ADC Awards
The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.
Category
Design for Good / Packaging Design
Annual ID
ADC102_PKG013B
About the Work
Tough Turban is an impact resistant turban for Sikh motorcyclists. Our folded, origami-like packaging takes inspiration from the turban itself as a symbol of identity, with graphic patterns based on the protective materials inside of it.
2023 Awards
Total Points: 9
Bronze Cube
Credits
Agency
Zulu Alpha Kilo
Client / Brand
Pfaff Harley-Davidson
Chief Creative Officer
Zak Mroueh
Creative Director
Zak Mroueh
Designer
Dejan Djuric
Photographer
Dan Lim
Raina + Wilson
Arash Moallemi
3D Artist
Pierre Bourjo
Agency Producer
Laura Dubcovsky
Tim Lynch
Design Director
Dejan Djuric
Strategy Director
Spencer MacEachern
Shaunagh Farrelly
Account team
Corina Wilkes
Karla Ramirez
Rob Feightner
Allison Diaz Mercado
Associate Creative Director/Art Director
Vic Bath
Associate Creative Director/Writer
Dan Cummings
Clients
Brandon Durmann
Melanie Somerville
Executive Creative Director & Head of Design
Stephanie Yung
Origami Artist
Peyton Leung
Printer
Flash Reproductions
Product Design
Sparks Innovation
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