ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

2022 ADC Awards - Photography

Geldingadalir Rivers

Agency Timothy

Client Tim Mattimore Photography

Category

Drone / Aerial

Annual ID

ADC101_PHO016B

About the Work

"We think it's done... the volcano might be closing up," we were told by a handful of locals in Iceland. Understandingly, but somewhat dejected, we still made our way over to the Geldingadalir Volcano. And we were glad we did.
When we got in the car, the skies were on fire, glowing an orange-red above the mountains. We raced over to the foothills and were treated with one of the most incredible sights we’ve ever seen. My heart racing and my interest peaked, I quizzed a Park Ranger on his way down the hill, "What's going on up there?!?! How's it look?" “This will be on the news tomorrow,” he delivered in his stoic Icelandic timber.
Many a drone were lost during their flights over this natural wonder. "Be sure to pull your SD Card on your last flight... In case it all goes to sh*t," a fellow, helpful photographer encouraged me. My own returned with only a mild, medium-brown toasting, and loaded with memories.
I'm so incredibly grateful to have witnessed this epic moment in real-time, and to have been able to bring home some footage and stills. It's an evening under Iceland's Midnight Sun that I won't soon forget.

2022 Awards

Total Points: 9

Credits

Freelancer

Timothy Mattimore

Photographer

Timothy Mattimore

Tags

Share To

Related Awards

 

 

 

 

Follow Us