ONE Asia Creative Awards
ONE Asia Creative Awards celebrates the best creative work of the year from the Asia Pacific region. Formerly known as the One Show Greater China Awards, which was founded in 2014 by The One Club for Creativity, the awards were established because of the tremendous growth and evolution of creativity in the Asia Pacific market. It presents an unparalleled level of prestige and honor for creatives, designers and innovators in the region. The awards are a fusion of culture where East meets West that brings the creativity of the region to the global stage.
Category
Green Award
Annual ID
OA22_GR001E
Description
[Garbage Trucks, Fatal To Both Humans And The Environment]
97% of the garbage truck is the internal combustion engine car. The annual micro-dust generated by one garbage truck is 85.98kg, which is 40 times more than the average 2.12kg of general cars. In addition, the amount of carbon emission accounts for 20% of the total carbon emission in the transportation sector.
What’s worse is that garbage trucks are fatal to sanitation workers’ health. The gas exhaustion, aircraft-level noise, and engine heat reaching 40°C all threaten the health of sanitation workers. In particular, the lung function for sanitation workers, who are constantly exposed to gas emissions at work, is worse than that of mining workers, leading to a high risk of lung cancer. Sanitation workers are exposed to a variety of pollutants while collecting garbage. About 260,000 bacteria are found on their bodies after work. The problem is the harsh work environment where they can’t even wash their hands. As a result, sanitation workers continue to suffer from skin diseases. As a response, Hyundai Motor Group, the No.1 global hydrogen car market shareholder, decided to solve garbage trucks’ chronic problem with sustainable hydrogen energy.
[Sustainable Garbage Trucks For All Of Us]
The Hydrogen Garbage Truck, manufactured for both sanitation workers and the environment, is zero-emission with minimal noise and heat emission, dramatically improving the work environment for sanitation workers. In particular, the portable sink using water, the only by-product of hydrogen cars, had a great impact on sanitation workers’ health. This drawer-type portable sink allows sanitation workers to wash their hands anytime they want, reducing the risk of infection by 90%.
Hydrogen Garbage Truck not only emits nothing other than water but also purifies air during its operation. Hydrogen Garbage Trucks are improving the atmospheric environment by purifying the air that 172 adults can inhale while driving at 80km for an hour, and are further taking the lead in fighting against the climate crisis.
97% of the garbage truck is the internal combustion engine car. The annual micro-dust generated by one garbage truck is 85.98kg, which is 40 times more than the average 2.12kg of general cars. In addition, the amount of carbon emission accounts for 20% of the total carbon emission in the transportation sector.
What’s worse is that garbage trucks are fatal to sanitation workers’ health. The gas exhaustion, aircraft-level noise, and engine heat reaching 40°C all threaten the health of sanitation workers. In particular, the lung function for sanitation workers, who are constantly exposed to gas emissions at work, is worse than that of mining workers, leading to a high risk of lung cancer. Sanitation workers are exposed to a variety of pollutants while collecting garbage. About 260,000 bacteria are found on their bodies after work. The problem is the harsh work environment where they can’t even wash their hands. As a result, sanitation workers continue to suffer from skin diseases. As a response, Hyundai Motor Group, the No.1 global hydrogen car market shareholder, decided to solve garbage trucks’ chronic problem with sustainable hydrogen energy.
[Sustainable Garbage Trucks For All Of Us]
The Hydrogen Garbage Truck, manufactured for both sanitation workers and the environment, is zero-emission with minimal noise and heat emission, dramatically improving the work environment for sanitation workers. In particular, the portable sink using water, the only by-product of hydrogen cars, had a great impact on sanitation workers’ health. This drawer-type portable sink allows sanitation workers to wash their hands anytime they want, reducing the risk of infection by 90%.
Hydrogen Garbage Truck not only emits nothing other than water but also purifies air during its operation. Hydrogen Garbage Trucks are improving the atmospheric environment by purifying the air that 172 adults can inhale while driving at 80km for an hour, and are further taking the lead in fighting against the climate crisis.
2022 Awards
Total Points: 60
Green Award
Credits
Agency
INNOCEAN / Seoul
Client / Brand
Hyundai Motor Group / Seoul
Production Company
Planit Production / Seoul
Art Director
Ha Yong Jung
Writer
Doyu Yang
Seung Ha Rhee
Chief Creative Officer
Jung A Kim
Creative Director
Nari Moon
Creative Technologist
Honam Kim
Hye dong Roh
Director
Sung Bin Kim
Director of Photography
Changmo Ku
Executive Producer
Hyungjoon Park
Producer
Jinkyu Choi
Account Director
Ik-Chang Choi
Account Executive
Jinwoo Kim
Minchong Kang
Yunmi Choi
Agency Producer
Bae-Sung Kim
Line Producer
Jaewon Moon
Moonju Jung
Project Manager
Dongjun Park
Jiwon Lee
Chief Account Director
Chul Yum
Digital PR Manager
Donghyun Kim
Eunkyeong Chang
EDIT Supervisor
Sewon Oh
Marketing & PR Director
Dongbin Seok
Media Planner
Jiye Yu
Senior Project Manager
Sangyoon Lee
Senior Sound Supervisor
Sunghwan Jung
Sound Supervisor
Heekook Heo
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