronto is cut to just 6 hours.It’s often dark before the workday is done. The Full Spectrum Bulb emits vibes scientifically proven to remedy the sadness and fatigue that comes with reduced Vitamin D. The package design was created to highlight the power of the bulb to generate joy and energy–it appears as if sunshine has been captured in a box. It’s the perfect addition to people’s work from home lamp and life.

2022 Awards

Total Points: 9

Credits

Agency

Leo Burnett / Toronto

Production Company

Flash Reproductions / Toronto

Art Director

Man Wai Wong

Copywriter

Steve Persico

Chief Creative Officer

Lisa Greenberg
Steve Persico

Designer

Man Wai Wong

Creative Coordinator

Alexandra Tikhonova

Direct Print Production

Gord Cathmoir

President

Ben Tarr

VP Group Creative Director Design

Man Wai Wong

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