Born and raised in Venezuela. I’m a fully bilingual creative writer, with a global perspective and an insatiable curiosity, currently living in Los Angeles. For the last 20 years I have worked across the world, for global and local brands. I love to immerse and learn as much as I can about different cultures and brands, to develop ideas with a purpose. I'm really passionate about great creativity, good music, my bicycles, food, travel, and the definition of the word "dating" in English. I'm fortunate to say my work has earned recognition at FIAP, Cannes, London Festival, San Sebastian, NYF and Effie, among others. Currently I’m a Creative Director at 72andSunny.