Next Creative Leaders

Next Creative Leaders is a portfolio competition that identifies, celebrates, and gives a global platform to talented, gender expansive creatives who are making their mark on the world with both their work and a unique point of view on creative leadership.

2022 Next Creative Leaders - NCL Profile

Soleil Badenhop

Agency Soleil Badenhop

Client NCL 2022


Asia Pacific

Annual ID


Next Creative Leaders 2022 - Winner Profile

Soleil Badenhop

Soleil Badenhop

Makati, Philippines

Region: Asia Pacific

Soleil has been in the industry for almost 8 years. But for as long as she can remember, she has been a creative since birth. Currently, she’s an Associate Creative Director for GIGIL, one of the hottest independent agencies in Manila, and one that was hailed International Agency of the Year in the Ad Age Small Agency Awards in 2021.

She spent her early years as a copywriter working alongside industry legends at Dentsu and FCB—one of them was former Dentsu Asia Pacific CCO, Ted Lim, who handpicked her to be 1 of the 100 delegates at the 2019 London International Awards Creative LIAisons program.

Soleil has also been recognized globally and locally with works for Greenpeace, Netflix, LoveYourself Organization, and Unilever. She has won Gold and Silver Cannes Lions, D&AD Impact Wood and Graphite, multiple awards from Clio, New York Festivals, The One Show Awards, London International Awards, Spikes Asia, Effies, AdStars, AdFest, Cresta, Warc, Tambuli, Adobo, Boomerang, and Kidlat. She has also been celebrated by industry peers in competitions like the 2018 LIA Gorilla Doctors competition where she and her partner won a bronze LIA, and the 2019 Cannes Lions Amazon Hackathon competition where she and her team flew to Cannes to compete against 5 other shortlisted teams globally, and of course, her first win was for the 2015 Young Cannes Health Lions competition where she won 3rd place.

Her tenacity matched her unwavering creative spirit and made her Campaign Brief Asia’s Top 3 Most Awarded Creative in the Philippines in 2020. In 2019, she was ranked the Top 1 Copywriter and Top 1 Young Creative in the Philippines by Adobo Magazine.

One of her latest achievements this year is being part of the Cannes 2022 See It Be It program along with 20 other women from across the globe. If you’re wondering what’s next, Soleil has always been an advocate of Gender Equality, so be sure to keep your eyes peeled for more of her game-changing work.

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2022 Awards

NCL Winner


NCL Winner

Soleil Badenhop
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