Building brands and businesses through transformative and innovative ideas has been Ricardo's job since 1993. Working for global clients like Adidas, Coca-Cola, MSN, Visa, Nestle, J&J, Unilever and many others, Figueira’s track record celebrates more than 200 international awards and a story of innovation based on creativity for business, brand experience and service design. Based in London Ricardo was ECD/Innovation/Digital to Saatchi&Saatchi, J.Walter Thompson and Isobar. In Brazil Ricardo was AfricaDDB’s ECD and AgenciaClick’s Creative Partner. Nowadays Ricardo is founder and CCO of Figtree & Co, a company specialized in new possibilities for business and brands that want to be meaningful in the times we are living in.