ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

2023 ADC Awards - Illustration

The Shadow Jumper

Agency Publicis One Touch / Hamburg

Client Beiersdorf AG, Germany/ NIVEA


Animation / Single

Annual ID


About the Work

The Shadow Jumper tells the true story of Charlotte, a little girl who has an extremely rare disease called EPP. This makes her skin react to the blue light in the sun’s rays within minutes, causing pain and burns. So she has to spend her whole life living in the shadows. Until one day, when she met a professor at NIVEA/ Beiersdorf AG who promised to help. Working at Beiersdorf AG’s R&D labs, he invented a very special cream, just for her. While not a cure for EPP, the cosmetic cream helps protect her against the blue light rays and when Charlotte applies it on her skin, she can play outside in the sun, just like other kids.

2023 Awards

Total Points: 21



Publicis One Touch / Hamburg

Client Partner

Olga Mitina

Chief Creative Officer

Dennis May

Creative Director

Denis Kakazu
Simon Lotze

Executive Creative Director

Axel Grimald

Executive Producer

Amandine Bruneau


Alice Blasckevic, Louai Benadda, Juliette Danesi, Alexis Giraud, Camille Prot, Camille Sallan

Associate Creative Director

Thiago di Gregorio, Fernanda Roedel, Rodrigo Stroisch
Yigit Karagoez

Motion Graphics

Tulio Inoue

Strategy Director

Friederike Kroeger

Artistic Director

Matthieu Meron

Chief Content Officer

Kim Piquet


Louai Benadda, Camille Prot, Camille Sallan


Merve Noskan

Director, Background & Compositing

Vincent Gibaud


Philip Fleischer

Executive Director CX & Transformation

Judith Zaremba

Global Director Brand Communications

Alex Kruemke

Global Sr. Communications Lead

Carolina Ivarsson

Group Client Leader

Birgit Wilson

Head Of Production

Giacomo Pandolfini

Layout Posing

Alice Blackevic, Juliette Danesi, Camille Prot


Marie Albaladejo, Guillaume le Guen

Production Manager

Lisa Hieblot, Baptiste Legois

Senior Creative Project Manager

Denise Kotsubo


Alexa Geiger
Silvia Kirsch

Senior Project Manager

Christian Walkling

Senior Sound Engineer

Svenno Nakielski

Social Community Manager

Stephanie Russo Fabris

Vice President

Tobias Collée

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