ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

2022 ADC Awards - Interactive

6ourbon 7ime

Agency Leo Burnett / Chicago + Beam Suntory / Chicago + Harbor / New York + Starcom / Chicago

Client Beam Suntory

Category

Craft in Online / Mobile / Art Direction

Annual ID

ADC101_INT035M

About the Work

Bringing our design system into multichannel digital platforms, we crafted spaces where users could immerse themselves in the essence of 6ourbon 7ime. Videos made specifically for social cut through the clutter with clean backgrounds and beautiful drinks, a user’s POV in mind as a hand comes in to collect a cocktail. At the center of the digital-first experience was the 6ourbon7ime.com microsite, home to tools and tips to help maximize that extra ‘you’ time. Curated cocktail recipes. A Spotify playlist, crafted with 6-7pm in mind. And a calendar block button that, when used, literally held time on your calendar.

2022 Awards

Total Points: 3

Merit Honor

Credits

Agency

Leo Burnett / Chicago

Client / Brand

Beam Suntory / Chicago

Production Company

Harbor / New York
Giannini Creative / Chicago

Music / Sound Production Company

Squeak E Clean / Marina Del Rey

Editorial Company

Optimus / Chicago

Media Distribution Company

Starcom / Chicago

Copywriter

Kadeem Roper

Executive Producer

Ashley Geisheker

Producer

Erica Johnson

Strategist

Sean Logan

Account Executive

Kyle Kotz

Senior Art Director

Kristen Walters

Senior Designer

Russ Eadie

Senior Producer

Christen James

Strategy Director

Lacey Gilbert

Associate Creative Director, Art

Kat Hale

Associate Creative Director, Copy

Blase Mnich
Chip Kelly

Chief Strategy Officer

Aki Spicer

Color Correction Company

Company 3 / New York

Creative Director (Art)

Matt McNulty
Rafael Beretta

Creative Director (Copy)

Ben Pfutzenreuter
Raphael Franzini

Creative Resource Director

Phoebe Alvarez

Data Analyst

Hanna Scurto

EVP, Account Director

Mark Burgess

EVP, Executive Creative Director

Adriano Matos

EVP, Head of Design

Alisa Wolfson

Global Chief Creative Officer of Leo Burnett Worldwide & Chief Creative Officer of Publicis Creative North America

Liz Taylor

Production Designer

Randy Rogers

Senior Strategist

Efrain Bahena

SVP Data Design & Analytics

Ellen Foster

VP, Account Director

Sarah Kaminsky

VP, Design Director

Kyle Poff

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