ADC Awards
The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.
Category
Posters / Traditional - Series
Annual ID
ADC101_BCD068M
About the Work
As part of its 10th anniversary, Bourgie Hall is looking forward to a celebratory campaign that focuses on the multiplicity of its programming and the musical genres that inhabit its venue. Opened in September 2011, the hall offers a high level of programming, welcoming both Canadian and international musicians. Housed in a church, now part of the Canadian and Quebec Arts Pavilion, Bourgie Hall offers music lovers musical experiences that reflect the encyclopedic diversity of the Montreal Museum of Fine Arts in an intimate setting, bathed in the soft light of early 20th century Tiffany windows.
Through a convincing collage exercise, the number 10 is created by the entanglement of the various instruments featured. These instrumental constructions are combined with a soft color palette of yellow, pink and green, as well as a visual direction inspired by analog photography, to create a campaign as noble as it is contemporary.
Through a convincing collage exercise, the number 10 is created by the entanglement of the various instruments featured. These instrumental constructions are combined with a soft color palette of yellow, pink and green, as well as a visual direction inspired by analog photography, to create a campaign as noble as it is contemporary.
2022 Awards
Total Points: 3
Merit Honor
Credits
Design Firm
Paprika / Montreal
Art Director
Daniel Robitaille
Creative Director
Louis Gagnon
Designer
Marianne St-Pierre
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