ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

ADC101 Brand / Communication Design Jury

Min Lew

Partner & Executive Creative Director

Base Design

New York

Min Lew is a brand builder working with founders, directors, and CEO’s to create cultural relevance and lasting influence for companies, institutions, and organizations. A graduate of Yale University where she received her MFA, she brings two decades of experience working in the fields of culture, technology, luxury, fashion, hospitality, beauty, education, education, government, and industry. Brand work under her leadership includes MoMA, Apple, the Prince Estate, MFA, Boston, MILK, JFK Terminal 4, The New York Times’ Times, Facebook, The Bob Dylan Center, Coca-Cola, AIGA, Museum of Sex, NYCxDESIGN, Geffen Playhouse, the LA Master Chorale, the Meatpacking District, and FTD among others. Lew has won top design awards, given speeches at design conferences, and been covered in countless publications. Additionally, she served on the steering committee of NYCxDESIGN, was a professor of design at the School of Visual Arts, and a board member of AIGA/NY.




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