ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

2023 ADC Awards - Packaging Design

Love Thy Plants - the 3-step routine

Agency Leslie David Studio / Paris + Sowvital / London

Client Sowvital

Category

Home / Houseware

Annual ID

ADC102_PKG034M

About the Work

Sowvital's products emulate three crucial tenets: quality, efficacy, and beauty. The home is our most prized sanctuary, it is where relaxation occurs, and for our Avant Gardeners, it is the home for their plants as well. In this space where the Sowvital world invests in new life, our products must seamlessly integrate, but also elevate and complement our consumer’s households.

Quality is central to ensure our consumer’s homes are elevated by Sowvital’s products. The standard of all materials used, from the embossed Fedrigoni paper of our boxes, to the thick, sturdy green glass of our bottles is paramount to ensuring longevity and reliability for consumers. The beginning of developing our users’ trust is curating each product with a superior level of attention to detail, even down to the raw materials of each component.

Further, Sowvital products are unreservedly efficient, which streamlines a consumer’s household, only leaving space for only the things that effectively bring joy. Rooted in science and using the highest level ingredients, the formulations of each product ensure a healthier, longer lifespan for your plants. From the inside out, and the outside in, each Sowvital product emits and embodies the highest possible standard to enhance a conscious and healthy household.

The third element which grants Sowvital products status as elite multi-functional homeware is their beauty. The thoughtfulness and specificity of their designs allow them to be the ultimate space-enhancing feature. The colour palette, consisting of various hues of green, ivories, and hints of blues, invoke feelings of the natural world, propelling the impact of any plants present in the home.From the litmus test inspired gradients defining each product, the detailed prescription-like instructions accompanying them, and even the delicate botanical embossing on each box, Sowvital products emit a natural elegance that seamlessly integrates into the home.

2023 Awards

Total Points: 3

Merit Honor

Credits

Agency

Leslie David Studio / Paris

PR / Marketing Agency

such&such / Paris

Client / Brand

Sowvital / London

Art Director

Leslie David

Project Manager

Marine Buffard

CEO / Founder

Jack Lewis

Vegetal Design

Pauline Monnier

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