Cristina Rodriguez Reina is a Global Executive Creative Director and Head of Art North America at McCann, with more than a decade of experience developing award-winning campaigns and leading creative teams through a variety of projects across different platforms. She began her career in her native Spain working at BBDO, followed by DDB Madrid and transferring to the NY office in 2015. Her work during that period made her the 2nd Most Awarded Art Director on The Drum World Creative Ranking 2020. After nearly 10 years at DDB, Cristina moved to McCann. Throughout her career Cristina has proven her ability to bring artistic vision to every client brief, always striving to deliver memorable and groundbreaking campaigns. Her work has been recognized by some of the industry's most important advertising festivals including Cannes, The One Show, D&AD, Clio Awards, London International Awards, Andy Awards, ADC and others. During her career she has worked for national and international brands such as Heineken, BBVA, Movistar, Volkswagen, Pure Leaf, State Farm, MillerCoors, Kroger, Play-Doh, Tribeca Film Festival, Skittles and most recently, Verizon and Microsoft.