Next Creative Leaders

Next Creative Leaders is a portfolio competition that identifies, celebrates, and gives a global platform to talented women and non-binary creatives who are making their mark on the world with both their work and a unique point of view on creative leadership.

2022 Next Creative Leaders Work - NCL Work

Backup Ukraine

Agency Christine Smith

Client NCL 2022 | Christine Smith


NCL 2022

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My Role in This Project
My part was being part of a small team creating this project from A-Z. Everything from coming up with the idea, to getting the right partners and community involved as well as creating all social assets and helping on the case study.

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Project Description
Destroying a country’s cultural heritage is the fastest way to erase its national identity.

The idea
Using polymetric scanning, we got people in Ukraine to scan buildings, monuments and personal objects with their own phones. Making a digital backup in the cloud — where no bombs can reach.

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