ADC Awards
The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.
Category
Food / Beverage / Food - Single
Annual ID
ADC101_PKG032M
About the Work
This is an egg packaging. Cut the natural mature old towel gourd and dig out the position of the egg. After the egg is put in, the paper rope passes through the natural mesh hole of the towel gourd and is knotted and wrapped. The internal structure of towel gourd is reticulated, which has natural shockproof effect and can protect eggs. Towel gourd is a natural decontamination and washing material. After eating eggs, cut off the towel gourd and use it to wash dishes and chopsticks. This kind of environment-friendly natural material is designed as the packaging of eggs.
2022 Awards
Total Points: 3
Merit Honor
Credits
Design Firm
Hangzhou Dongyun Advertising Design Co.,ltd. / Hangzhou City
Creative Director
Jingfang Mei
Designer
GuiHua Jiang
Niu Tong
XuanYu Zhou
Executive Creative Director
FangYi Mei
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