ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

2022 ADC Awards - Brand-Side / In-House

2021 Wrapped

Agency Spotify In-House / New Yorkk + Active Theory + Hornet

Client Spotify

Category

Interactive / Online / Mobile Websites

Annual ID

ADC101_INH037M

About the Work

In its seventh year as a date on the cultural calendar for music fans worldwide, 2021 Wrapped took another year that refused to be normal and asked “what is normal, anyway?”—and gave listeners ways to visualize, discuss, and share their annual recap like never before. Available in 30+ countries for the first time, the in-app experience culminated into a worldwide celebration of individuality—together. 2021 Wrapped’s design embodied the twists and turns of the year-that-was, using an undulating ribbon to guide users through the experience with custom-designed icons and a vibrant color palette that brought out fun and positivity in a less-than-normal year.

2022 Awards

Total Points: 3

Merit Honor

Credits

Internal / In-House Agency

Spotify In-House / New York

Production Company

Active Theory
Hornet

Music / Sound Production Company

Skillbard

Media Distribution Company

UM Worldwide

Art Director

Rainy Fu

Creative Director

Oriel Davis-Lyons

Executive Producer

Shayan Amir-Hosseini

Brand Manager

Claire Ulak
Domenica Esparza
Melanie Eisen
Prapti Pandey
Tola Oseni

Senior Producer

Ava Abdoulah
Dorian Douglass
Karen Cheng

Artist & Label Marketing

Andy Vincent
Eunu Song
Jeremy Erlich
Lisa Ritchey
Lucy Davidson
Taryn Lacroix
Victor Trubowitch

Associate Director, Brand Strategy

Midori McSwain

Brand Coordinator

Tola Oseni

Brand Design Director

Andreas Lindahl

Brand Lead

Payman Kassie

Brand Strategy

Chris Lubin

Business Affairs Lead

Lauren King

Creative Strategy Lead

Nathan Doeiv

Data & Insights

Matteo Polledri

Data Science

Jake Lehrhoff
Justin Bauman
Karishma Gulati
Leila Siddique
Wayne Mac Adams

Director of Production

Lauren Keller

Global Head of Brand Design

Rasmus Wangelin

Global Head of Consumer Marketing

Neal Gorevic

Global Marketing Strategy & Planning

Dayna Tran
Louisa Ferguson
Matthew Luhks
Nienke Dettmeijer

Global Media

Danielle DePiano
Sarah Schlein
Shannen Boynton

Head of Creative Partnerships

Ashley Graver

Head of Global Brand

Lauren Solomon

Integrated Producer

Joe Street
Kenzie Tankersley
Saul Metnick

Legal Counsel

Ali Zeren
Claudia Strauss
Sarah Henderson

PR & Communications

Ashley Schlag
Cj Stanley
Kari Maharaj
Tamika Young

Product

Alex Goree
Alex Malek
Cait Charniga
Christie Oh
Felix Bouleau
Shirley Wang
Udaya Pillalamarri
Zela Taino
Anshu Das

Proofreading

Word One New York

Psychic Medium

Mystic Michaela

Senior Brand Manager

Melanie Eisen

Senior Brand Manager, Campaign Lead

Angela Gonzalez

Social Media Marketing

Greg Edwards

Social Media Marketing

Chris Hill
Ken Gibbs

Studios Marketing

Lauren Vu
Lillian Mak

VP, Global Brand

Alexandra Tanguay

VP, Global Executive Creative Director

Alex Bodman

VP, Global Head of Marketing

Tamika Alavi

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