ADC Awards

The ADC Annual Awards, part of The One Club for Creativity, is the oldest continuously running industry award show in the world. Now heading in its incredible 100th year, these Awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

Typography

Liron Lavi Turkenich

Typeface Designer, Researcher 

Haifa

Liron Lavi Turkenich is an independent typeface designer and researcher based in Israel. She holds a B.Des in Visual Communications from Shenkar College in Tel Aviv and an MA in Typeface Design from University of Reading, UK.

Liron designs multilingual typefaces for international companies, specialising in Hebrew and Amharic. Among them is Aravrit, a new hybrid writing system which merges Hebrew and Arabic, and has received wide recognition for its ingenuity and scope. In addition to design, she writes about letterforms, interviews designers, teaches, and researches Hebrew type design. Liron is a senior level events coordinator at ATypI, organising the yearly conference and its routine activities. She also shares her knowledge and experiences in lectures and workshops around the world. Liron loves traveling, talking with people, and searching for typographic treasures in dusty archives.

 

 

 

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