ADC Awards
The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.
Category
Spatial Design / Installation Design
Annual ID
ADC101_SPL009B
About the Work
Disable people are not defined by their health conditions or impairments. Combined with the technology of brain wave idea control, the mental power expression of the disabled can be visualised. A group of impaired individuals came together to create a piece dedicated to the Winter Paralympics. They choose their favourite colours and place them in balloons with detonators. Then wear a brainwave-capturing device that sends a signal to trigger a detonator to detonate a balloon, and paint is sprayed on the canvas. The colourful intersections form an abstract “smiley face”, which means welcoming friends from all over the world with laughter. “Smiley face” debuted at the opening ceremony of the Winter Paralympics.
2022 Awards
Total Points: 9
Bronze Cube
Credits
Agency
THE NINE SHANGHAI / Shanghai
Production Company
Cheng-Shir Culture & Media Co.Ltd / Beijing
Art Director
Jody Xiong
Chief Creative Officer
Jody Xiong
Designer
Jody Xiong
Director
Jody Xiong
Editor
Zhao Qi
Executive Producer
Li Zhiwei
Producer
Yao Guoqing
Photography Director
Arden Tse
Stylist
Cao Tingting
3D
Hu Mo
Action Director
Zheng Bo
Guo Xinnong
Hao Shanshan / Zhao Chenguang
Art consultant
Cai Guoqiang
Art Consultant
Joe Wang
Assistant Director
Feng Xiaotao
Brain Wave Technology Team
Shi You
Chief Director
Zhang Yimou
Chief Producer
Shen Chen
CO Director
Zhu Jinjing
Gags Shooting
Wang Shuo
Online
Wei Na
Photography
Liu Yang
Propsman
Li Jie / Xiong Xiong
Science & Technology Engineer
Li Daquan
TC
Yu Yongmei
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