Brand | 2019

Global Creative Rankings

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Rank

Brand

Points

Awards

1

Apple

816

79

2

Nike

671

33

3

The New York Times

633

25

4

Mars Wrigley Confectionery

490

33

5

McDonald's

455

44

6

AIG

412

16

7

Burger King

373

39

8

Spotify

350

34

9

March For Our Lives

303

25

10

Essity

280

21

11

Reporters Without Borders

269

25

12

The New York Times Magazine

268

21

13

John Lewis & Partners

265

10

14

CALM - Campaign Against Living Miserably

254

14

15

Dot Incorporation

250

11

16

Columbia Journalism Review

230

18

17

Adidas

224

18

18

Ubisoft

200

25

19

MGM Resorts International

194

17

20

Aeromexico

182

15

21

Tourism Australia

172

11

22

The ALS Association

169

9

23

The New York Public Library

169

8

24

Carlings

164

9

25

HBO

163

17

26

Lacoste

155

9

27

Microsoft / Xbox

155

12

28

International Committee of the Red Cross

154

9

29

Getty Images

153

19

30

Birdland (Hong Kong) Ltd

149

15

31

Huawei

147

9

32

Ministry of Technology & Communication of Colombia

140

6

33

National Geographic

140

16

34

FRANCE TÉLÉVISIONS - FRANCE 3

136

11

35

Street Grace

134

8

36

AB Inbev/Budweiser

129

10

37

Kraft Heinz Country Time Lemonade

129

7

38

Diesel

128

10

39

Thomson Reuters Corporation

125

9

40

STABILO International GmbH

123

11

41

Uber

107

17

42

SC Johnson - Kiwi

98

10

43

Right To Play

97

11

44

Carrefour

91

8

45

Hong Kong Ballet

90

5

46

Interreligious Council in Bosnia & Herzegovina

89

8

47

The Cybersmile Foundation

83

6

48

Google Arts and Culture

81

7

49

Jimmy Nelson Foundation

81

8

50

Alzheimer Research Initiative

79

7