TDC Awards

The TDC competition, established in 1953, is the longest running, most prestigious, global typography and type design competition. Now in its 69th year, these awards are all about how letterforms are used and drawn, recognizing typographic excellence and celebrating new typeface designs in all global languages.

2022 TDC Awards - Typeface Design

ANEK - Multi-script Variable Indic Type Family

Agency Ek Type / Mumbai

Client Google Fonts

Category

Super Family / Type System / Variable Font

Annual ID

TD25_025T

Description

The expansive design of this type-family allows it to don multiple personalities. It comes alive in its boldest weights. Sharp terminals and tapered joineries sparkle amidst regimented forms, making this ideal for setting captivating headlines or that memorable word-mark. As weight reduces, these striking visual features mellow down until they remain a faint echo in the lightest weights. At its most condensed — compact, capsular structures impart a graphic texture. Whereas, on the wide end of the spectrum, the extra legroom lets each letter yawn and stretch into their message. In contrast to the extreme styles that wear the style on their sleeve, the middling widths and weights give importance to clarity over personality. In the presence of other styles, they recede into the back, allowing the extremes to shine. But left on their own, they set text with a quiet confidence.

2022 Awards

Total Points: 20

TDC Winner

Credits

Share To

Related Awards

 

 

 

 

Follow Us