ADC Awards
The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.
Category
Animation / Single
Annual ID
ADC101_ILT044M
About the Work
KKCompany, Asia’s leading media technology group, has expanded its business internationally through five major business lines: audio streaming platform KKBOX, OTT service KKTV, streaming solutions provider KKStream, live entertainment company KKLIVE and content accelerator KKFARM. The company’s mission is to build “Freeways to Inspiration” that enable creators to embrace new technology easily.
This time we were invited to create a brand promotional video for KKCompany and converted each KK service into a brand new worldview. These magical transportations in the Musical Oasis symbolize the various products which KKCompany provided, including a more convenient listening music channel and a friendly supported platform for music creators. With the full support of KKCompany, audiences can be their own superstars, and an energetic and creative music world also comes true.
In a boring desert wilderness, residents who felt dull and lost about life were creeping wearily. Suddenly, several transparent conveyor belts named KKBOX were emerging from all around and quickly carrying people to the vibrant Musical Oasis forward. The KKLIVE Roller Coaster was rushing through a live band stage; the KKFARM Jet Glider was flying over the creative floating islands; as for the KKStream Train crossing the streaming universe, it finally transformed into the KKCompany Rocket and lifted off. In the end, they all made these infinite Freeways to Inspiration!
This time we were invited to create a brand promotional video for KKCompany and converted each KK service into a brand new worldview. These magical transportations in the Musical Oasis symbolize the various products which KKCompany provided, including a more convenient listening music channel and a friendly supported platform for music creators. With the full support of KKCompany, audiences can be their own superstars, and an energetic and creative music world also comes true.
In a boring desert wilderness, residents who felt dull and lost about life were creeping wearily. Suddenly, several transparent conveyor belts named KKBOX were emerging from all around and quickly carrying people to the vibrant Musical Oasis forward. The KKLIVE Roller Coaster was rushing through a live band stage; the KKFARM Jet Glider was flying over the creative floating islands; as for the KKStream Train crossing the streaming universe, it finally transformed into the KKCompany Rocket and lifted off. In the end, they all made these infinite Freeways to Inspiration!
2022 Awards
Total Points: 3
Merit Honor
Credits
Agency
MixCode Studio / Taipei
Music / Sound Production Company
HyperLung Studio / Taipei
Art Director
Daniel Jiang
Creative Director
Chiunyi Ko
TuBo Lee
Producer
Hannah Chen
2D Motion & Compositing
Daniel Jiang
HongYuan Wang
Bleeki Shih
3D Production
Chewie Hosono
Mos Cheng
Neil Lin
Art
Hsin Lin
Weily Hsu
YuHsun Hsu
Cel
Hsin Lin
Szyu Pan
YuHsun Hsu
Weily Hsu
Motionboard
Daniel Jiang
Producer Assistant
Shiro Chang
Storyboard
Hsin Lin
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