Next Creative Leaders

Next Creative Leaders is a portfolio competition that identifies, celebrates, and gives a global platform to talented women and non-binary creatives who are making their mark on the world with both their work and a unique point of view on creative leadership.

2022 Next Creative Leaders Work - NCL Work

The Screenwear Paper

Agency Christine Smith

Client NCL 2022 | Christine Smith

Category

NCL 2022

Annual ID

NCL22_Smith_30

Project Type
Client-commissioned

Agency
Virtue

Client Name
Virtue

Client URL
https://www.virtueworldwide.com/screenwear-report-digital-fashion

My Role in This Project
Designing the whole paper including designing the three pieces of digital fashion.

Project Description
The first digital fashion report you can wear.
The Screenwear Paper is the first global exploration of the real world expectations, desires and experiences of the digital fashion audience now, the value they place on digital vs physical and a hands-on guide to what’s next.

We minted these insights as wearable NFT’s — and sold out thousands of units in minutes in collaboration with THE DEMATERIALISED.

2022 Awards

NCL Work
Share To

Related Awards

 

 

 

 

Follow Us