ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

ADC100 Brand / Communication Design Jury

Lucie Lebaz

Independent Creative Director

Lucie Lebaz Créative

Paris, France

Internationally-minded, Lucie studied in Paris and in Quebec City. She began her career in London, at leading design and advertising agencies before starting her own studio based in Paris: Lucie Lebaz Créative.

Lucie has several awards under her belt and has served on various international design award juries.

Lucie's experience spans from branding and corporate communications to UX design.

She works for international clients such as WPP, PeclersParis, Microsoft, Rakuten, W4, Merck, Galeries Lafayette Royal Quartz Paris, Citroën, and EDF.

Her expertise in brand design led her to teach in diverse communication schools and design universities for Art Direction and Brand Design strategy. In 2020, convinced that she can also help people to become their best version of themself through their #personalbranding, she creates a new program merging #coaching methods and #branding strategy, called SIGNATUREL.




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