ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its 99th year, these Awards celebrate the very best in advertising, design, illustration, photography, packaging, motion and digital media, all with a focus on craftsmanship and innovation.

Product / Packaging Design

David Hartman

Senior Creative Director


Minneapolis, United States

David Hartman is a Senior Director at Target, where he leads the Brand Design Lab within Target Creative. He is responsible for the creative direction and execution of a growing portfolio of over 25 brands across categories include electronics, home goods, apparel, food & beverage and household essentials; over 10,000 SKUs and $20B in brand value.

His team has led large scale brand reinventions and the development of new brands including Good & Gather, Everspring, Smartly, Auden, Stars Above, Colsie, Universal Thread, Opalhouse, Heyday, Goodfellow & Co, A New Day, JoyLab, Project 62, Prologue, Wild Fable, Original Use, Cat & Jack.

David has spoken about design at regional and national conferences, including the Dieline Conference, HOW Design and the AIGA National Design Conference. Prior to joining Target he was a Design Director at agencies including Desgrippes Gobé, the Brand Integration Group (BIG) at Ogilvy and Arnell Group. His previous clients have represented technology, fashion and consumer products brands including Procter & Gamble, Coca-Cola, Gucci, AVON, Kodak, AOL and Pepsi.




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