ADC Awards

The ADC Annual Awards is the oldest continuously running industry award show in the world. Now in its incredible 102nd year, these awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design all with a focus on artistry and craftsmanship.

ADC102 Experiential Design Jury

Rey Tiempo

Head of Experience and Innovation

Digitas Philippines

Manila, Philippines

Rey Tiempo has spent the last twenty-plus years leading teams to award-winning creative and effective work in the biggest global and local advertising networks: Publicis Groupe, VMLY&R, Dentsu, BBDO and Leo Burnett. He has been ranked as the number 1 Creative Director in the country and has consistently placed as one of the top creatives in the region, with a body of work recognized in Cannes, One Show, London International, Spikes, Adstars, Adfest, Kidlat, Boomerangs, and other industry award shows.

Rey has served as President of the Creative Guild of the Philippines and has spearheaded the launch of CreativeFest NOW! - the country’s first ever, all online event that brought together some of the biggest names in advertising, and in creative disciplines around the world.

A proven industry leader, Rey has represented local advertising in various international venues. Most recently, in a Cannes Lions Live session on his passion - gaming and its many brand opportunities. He has served in the jury of the most prestigious international and local award shows: from the New York Festivals, to Adfest, Spikes, APAC Effies, Adstars, Creativepool Annual, as well as the Kidlat and the Boomerangs. Rey is also a recipient of the Alumni Achievement Award given by his alma mater, the Quezon City Science High School, on its 51st Anniversary.

Gamer, columnist, musician, comic book enthusiast, and relentless collector, Rey keeps himself immersed in platforms by creating content. He releases original music online through his bands: Mistula, the Philippines’ first and only virtual band; and Pork & Bean, an experimental kid-pop duo he formed with his daughter, Bean. He plays (and sometimes, even wins!) in gaming tournaments as well as in online competitive matches. Rey has also recently launched his very own regular column at Adobo Magazine, the word on creativity. Titled “Game On”, it’s the first and only advertising industry column of its kind thus far, tackling the intersects of the gaming and the marketing worlds.




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