ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 101st year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

2022 ADC Awards - Publication Design

Auditorial

Agency R/GA / London

Client Google

Category

Innovation

Annual ID

ADC101_PUB013S

About the Work

There are 2.2 billion blind and visually impaired people in the world, many of whom find it challenging to access even basic news stories online via assistive technologies. To prove that inclusive design can enhance a publisher’s storytelling, we collaborated with the RNIB, Google and The Guardian to create ‘Auditorial’—a new approach to online editorial that combines advanced accessibility controls with written articles, visuals, voices and rich spatial audio.

2022 Awards

Total Points: 21

Credits

Agency

R/GA / London

Tags

Share To

Related Awards

 

 

 

 

Follow Us